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Empowering women and protecting the planet: Amexy’s eco-responsible jute slippers initiative

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As the world becomes more conscious of global issues such as climate change and social welfare, people are seeking ways to actively participate in their remediation and improvement. This desire for action is reflected in all aspects of life, including vacationing experiences. Hotels and resorts have a unique opportunity to provide their guests with an opportunity to participate in eco-responsible initiatives that contribute to improving social welfare. This is precisely what Amexy General Trading, a Dubai-based company, has done with its Jute Slippers.

The Jute Slippers are handmade by more than a dozen women from three teams in three rural communities in need from Pakistan. The tailoring, stitching, and finishing tasks are done locally, and the program creates an opportunity for empowering these women as they become an essential part of the household workforce. Many of these women are the sole providers for their household, and the program gives them an added purpose and a greater sense of self-worth. One of the teams is composed mainly of women from Afghanistan who took refuge in Pakistan. The positive feedback from the women gives Amexy General Trading the encouragement to continue and pursue new initiatives that contribute to social welfare.

The Jute Slippers are not only socially responsible, but they are also eco-friendly. They are made with two 100% recyclable and biodegradable materials: cardboard, which provides the backbone and shape of the slipper, and jute fabric, made with fibers from Corchorus olitorius, a plant believed to be of Indo-Pakistani origins. These materials are entirely eco-friendly, and their use in the production of the slippers helps protect the environment.

By supporting the Jute Slipper initiative, Amexy General Trading is championing social welfare by enabling women to be an active and vital part of the community’s workforce and growth. The initiative also provides for a better future for new generations to come. The use of 100% eco-friendly materials in their production adds to the product’s magic, making it a perfect addition to any eco-conscious hotel or resort.

As people become more conscious of their impact on the environment and the world around them, the demand for eco-responsible products and services will continue to rise. Companies that take the initiative to provide eco-friendly products that contribute to social welfare will be at the forefront of this change. The Jute Slippers initiative by Amexy General Trading is a perfect example of a company taking the initiative to make a positive impact on the world while providing their customers with an eco-responsible vacation experience. It is a step towards a more sustainable future that we should all strive for.

Amexy General Trading is a Dubai-based company that supplies a wide range of hospitality products to hotels and resorts in Maldives. 

For more information about Amexy General Trading visit www.amexy-gt.com or email info@amexy-gt.com

Entertainment

Hard Rock Hotel Maldives welcomes British duo The Whiskey Brothers for live performances

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Hard Rock Hotel Maldives is turning up the volume this October as The Whiskey Brothers bring their signature live performances to CROSSROADS Maldives for two evenings of music, energy and island entertainment.

Known for their engaging performances and distinctive musical style, The Whiskey Brothers will bring their sound to two of the destination’s vibrant venues, creating memorable evenings against the stunning backdrop of the Maldives.

The duo will kick off their performances at Hard Rock Cafe Maldives on 27 October 2026. Open to the public, including local residents, expats, and visitors, the evening invites music lovers to come together and experience the electrifying atmosphere of Hard Rock Cafe, where great music, dining and entertainment take centre stage.

On 28 October 2026, The Whiskey Brothers will continue their island performance at The Elephant & The Butterfly, Hard Rock Hotel Maldives’ signature beachfront restaurant. This exclusive performance is reserved for resort guests, offering an intimate evening of live music in a relaxed tropical setting.

The performances reflect Hard Rock Hotel Maldives’ commitment to bringing its iconic music-inspired DNA to life through dynamic entertainment, engaging experiences and vibrant island programming.

Located within CROSSROADS Maldives, just 15 minutes by speedboat from Velana International Airport, Hard Rock Hotel Maldives continues to celebrate the spirit of music, entertainment and island living.

Event Details:

  • 27 October 2026 | 9:00 PM – 9:45 PM Venue: Hard Rock Cafe Maldives; open to the public, including locals, expats and visitors
  • 28 October 2026 | 7:30 PM – 8:15 PM Venue: The Elephant & The Butterfly, Hard Rock Hotel Maldives; exclusive to resort guests
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Entertainment

Former Savoy Hotel pianist Richard Sully to perform at V Villas Maldives at Mirihi

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V Villas Maldives at Mirihi – MGallery Collection has announced a residency by British pianist Richard Sully from 4 to 9 November 2026, featuring a series of live performances alongside dining experiences, sunset cruises and evening gatherings across the resort.

Sully, a former resident pianist at London’s Savoy Hotel, has performed at venues across Britain and internationally. His repertoire includes popular music, light jazz, classic standards and compositions from film and theatre, which he performs entirely from memory.

