News
Coca-Cola teams up with Marvel for limited-edition packaging launch in the Maldives
Coca-Cola has launched its limited-edition packaging featuring iconic characters from the Marvel Universe, now available in the Maldives. This collaboration brings together the beloved worlds of Coca-Cola and Marvel, offering fans a unique and immersive experience.
The Coca-Cola x Marvel: The Heroes campaign in Maldives showcases 13 Marvel characters, including fan favourites like Deadpool and Wolverine on Coca-Cola and Coca-Cola Zero Sugar bottles and cans. The packaging features a striking design with a balance of white, red, and black tones, making each product a collectible item.
Consumers in the Maldives can scan the QR codes on these limited-edition products to unlock exclusive AR animation experiences for each hero or villain across all PET and Can packs. This interactive feature allows fans to engage with their favourite characters in a whole new way, bringing the Marvel Universe to life right in their hands.
In select outlets, customers who buy any two large PET bottles will receive a Marvel fridge magnet absolutely free, adding another layer of excitement to the campaign.
“This campaign is about merging two beloved global brands to offer something special to our consumers here in the Maldives,” said Kaushali Kusumapala, Country Director for Sri Lanka and the Maldives. “We’re excited to give fans the chance to engage with their favourited Marvel heroes in a way that’s interactive, immersive, and above all, fun.”
Coca-Cola will support the launch with a comprehensive marketing campaign, including a captivating TV commercial, Out-of-Home advertising, and engaging social media content. The TV spot will transport viewers to a world where the simple act of opening a Coca-Cola can unlocks a gateway to the Marvel Universe, creating magical moments of connection and excitement.
This collaboration is part of a global campaign that spans over 50 countries, including North America, Latin America, Europe, China, Japan, and the Asia Pacific region. Fans worldwide have been collecting these special edition products, and now it’s time for the Maldives to join the celebration.
Coca-Cola is one of the world’s most famous and best-loved brands and has been refreshing the world for 138 years. The Coca-Cola Company, through its bottling partner, Maldives Aerated Water Company Pvt Ltd., has introduced a range of hydrating and delicious beverages to Maldives. The Coca-Cola brand has also sought to brighten consumers’ lives through a variety of engaging projects and activities.
Culture
Maagiri Hotel celebrates Independence Day with special dining offers
Maagiri Hotel is set to celebrate the Independence Day of the Maldives with a series of special dining experiences, inviting guests, families, and the local community to come together and commemorate this significant national occasion.
To mark the celebrations, the hotel will host an Independence Day Special Breakfast Buffet from 24 to 26 July 2026. Guests can enjoy a generous selection of local and international breakfast favourites in a warm and welcoming setting, making it the perfect way to begin the holiday celebrations with family and friends.
The festivities will continue on 26 July 2026 with a Special Maldivian Dinner Buffet at Faru Restaurant. The dinner will feature a variety of authentic Maldivian dishes, carefully prepared by the hotel’s culinary team to showcase the rich flavours and traditions of the Maldives. From local delicacies to beloved national favourites, the buffet offers a memorable dining experience that celebrates the country’s culinary heritage.
Adding a sweet touch to the celebrations, Maagiri Hotel also features a selection of locally crafted artisan ice cream flavours with the support of Iceto, highlighting the creativity of local artisans and celebrating Maldivian craftsmanship through unique, handcrafted treats at the Rooftop Restaurant.
As part of the hotel’s commitment to celebrating national occasions, the Independence Day promotions are designed to bring people together through exceptional food, warm hospitality, and a shared appreciation for Maldivian culture and traditions.
Maagiri Hotel warmly welcomes guests to join the Independence Day celebrations and enjoy a memorable dining experience while honouring the spirit of the nation’s independence.
For reservations and bookings, please call 3318484 / 7228484 or text (Viber) 7228484.
News
DJ Liliana Reagan returns to headline Niva Dhigali’s New Year’s Eve celebration
As the year draws to a close, there’s nowhere quite like a private island in the Maldives to leave the old one behind. Niva Dhigali has unveiled its 2026 festive season programme, and the countdown to midnight comes with a familiar, electrifying face; Hungarian DJ Liliana Reagan is returning to headline the resort’s New Year’s Eve party.

