Connect with us

Featured

How Maldivian tourism can survive Covid-19

Published

on

By Sonu Shivdasani

The Maldives appears to have dodged a bullet. With just 19 cases of the novel coronavirus at the time of writing (with 13 people having already made a full recovery), the country is in an enviable position. As the United States and Europe groan under the strain of major outbreaks, with tens of thousands of deaths, the Maldives looks forward to completely eradicating the virus within a few weeks.

In some respects, the Maldives is lucky. The archipelago straddles the equator, where temperatures rarely dip below the high 20s. We know the virus doesn’t like heat, and it’s notable that the only major contagions have occurred in cold countries, during winter. The Maldives’ unique geography also lends itself towards containment: The government can, and has, rapidly shut down islands and resorts when a suspected case has emerged. If people test negative, the island is immediately reopened. If someone tests positive, the entire island is placed under quarantine to prevent a spread across the country.

But luck has only been the half of it. When other world leaders wasted precious weeks dithering, questioning the science, or dismissing the coronavirus as a hoax, the Solih administration got to work to protect the country: suspending flight routes, conducting widespread testing (the highest per capita testing in South Asia), and eventually closing the border completely. In a country wholly dependent on foreign tourism, the Government’s willingness to act decisively, in spite of the huge economic cost, almost certainly saved lives.

During the pandemic, the government also found its voice. The daily televised briefings by Mabrook Azeez, an undersecretary at the President’s Office, have been clear, consistent and comforting. The contrast with President Trump’s erratic and misleading press conferences couldn’t be starker.

But the question remains: if the Maldives is soon to be virus free, and contemplating reopening its borders, how best to do it? The last thing the country needs is a flood of infected tourists descending upon Hulhulé, forcing another costly shut down.

A good place to start might be with the super-rich. Beginning the process of opening up by allowing private jets to land has a number of advantages: there are few passengers onboard, who can be immediately isolated in the airport’s VIP lounge and tested for the virus upon arrival. If they test negative, they can go on their way. If they test positive, they can proceed to one of the resorts that have been converted into (arguably the world’s nicest) quarantine and isolation centres. Key to this will be rapid testing kits, that can deliver a result in minutes rather than days.

High end clients spend large sums of money compared to other tourists, so even allowing in a few private jets generates considerable revenues. Soneva has received around 20 enquiries from people who would like to travel to the Maldives by private jet. They intend to stay in our resorts for upwards of a month, to escape lockdowns back home. Although they amount to less than a couple of hundred people, these guests will likely spend around $5 million in total, generating some $600,000 in GST for the government.

Looking further ahead, the Maldives will need to start reopening commercial air routes. But testing a handful of private jet passengers at the airport is one thing, testing hundreds of people descending an A350 is quite another. The Maldives will probably begin opening direct flights to other coronavirus-free countries. China looks like a good bet, having all but wiped out the virus. It also has the advantage of being the Maldives’ biggest tourism market, with a number of existing direct flight routes, operated by Maldivian or Chinese carriers, between the two countries. At the moment, however, all Chinese tourists returning from abroad have to spend 14 days in quarantine in China – not a particularly attractive prospect for would-be tourists. The Maldivian government will have to work with its Chinese counterpart on a bilateral agreement, that allows Chinese tourists returning home from the Maldives to avoid quarantine.

Similar arrangements will have to be made with other countries. It might help to categorise them: “A” group countries could be those, like the Maldives, that have completely eradicated the virus. There is no reason not to operate direct, commercial flights between such destinations. “B” group countries might be those with very few remaining active cases — the Maldives might allow flights to and from such countries, but with added precautions. Then there are the “C” group countries with high numbers of cases — where the Maldives should keep in place travel restrictions.

The Maldives has avoided a coronavirus outbreak, although the economic price has been severe. In order to avoid the collapse of its tourism industry, however, the country must now plan to re-open. If the government approaches this challenge with the maturity and competence with which it has handled the crisis thus far, the Maldives may be spared much of the economic, as well as the human, pain of this pandemic.

Editor’s Note: This op-ed was originally published on Linkedin by Sonu Shivdasani. Sonu is the founder and CEO of Soneva, which owns luxury resorts Soneva Fushi and Soneva Jani in the Maldives, and Soneva Kiri in Thailand.

Awards

Coco Bodu Hithi wins ‘Best Service’ at 2025 Condé Nast Johansens Awards

Published

on

Coco Bodu Hithi, a renowned boutique resort in the Maldives celebrated for its Maldivian-inspired elegance, has received recognition at the 2025 Condé Nast Johansens Awards for Excellence.

This prestigious accolade honours outstanding quality across recommended properties worldwide and serves as a trusted benchmark for travellers and industry professionals alike. Coco Bodu Hithi was awarded the title of ‘Best Service’ by Condé Nast Johansens for its exceptional hospitality, which seamlessly blends serene surroundings with meticulous, personalised service.

