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Maldives posts slight decline in tourist arrivals in April

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Maldives on Tuesday reported a slight decline in tourist arrivals, as the destination recovers from a wave of domestic political turmoil.

Maldives attracted a wave of bad publicity following the recent declaration of a state of emergency, which ended in March. However, the political turmoil was strictly restricted to the capital city, away from the resorts and local islands where holidaymakers stay in.

Official figures for the month of April released by the tourism ministry show that a total of 119,713 tourists visited the Maldives during the month — a 0.1 percent decrease over the 119,774 tourists in April 2017.

Europe, the largest regional source market, posted an overall growth of 2.2 percent over April 2017, as arrivals increased to 62,871 from 61,542.

The UK, which is the single biggest European source market, made a gain of 15.4 percent, while the French market also recorded an increase of 19.5 percent. However, several major European markets such as Germany (down 18.8 percent), Italy (down 2.5 percent) and Spain (down 17.1 percent) posted declines.

Russian travellers once again showed their appetite for the Maldives, as arrival numbers jumped 19.1 percent in April to reach 6,433 from 5,400 in April 2017. This strong performance last month translated into an impressive growth of 29.6 percent in arrivals from Russia for the first four months of the year.

Meanwhile, arrivals from Asia, the second largest regional source market, decreased 4.6 percent in April.

Arrivals from China declined by 28 percent to reach 15,093 compared to the 20,975 in April 2017. This decline, which came after a 27.5 percent decline in March and another 15.8 percent in January, offset the rare gain in arrival numbers from China and led to a 6.9 percent decline in arrivals for the January-April period from the Maldives’ single biggest source market.

However, major contributors to Maldives tourism from South East Asia continued to post strong gains in April as well, with arrivals from countries such as Malaysia and Thailand increasing by 9.4 percent and 51.4 percent respectively. Arrivals from Singapore, however, declined by 5.5 percent.

Arrivals from South Asia, which has become one of the fastest growing source markets, posted a gain of 5.3 percent in April after two months of negative growth. This is largely due to a 4.2 percent increase in tourists from India, which is the most important market in the region, and another 23.8 percent growth in arrivals from Sri Lanka.

Despite the mixed performance in established markets, relatively new markets continued their upward growth trajectory last month as well, as arrivals from the Americas were up 9.8 percent and Oceania up 54.4 percent.

Arrivals from the US, which last year secured a place amongst the top 10 contributors to the Maldives tourism industry, increased by 2.5 percent to reach 3,266 last month compared to the 3,187 in April 2017, while the number of visitors from Australia also increased by 60.3 percent. However, South Africa, which has been on the recovery, posted a decline of 19.2 percent — the first major decline in almost a year.

Middle East, which has proven to be a volatile market, recorded an 8.7 percent growth in April after major declines for the past two months. This is largely due to increases in arrivals from Saudi Arabia (up 2.5 percent), United Arab Emirates (up 5.4 percent), Kuwait (up 24.4 percent) and Qatar (up 89 percent). Egypt, however, posted a decline of 6.9 percent.

According to the April statistics, total arrivals for the first four months of the year increased by 12.7 percent to reach 539,816 compared to the 478,827 in the same period of last year.

Over the past five years, dozens of uninhabited islands have been leased to local and foreign resort developers. Several international brands have entered into the market, increasing the number of resorts to 120. That number is set to increase as the government has announced the opening of some 20 new resorts over the next two years.

Along with the new resort openings come the challenge of increasing demand from budget travellers who choose guesthouses over luxury resorts that the Maldives is known for. The guesthouse sector has rapidly expanded with over 450 guesthouses in operation today.

The government has recently announced new steps to maintain a structured growth in tourism, including a slowdown in leasing islands for resort development and increased marketing efforts in key markets such as China and the Middle East in order to reach an ambitious target of a record 1.5 million tourist arrivals this year.

Photo: Kurumba Maldives

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Dubai Chocolate Brownies in Maldives: BBM, Dreidoppel conclude pastry tour

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BBM’s exclusive Dreidoppel Demo Tour, led by Master Pâtissier Frankie Robin, concluded successfully on Apr 30th, after a 10-day pastry training series across 15 leading Maldivian resorts that requested the training. Two city bakeries were also trained on the 30th. The initiative brought together global expertise and a strong commitment to raising pastry standards in the local hospitality industry.

This year’s sessions focused on practical pastry solutions using Dreidoppel’s premium ingredient range to create Panettone, Dubai chocolate brownies, Mousses, Crème Brûlée, Fill & Gloss applications, and Caramel Chocolate Snacks.

A standout feature of the tour was the passion shown by young chefs across the islands.