The residency will begin on 4 November with sundowner cocktails and a Lobster Extravaganza on the beach, accompanied by a live piano performance. The opening evening will combine music with beachfront dining.

On 5 November, Sully will perform at AKOYA Sea Lounge, offering guests an evening of live music in the resort’s oceanfront setting.

The programme will continue on 7 November with a sunset cruise aboard the Mirihi Thari Sailing Yacht, bringing the musical experience onto the Indian Ocean.

On 8 November, Sully will present a sundowner performance at Muraka, before concluding his residency with a final evening performance at AKOYA Sea Lounge on 9 November.

The five scheduled experiences form part of the resort’s efforts to incorporate live entertainment into its dining and leisure offerings, allowing guests to enjoy music in different settings across the island.

V Villas Maldives at Mirihi, part of the MGallery Collection, offers beach and overwater accommodation, oceanfront dining and marine experiences. The November residency will add a series of music-focused activities to the resort’s guest experience programme.

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Fashion

KAYALI showcases Maldives as luxury brand destination with first global trip

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Global fragrance brand KAYALI, founded by beauty entrepreneur Mona Kattan, selected Four Seasons Resort Maldives at Kuda Huraa as the destination for its first-ever global brand trip, bringing together international content creators, influencers and media representatives for an experience combining fragrance, wellness and Maldivian island hospitality.

Held in September 2026, the event, titled KAYALI Island Spraycation, marked a milestone in the brand’s international engagement strategy. The programme featured two exclusive trips designed for its influencer and media communities, providing participants with opportunities to experience the brand’s fragrances alongside the resort’s accommodation, wellness facilities and marine excursions.

The Maldives was selected because of Kattan’s personal connection with the destination, which she has frequently described as one of her favourite places. Her experiences in the country have also influenced KAYALI’s fragrance development, including its Vacay in a Bottle collection, which draws inspiration from travel and destinations.

Located in North Malé Atoll, Four Seasons Resort Maldives at Kuda Huraa provided the setting for several brand activations, with villas, wellness experiences and guest activities incorporating KAYALI’s fragrances and visual identity.

Upon arrival, participants were welcomed with personalised amenities, fragrance collections and branded gifts. Guest accommodation featured KAYALI products, robes and sleep accessories, while the resort’s hospitality team collaborated on themed turndown experiences and personalised arrangements.

One of the programme’s highlights was a wellness experience at ŪRJĀ Naturopathy Island, the resort’s dedicated wellness sanctuary. Inspired by KAYALI’s Yum Lip & Body Collection, the House of Yum: Layer With Love experience introduced participants to body care and fragrance layering through treatments and product demonstrations.

The itinerary also included the KAYALI Scent Lab, an interactive session exploring fragrance ingredients, formulation and the Middle Eastern tradition of combining different scents.

Kara Davis, the brand’s Vice President of Global Marketing, and Robert Nasser Sabet, Director of Global Sales and Education, guided participants through the development of KAYALI fragrances and the techniques used to combine different scent profiles.

Participants were introduced to fragrances from the brand’s portfolio, including Vanilla | 28, Vanilla Candy Rock Sugar | 42 and Yum Boujee Marshmallow | 81. They also received an exclusive preview of an unreleased KAYALI fragrance ahead of its planned October 2026 launch.

Beyond the fragrance sessions, the programme incorporated resort dining, themed entertainment and ocean experiences. A KAYALI movie night, inspired by the brand’s Boujee Kitty Caramel Milk fragrance, brought participants together for an evening of entertainment and personalised hospitality.

Guests also joined a dolphin-watching excursion aboard the Perfume Princess yacht, providing an opportunity to experience the marine environment surrounding the resort. The programme concluded with a farewell dinner that brought together participants from different international markets.

The trip followed previous KAYALI destination-based activations, including a visit to Cappadocia, Türkiye, associated with the launch of its Freedom fragrance collection in late 2025. However, the Maldives event represented the brand’s first global trip bringing together its international creator and media communities.

Founded in 2018, KAYALI has developed an international following through its fragrance collections and emphasis on scent layering. The Maldives trip formed part of its efforts to engage content creators and media through experiences that extend beyond traditional product launches.

For Four Seasons Resort Maldives at Kuda Huraa, the collaboration demonstrated the property’s capacity to accommodate international luxury brand events requiring customised accommodation, wellness programmes, dining and recreational activities.

The event also highlighted the Maldives’ potential as a destination for global beauty, fashion and lifestyle brand activations, where international brands can combine product storytelling with resort hospitality and destination experiences.

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