Additionally, the resort was recently recognised in the 2024 Condé Nast Traveler Readers’ Choice Awards as one of the top resorts in the Indian Ocean, cementing its position as a leader in luxury travel. Offering a thoughtfully curated guest experience, Coco Bodu Hithi continues to set itself apart within the industry.

The resort also excels in culinary innovation, boasting four exceptional restaurants. Renowned Michelin-starred chefs frequently collaborate with Group Culinary Director and Michelin-starred chef Martin Cahill to craft exquisite dining experiences, reflecting Coco Bodu Hithi’s unwavering commitment to service excellence and world-class gastronomy.

Continue Reading

Drink

Cocktail art meets tropical bliss: Tao Zrafi transforms Oaga Art Resort’s Sobi Bar

Published

on

Oaga Art Resort has transformed its Sobi Bar into a Mixology Garden, showcasing a collaboration with internationally acclaimed Beverage Artist and Netflix’s ‘Drink Masters’ finalist, Tao Zrafi.

Far from the typical poolside bar, the revamped Sobi Bar offers a unique experience where artistic cocktails take centre stage. Standard drinks are replaced with Tao Zrafi’s creations, which expertly blend local Maldivian flavours with surprising twists, providing a sensory journey for visitors.

Each cocktail at Sobi Bar is a testament to Tao Zrafi’s creativity. His exclusive menu combines stunning visual presentation with complex, delightful flavours, elevating the drink experience into an art form.

The Mixology Garden caters to diverse tastes. In addition to Tao Zrafi’s signature creations, Sobi Bar offers a curated selection of international gins and artisanal beers, ensuring every guest finds the perfect beverage to suit their preferences.

To commemorate the launch of the Mixology Garden, Oaga Art Resort is hosting several special events:

  • Cocktail Masterclasses (November 29 and December 6): Guests can learn from Tao Zrafi himself, discovering the secrets behind his innovative cocktails.
  • The Grand Unveiling (December 5): This evening celebration features Tao’s signature cocktails, a buffet, live music, interactive mural painting, and spectacular fire shows. Guests can enjoy a sunset soiree combining art, music, and unforgettable flavours.

Sneak peeks of Tao Zrafi’s creations are available on Oaga Art Resort’s social media platforms, offering a teaser of the enchanting cocktails awaiting guests at Sobi Bar.

Whether seeking relaxation, artistic inspiration, or an elevated cocktail experience, the Mixology Garden at Sobi Bar promises something extraordinary. With its blend of stunning flavors, unique atmosphere, and unforgettable events, Oaga Art Resort ensures every visitor leaves with cherished memories of paradise.

Continue Reading

Featured

Hideaway Beach Resort & Spa announces exclusive collaboration with Maldivian

Published

on

Hideaway Beach Resort & Spa, a luxury destination located in the pristine Haa Alifu Atoll of the Maldives, has announced its exclusive partnership with Maldivian, the national airline of the Maldives, for all seaplane and domestic flight transfers. Starting from November 1st, 2024, this collaboration aims to provide guests with unparalleled convenience and seamless travel to the resort, ensuring daily service, with additional transfers available depending on the season.

The resort is known for its spacious villas, exceptional privacy, a wide array of experiences, world-class amenities, and personalised service, all set in a lush, natural island paradise. With Maldivian as its exclusive seaplane transfer partner, guests can enjoy a direct, swift, and scenic journey from Velana International Airport to the resort’s doorstep.

Ahmed Hafeez, Managing Director of Lily Hotels, expressed excitement about the partnership, stating, “We are thrilled to partner with Maldivian to elevate our guests’ arrival and departure experience. This collaboration ensures a smooth and luxurious transition, allowing guests to begin their unforgettable holiday the moment they step off the plane.”

Upon arrival at Velana International Airport, guests are welcomed by the resort’s dedicated airport representatives, who escort them to the exclusive Lily Hotels Lounge at the Noovilu Seaplane Terminal. Here, they can relax and enjoy panoramic views, complimentary refreshments, and Wi-Fi while awaiting their transfer.

In addition to seaplane transfers, Maldivian will also manage domestic flight transfers for guests who prefer this alternative. This comprehensive approach highlights Hideaway Beach Resort & Spa’s commitment to providing flexible and convenient travel solutions.

The partnership with Maldivian also positions the resort for future growth, particularly with the upcoming upgrade of Hanimaadhoo International Airport. This development is expected to enhance accessibility and offer more travel options for the resort’s clientele. The collaboration is anticipated to generate increased interest in the less-explored northern Maldives, an area known for its untouched natural beauty and more tranquil, underwater experiences.

Continue Reading
Advertisement

Trending

Copyright all rights reserved by Maldives Promotion House 2023.