A Festive Escape, Niva Dhigali Style
The season begins December 21 with a beachfront Tree Lighting Ceremony – barefoot, sun-warmed sand standing in for snow – followed by a Starlight Beach Dinner where the only ceiling is the night sky. Christmas brings its own island magic, with Santa making his arrival amid palm trees and turquoise water.

Where Freedom Celebrates
The season’s grand finale is New Year’s Eve itself, an event billed as “Where Freedom Celebrates.” The night unfolds slowly: a lavish gala dinner gives way to a beach party in full swing, fire dancers weaving through the crowd as the countdown builds. At the centre of it all is DJ Lili, spinning her soundtracks into the starlit night sky
It’s a homecoming of sorts for DJ Lili as she previously electrified the resort’s East Beach for its “Elemental” New Year celebration in 2025, wrapping her illusory, house-inflected sets around fire rituals and pyrotechnics for a night guests are still talking about.

Who Is Liliana Reagan?
Blue hair, boundless energy, and a sound that moves effortlessly between dreamy and galvanic. Known professionally as Regán Lili, she has been one of Hungary’s most in-demand DJs since 2016. From Sziget Festival to Balaton Sound, and a standing radio residency on Rádió 1 where listeners have crowned her DJ of the Year multiple times over. She has built a career on turning a night out into an unforgettable occasion.
For the full festive lineup and more on Niva Dhigali’s signature experiences, visit the resort’s website.
News
ELE|NA, Mandara Spa and RIU RENOVA SPA join World Wellness Weekend activities in Maldives
Forty-seven venues across the Maldives will take part in World Wellness Weekend from 18 to 20 September 2026, offering complimentary wellness activities for resort guests and local communities.
The three-day programme forms part of the 10th edition of World Wellness Weekend, a global initiative bringing together hotels, resorts, spas, fitness centres, municipalities and wellness professionals. The 2026 edition is expected to involve venues across 187 countries, with organisers targeting 15,000 participating venues and more than 20,000 free wellness experiences worldwide.
In the Maldives, all ELE|NA properties have confirmed their participation in the event. ELE|NA operates wellness facilities at several resorts in the country and will organise activities across its participating properties during the weekend.
Mandara Spa at Cinnamon Hakuraa Huraa Maldives, recognised as a Wellness Champion by World Wellness Weekend, will conduct a programme combining physical activity, wellness education and environmental action.
Its scheduled activities include an Island Rhythm Zumba session and an Art of Touch session focused on relieving tension, improving circulation and supporting general wellbeing.
The spa will also organise a herbal oil blending workshop, introducing participants to essential oils used for relaxation and rejuvenation. A beach clean-up challenge will connect the resort’s wellness programme with environmental responsibility and community participation.
RIU RENOVA SPA will also participate through Hotel Riu Atoll. The programme will include aquagym, aqua relaxation, aquafit, aqua boxing and sun salutation sessions.
Family-oriented activities, including yoga for children and dance classes, will also be offered. Hotel Riu Atoll is among more than 35 RIU properties expected to participate in World Wellness Weekend internationally.
The 2026 campaign is being held under the message, “Connect. Recharge. Wellness is Energy: Turn your Wellness ON.” Its programmes are structured around five areas: vitality and movement, serenity and mindfulness, nutrition and immunity, sleep and creativity, and purpose and solidarity.
World Wellness Weekend said the initiative seeks to make wellness activities accessible beyond spa and fitness services by encouraging participation in movement, mindfulness, education, nature experiences and community gatherings.
The event has also partnered with World Cleanup Day, linking personal wellbeing with environmental action. Participating venues around the world are expected to organise clean-ups in beaches, parks, neighbourhoods and other public areas alongside relaxation or meditation sessions.
Founder Jean-Guy de Gabriac said the initiative viewed wellness as a shared responsibility rather than an exclusive service.
“Wellness is not a luxury, but a collective responsibility. We need to think Global, act Local and make wellness Social,” he said.
The participation of resorts and spa operators across the Maldives reflects the hospitality sector’s increasing integration of wellness into guest experiences, employee programmes and community initiatives. The country’s natural environment also allows participating properties to combine fitness, mindfulness and wellness education with outdoor and marine-based activities.
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