Chef Frankie Robin remarked, “What truly impressed me was how prepared and passionate the young chefs were. Their eagerness to learn, experiment, and take their skills to world-class standards made every session an absolute joy.”

Grounded in real kitchen challenges—speed, flavour, and efficiency—Chef Frankie’s demos showcased how smart ingredient choices can drive both creativity and performance.

A.V.S. Subrahmanyam, Chief Operating Officer at BBM, added, “At BBM, we believe in more than just supplying ingredients—we are committed to the professional growth of the industry. Collaborations like this empower culinary teams with global techniques and greater confidence.”

The tour reflects BBM’s ongoing efforts to strengthen the Maldivian foodservice industry through knowledge-sharing and access to world-class products.

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BBM brings Vaseline, Hellmann’s, BRU Coffee to Maldives market

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Bestbuy Maldives (BBM) extended their strong and decades old partnership with Unilever International, by adding to their brand portfolio – Vaseline, Hellmann’s, and BRU Coffee for the Maldivian market.

The collaboration was announced at a Business gathering held at the Manhattan Business Hotel, attended by over 300 trade partners from across Maldives.

With this partnership, BBM strengthens its retail offerings across the Maldives archipelago. Vaseline, a trusted name in skincare, and Hellmann’s, known globally for quality food products, will now be available through BBM’s distribution network.

“Vaseline is a name that generations trust for skin care. And Hellmann’s is a global icon in flavours. We’re proud to bring both to shelves across the Maldives and enrich everyday living for our customers,” said Muksith Hussain, Business Head – Retail.

In the hospitality sector, BBM introduces Bru Coffee as an addition to its HORECA (Hotel, Restaurant, Café) offerings. BRU Coffee provides a quality beverage option for hotels, resorts, and restaurants across the Maldives.

“BRU is one of the most loved coffee brands in the region. With this launch, we’re giving our hospitality partners a versatile product that delivers on both taste and reliability that can be consumed as a beverage and for the purpose of dessert preparation, something they can serve with confidence,” said Hisham Girsy, Business Head – HORECA.

The gathering served as a platform for BBM to engage with its valued trade partners and introduce these new brands to the market.

A.V.S Subrahmanyam, Chief Operating Officer at BBM, remarked: “BBM is built on relationships. This event reflects our commitment to not just introduce great products but to support, connect, and elevate our trade partners. We’re in this together, and the journey ahead is promising.”

As BBM continues to grow its portfolio and global partnerships, the focus remains clear delivering excellence, building trust, and shaping the future of trade in the Maldives.

Bestbuy Maldives (BBM) is a leading distribution company in the Maldives, connecting international brands with local businesses across retail and hospitality sectors. With a customer-focused approach and extensive distribution network, BBM continues to be a trusted partner in the Maldivian market.

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Redefining corporate retreats at Cinnamon Dhonveli Maldives

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MICE travel is undergoing a sea change—quite literally. No longer limited to traditional conference rooms and structured schedules, Meetings, Incentives, Conferences, and Events (MICE) are now about creating moments that inspire, rejuvenate, and bring teams closer together. At Cinnamon Dhonveli Maldives, the boundaries between business and leisure blur, offering a setting that transforms work into a pleasure.

Just a 20-minute speedboat ride from Malé, Cinnamon Dhonveli Maldives is the ideal destination for teams looking to escape the expected. Here, brainstorming sessions take place on powder-soft beaches, where the rhythmic waves set the pace for new ideas. Mornings might begin with yoga by the ocean, followed by strategy meetings in open-air pavilions. Afternoons invite collaborative workshops under swaying palms or team-building activities that include snorkelling, paddleboarding, or even a friendly beach volleyball match.

Dining at Cinnamon Dhonveli Maldives elevates every corporate event with fresh, sea-to-table cuisine, designed to fuel both body and mind. From curated group dinners under star-streaked skies to themed private banquets, every meal becomes an experience in itself. For those looking to celebrate milestones or reward top performers, the resort’s scenic locations offer the perfect backdrop for gala evenings or intimate cocktail gatherings.

Accommodation blends comfort with elegance, offering ocean-view suites and beachside retreats that allow participants to rest, recharge, and return with a fresh perspective. Despite the remote charm, connectivity is never an issue—seamless Wi-Fi and business-friendly amenities ensure that productivity doesn’t pause, even in paradise.

Cinnamon Dhonveli Maldives turns corporate travel into something memorable. Whether it’s a leadership retreat, a high-level conference, or an incentive escape, the resort offers a canvas for events that leave lasting impressions. Here, business goals are pursued in harmony with nature, creativity flows effortlessly, and the line between work and well-being fades.

Let your next MICE experience be more than a meeting—make it a journey worth sharing.

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