Featured
With over 100 per cent growth, India becomes second biggest market in Maldives tourism
India has become the second largest source market for the Maldives tourism industry, overtaking traditional European markets with over 100 per cent growth during the first half of the year.
Growth in South Asia, which has become one of the fastest growing source markets, accelerated by an impressive 89.4 per cent in June, thanks to a 116 per cent increase in arrivals from India. A total of 15,875 tourists visited the Maldives in June from its closest neighbour compared to the 7,348 a year ago, representing a 10 per cent market share.
The visitor numbers from India in June is close to the total number of Indian holidaymakers that visited the Maldives during the whole of 2018. A total of 90,474 Indian tourists visited the Maldives in 2018 — up from fewer than 16,000 a decade ago.
The popularity of the Maldives as a holiday destination has been increasing in India thanks to a boost in air connectivity between the two nations. In addition to the flagship carriers of the two countries, several Indian budget carriers such as GoAir, Spice Jet and Indigo have launched direct connections between Male and important Indian cities such as New Delhi, Bangalore and Mumbai.
High profile trips of Bollywood celebrities that draw media attention have also helped boost the Maldives’ popularity amongst Indian holidaymakers. Most recently, superstar Shah Rukh Khan and actress Malaika Arora were in the Maldives.
Official figures show that total arrivals for the first six months of the year increased by 18.7 per cent to reach 862,589 compared to the 726,515 in the same period last year.
Tourist demographics remained largely unchanged in the January-June period, as Europe dominated with a marketshare of 50 per cent of the total tourist arrivals, followed by Asia Pacific with 40 per cent marketshare. Americas secured the third position with five per cent marketshare, whilst Middle East slid to the fourth with three per cent marketshare. African countries also contributed one per cent to the total tourist arrivals to the Maldives.
All the top 10 source markets posted positive growth in arrivals by the end of June.
China maintained its position as the top contributor to Maldives tourism with a marketshare of 16.3 per cent, as arrivals from China increased by 10.1 per cent during the January-June period to reach 140,265.
India overtook Italy, which is now placed third with a market share of 8.7 per cent, to claim the second spot, as the Maldives’ closest neighbour increased its marketshare to 9.5 per cent with a 99.9 per cent growth in tourist arrivals during the first six months of the year.
Germany and the UK, which slid to fourth and fifth position in May, maintained their positions with a marketshare of eight per cent and 7.5 per cent, respectively. Arrivals from Germany grew by 19.7 per cent to reach 69,237 during the first six months of the year, whilst visitor numbers from the UK saw an increase of 12.6 per cent to reach 64,792 during the period.
France, which saw its marketshare fall again to 4.3 per cent by the end of June, maintained its position as the seventh biggest source market, as Russia retained the sixth position with a marketshare of five per cent. Arrivals from Russia increased by 11.9 per cent to reach 42,949 by the end of June, whilst the number of French tourists visiting the Maldives in the same period grew by 23.1 per cent to reach 37,383.
The US and Japan also maintained their respective rankings as the eighth and ninth biggest contributor to Maldives tourism. Arrivals from the US increased by 34.5 per cent to reach 27,684 in the first six months of the year, whilst the number of Japanese tourists visiting the Maldives in the same period increased by 17.9 per cent to reach 22,624.
Meanwhile, both Sweden and Switzerland were pushed out of the list of the top 10 source markets, as Australia claimed the 10th position with a marketshare of 2.3 per cent by the end June. Arrivals from the emerging market grew by 14.3 per cent in the January-June period to reach 20,084.
Maldives welcomed a record 1.4 million tourists in 2018. It was a 6.8 per cent increase from the 1,389,542 tourists that chose to holiday in the Maldives in 2017.
Meanwhile, government has revised its forecast for the number of tourists visiting the island nation this year, increasing the estimate to a record 1.6 million from 1.5 million.
This positive growth in the tourism industry comes amidst concerns by private organisations representing industry stakeholders such as the Maldives Association of Travel Agents and Tour Operators (MATATO) over the lack of effort and budget to promote the Maldives as a destination.
