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China’s online travel bookings to double by 2015

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Maldives.net.mv – China’s travel market is powering through the headwinds of a slowing economy, driven by enormous travel demand among the country’s expanding middle class.

Freshly crowned as the largest travel market in Asia Pacific, China will sustain double-digit travel bookings growth through 2015, according to a new report from travel industry research authority PhoCusWright. Travelers continue to shift online at a blistering pace, with online leisure/unmanaged business travel gross bookings growing three times faster than the overall travel market.

“Despite ongoing economic challenges, the middle class is hungry for independent leisure trips and their options for online searching, shopping and buying are expanding,” said Maggie Rauch, PhoCusWright research analyst. “With online travel penetration still trailing well behind Japan and Australia/New Zealand at 15%, there remains enormous potential for online growth, and competition among travel suppliers and intermediaries is hotter than ever.”

Online travel gross bookings will more than double between 2012 and 2015 to exceed US$30 billion, according to PhoCusWright’s China Online Travel Overview Sixth Edition. Online travel agencies, led by homegrown players Ctrip and eLong, will continue to post substantial gains, even as they lose online share to hotel and airline websites. And looming on the periphery are the new breeds of online intermediaries: an increasingly transactional crop of metasearch sites and online shopping malls that have upped their emphasis on the travel vertical.

Gain insight into the latest developments in China’s rapidly growing online travel market. China Online Travel Overview Sixth Edition presents market sizing and projections for the total and online leisure and unmanaged business travel markets in China from 2011-2015. The report also outlines the key trends that will shape China’s travel market in the years to come.

Report highlights include:

  • Total market and online leisure/unmanaged business travel bookings for 2011-2015
  • Bookings by major travel product segment – air, hotel, rail and car rental – including discussion of key players and segment dynamics
  • Detailed online travel market analysis, including online penetration, share by segment, and unique characteristics
  • Comparison of online travel agencies (OTAs) versus supplier websites, including key players, bookings and projected growth rates through 2015
  • Examination of the OTA landscape – local versus global players, recent activity and comparison of business models and offerings
  • Emergence and impact of other online intermediaries, including metasearch and online shopping malls
  • Continued importance of offline fulfillment and the role of traditional travel agencies
  • Impact of the mobile channel on online travel shopping and purchasing
  • Importance of social media platforms and online reviews in travel research and planning

Awards

Mercure Maldives Kooddoo wins triple honours at World Luxury Awards 2025

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Mercure Maldives Kooddoo Resort has received three titles at the 2025 World Luxury Awards, named Luxury Adults Only Resort, Luxury Island Resort, and Luxury Cultural Resort in the Indian Ocean.

The awards highlight the brand’s focus on locally rooted hospitality, with stays shaped by place, service and community. The resort presents Maldivian culture through curated experiences, pairing contemporary comforts with island traditions.

Positioned as an adults-only retreat, Mercure Maldives Kooddoo integrates culinary influences and cultural programming to offer guests a stay informed by the rhythm of local life and delivered with consistent service standards.

“These awards are a true reflection of our team’s passion for creating experiences that feel both local and memorable. Every detail, from the design to the service, is guided by the authenticity that defines Mercure. We are grateful to our guests for being part of this journey,” said Riaan Drever, Cluster General Manager.

The World Luxury Awards recognise excellence in global hospitality, honouring properties that consistently deliver strong guest experiences and celebrate diversity across the travel sector.

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Awards

Hat-trick for Pullman Maldives Maamutaa at 2025 World Luxury Awards

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Pullman Maldives Maamutaa has received three honours at the 2025 World Luxury Awards, securing titles for Best Luxury All-Inclusive Hotel, Best Luxury Wellness Hotel, and Best Luxury Family Hotel in the Indian Ocean.

The awards underscore the resort’s approach to experience-led hospitality, combining design, wellbeing and guest engagement. The recognition also reflects Pullman’s commitment to innovation, inclusivity and sustainability, which sit at the centre of the brand’s strategy.

Since opening, Pullman Maldives Maamutaa has developed an all-inclusive offering that brings together adventure, wellness and a close connection to the natural environment. Its portfolio includes an underwater villa, wellness concepts and family-oriented experiences.

“We are honoured to receive this recognition at the 2025 World Luxury Awards. These awards celebrate the heart of what we do—creating inspiring moments for every guest, whether they come to reconnect, recharge, or simply play. This achievement belongs to our incredible team, whose passion and dedication make Pullman Maldives Maamutaa what it is today,” said Riaan Drever, Cluster General Manager.

The World Luxury Awards recognise excellence in global hospitality, highlighting hotels that consistently deliver strong guest experiences and demonstrate innovation in service and design.

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Awards

Manta Air named ‘Best Seaplane Company – Indian Ocean Islands’ at 2025 World Luxury Travel Awards

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Manta Air has been honoured with the title of Best Seaplane Company – Indian Ocean Islands at the 2025 World Luxury Travel Awards.

Now in its fifth year, the World Luxury Travel Awards recognise and celebrate excellence across the global travel and tourism industry, spotlighting organisations that deliver outstanding experiences and set new standards in service and innovation. Winners are selected through a combination of public voting and industry evaluation, reflecting both guest satisfaction and professional merit.

This accolade highlights Manta Air’s continued commitment to redefining domestic air travel in the Maldives through reliability, comfort, and service excellence. Since its launch in 2019, Manta Air has transformed the way travellers experience the Maldives’ scenic journeys between islands, offering both scheduled domestic flights and seaplane transfers that seamlessly connect resorts and atolls across the archipelago.

With a strong focus on passenger experience, Manta Air introduced Maldives’ first premium seaplane service, featuring pre-assigned seating, comfortable lounges, and a consistent flight schedule designed to enhance convenience for resort partners and guests alike. The airline’s growing fleet and operational reach have positioned it as one of the country’s leading aviation innovators.

Commenting on the award, Manta Air stated that the recognition reflects its ongoing efforts to raise the bar in aviation standards and customer satisfaction. The airline reaffirmed its commitment to maintaining world-class operations while continuing to elevate the Maldives’ reputation as a luxury travel destination.

The recognition from the World Luxury Travel Awards underscores Manta Air’s role not just as a carrier, but as an integral part of the Maldivian hospitality experience — one that begins the moment guests take flight.

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