These concerns come as the world-famous holiday destination struggles to match an increased bed capacity.
Over the past few years, dozens of uninhabited islands have been leased to local and foreign resort developers. Several international brands have entered into the market, increasing the number of resorts to more than 130. That number is set to increase as another 20 resorts are expected to open over the next two years.
Along with the new resort openings come the challenge of increasing demand from budget travellers who choose guesthouses over luxury resorts that the Maldives is known for. The guesthouse sector has rapidly expanded with over 500 guesthouses in operation today.
The previous government announced steps to maintain a structured growth in tourism, including a slowdown in leasing islands for resort development and increased marketing efforts in key markets such as China and the Middle East in order to reach an ambitious target of a record 1.5 million tourist arrivals this year.
Meanwhile, the new government has pledged to ramp up tourism promotion.
Reflecting the new government’s pledge, the state budget for 2019 includes MVR 104,200,000 (USD 6.7 million) for tourism promotion, up from MVR 34,733,333 (USD 2.2 million) this year and the previous year.
Featured
W Maldives launches Escape Remix for a two-sided island getaway
W Maldives has unveiled Escape Remix, a new stay experience designed for guests seeking to experience different sides of island life, from the tranquillity of overwater living to the laidback glamour of a beachfront escape.
Available from June 2026 onwards as a permanent offering, Escape Remix allows guests to move between the Superior Overwater One-Bedroom Villa and the Escape Beach One-Bedroom Villa within one curated island getaway.
Created for travellers seeking variety without compromise, the experience includes a four-night stay split between two nights in the overwater villa and two nights in the beach villa. It also includes daily buffet breakfast for two adults and a selection of signature island benefits, giving guests distinct perspectives of the destination while maintaining comfort and luxury throughout their stay.

At the centre of the experience is the opportunity to discover the Maldives from two different settings. Suspended above clear lagoon waters, the Superior Overwater One-Bedroom Villa offers ocean views, direct access to the sea, a private pool, and a W Maldives signature overwater hammock designed for leisurely afternoons above the Indian Ocean. Guests can also access the resort’s award-winning house reef directly from the villa deck, where marine life can be explored just moments from their accommodation.
On shore, the Escape Beach One-Bedroom Villa offers a more barefoot island rhythm. Surrounded by tropical greenery and direct beach access, the villa features a private pool and an elevated upper deck with a swinging daybed for golden-hour lounging. Guests staying beachside can also access the same award-winning house reef directly from the shoreline, creating a connection between island living and underwater discovery.
“Luxury travel today is about having the freedom to experience a destination in different ways, all within one journey,” said Amila Handunwala, General Manager of W Maldives. “Escape Remix was created for guests who want to fully immerse themselves in the Maldives while experiencing contrasting yet complementary experiences, from the serenity of overwater living to the lively energy of a beachfront escape, all infused with the bold spirit of W Maldives.”

Beyond the villas, Escape Remix includes a series of additions designed to enhance the stay. Guests receive complimentary soda refreshments from the in-room MixBar, complimentary use of snorkelling gear, access to non-motorised water sports, and a one-time 30-minute photoshoot with the resort’s in-house photographer, including one printed photograph.
Following its recent transformation, W Maldives continues to position itself within the contemporary luxury segment through design, immersive experiences, and a social island atmosphere. Guests can dine across the resort’s five restaurants and bars, unwind with treatments at the overwater AWAY Spa, or take part in a castaway experience at Gaathafushi, the resort’s private island.
As a five-star resort in the Maldives known for its distinctive personality and approach to luxury, W Maldives continues to expand its guest experiences beyond the conventional island stay.
Blending overwater tranquillity with beachfront freedom, Escape Remix introduces a new way to experience W Maldives, offering guests a more dynamic and personalised stay. Travellers looking to extend their visit can also book the Original Wavemaker package, which includes shared seaplane transfers and a half-board meal plan for two adults.
Excursions
Holiday Inn Resort Kandooma Maldives reports rare whale shark encounter
Divers from Holiday Inn Resort Kandooma Maldives recorded a whale shark sighting last month during a dive at Kandooma Thila in South Malé Atoll.
The encounter took place on 13 April during a guided dive led by Dive Centre Manager Ibrahim Shaan. The whale shark, estimated to be approximately six metres in length, is believed to be a juvenile aged between eight and 15 years. The animal remained in the vicinity of the divers for more than 30 minutes before leaving the area.
Shaan said the whale shark entered the dive site calmly, circled alongside the group and remained present for an extended period. He described the encounter as one of the most notable experiences observed at the site.
Whale shark sightings are considered uncommon in South Malé Atoll, where the species is not typically resident. They are more frequently associated with the South Ari Atoll Marine Protected Area, one of the primary aggregation areas for whale sharks in the country.
The Maldives is regarded as a key destination for whale shark encounters due to environmental conditions including warm waters, nutrient-rich currents and seasonal plankton blooms. Whale sharks are filter feeders and migrate across large distances, often following food sources.
The sighting at Kandooma Thila is understood to be linked to broader migratory movement through the atoll system, with the animal potentially following plankton concentrations or feeding opportunities created by ocean currents.
Kandooma Thila is known for its coral-covered structure, current-driven conditions and marine biodiversity, factors which may attract larger pelagic species on a temporary basis.
Following the sighting, the resort has submitted photographs and video footage to the Maldives Whale Shark Research Programme (MWSRP) for potential identification through its national database. Whale sharks can be identified through unique spot patterns located behind the gills and along their flanks.
The MWSRP’s Big Fish Network database has recorded more than 800 individual whale sharks in the Maldives, contributing to long-term research on migration patterns, population dynamics and species health.
Sharon Garrett, Director of Marketing and Sustainability at the resort, said the data collected would support ongoing research and conservation efforts. She noted that such information contributes to understanding seasonal movement patterns, assessing environmental conditions and informing marine protection measures.
The resort has also reiterated the importance of responsible interaction with marine wildlife. Recommended practices include maintaining distance, avoiding physical contact, refraining from flash photography and ensuring appropriate buoyancy control.
Boat strike incidents remain a recognised threat to whale sharks in Maldivian waters, highlighting the need for careful vessel operation in areas where marine life is present.
Holiday Inn Resort Kandooma Maldives is located approximately 45 minutes by speedboat from Velana International Airport and provides access to multiple dive sites in South Malé Atoll. The resort also operates a Dive Free programme, offering up to two complimentary dives per day for certified divers staying a minimum of three nights.
Celebration
Sirru Fen Fushi to host Eid al-Adha celebration from 27–29 May
Sirru Fen Fushi – Private Lagoon Resort has announced its “Eid in Harmony” programme for Eid al-Adha, scheduled from 27 to 29 May 2026, offering guests a series of curated experiences centred on dining, cultural elements and leisure activities.
The programme is designed to provide a structured yet relaxed approach to the celebration, with a focus on shared experiences and engagement with the island environment. According to the resort, the initiative aims to bring together cultural traditions and hospitality offerings within a resort setting.
A central feature of the programme will be the Eid al-Adha Feast, a dining experience presenting a selection of dishes prepared for the occasion. The event will be set in a themed environment reflecting elements associated with Eid.
The resort will also introduce an “Eid Gift with Purpose” initiative, positioned as a gesture aligned with the values of giving and reflection associated with the occasion.
In addition, guests will have the option to participate in a Guest Archery Competition, offering a recreational activity designed to complement the island setting and provide an alternative form of engagement during the celebration period.
Alongside the programme, the resort has launched an “Eid Island Escape” offer, which includes a range of inclusions for guests staying during the period. These include a 30-minute jet lag recovery massage, daily breakfast at Raha Market, dinner on a dine-around basis across selected restaurants, and a one-time floating breakfast experience.
In a statement, the resort’s management said the programme is intended to reflect the values of togetherness and reflection associated with Eid al-Adha, while offering guests opportunities to spend time with family and participate in shared experiences.
Through the three-day programme, Sirru Fen Fushi – Private Lagoon Resort is presenting Eid al-Adha as a combination of dining, leisure and cultural activities within a resort environment.
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