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Soneva marks milestone 25th anniversary with new film series by Bruno Aveillan

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Soneva, the luxury resorts operator with award-winning properties in the Maldives and Thailand, is celebrating its landmark 25th anniversary with a 12 month campaign starting from this month.

To mark the occasion, renowned French filmmaker Bruno Aveillan has created a new series of films that focus on the driving force behind Soneva’s success: its people.

The films, available to view on Soneva’s youtube channel, take an in-depth look at some of the fascinating individuals who represent every facet of the Soneva brand, from the dedicated guardians of the islands’ natural beauty to the skilled creatives whose diverse talents shape the unforgettable Soneva experience.

An acclaimed filmmaker, photographer and artist, Aveillan is considered one of the most in-demand directors on the planet, working with world-renowned brands that include Louis Vuitton, Cartier, Chanel and Time Warner.

A recipient of more than 200 awards, including multiple Gold Lions at Cannes, Gold Clio Awards and Grand Prix Stratégie, Aveillan’s name has become a by-word for modern cinematographic excellence.

A staunch Soneva enthusiast since his first stay at Soneva Fushi, Aveillan was also behind the lens for Soneva’s 2018/19 Festival of Colour campaign, which brought to life the diverse array of unique guest experiences, visiting experts and activities taking place throughout the year, inspired by the vibrant palette of hues at Soneva Fushi, Soneva Jani and Soneva Kiri.

The director’s latest film series focuses on Soneva Fushi in the Baa Atoll, which was the first Soneva resort to open its doors back in 1995, setting a new standard in sustainable luxury and transforming the hospitality sector in the Maldives archipelago and beyond.

Featuring one four-minute long brand film and 10 shorter videos, the series was shot against the backdrop of Soneva Fushi’s idyllic natural beauty and is bathed in the island’s sublime golden sunlight.

“By directing this new opus for this enchanting place, I had the great opportunity to meet what perhaps constitutes the absolute treasure of this pure jewel on earth: its human beings,” says Aveillan.

“Day by day, these people make the dream happen, shaping the soul and creating the legend of Soneva. Happy birthday, dearest Soneva!” 

The films star some of Soneva Fushi’s best-loved Hosts, many of whom have been with the resort since the very beginning.

Both Shantha, Soneva Fushi’s chocolate maestro, and talented head Pastry Chef, and Rocket, the island’s sustainable fisherman, joined the Soneva family back in 1995. Kudafari’s connection with the resort dates back even further – he was the caretaker of Kunfunadhoo who helped founders Sonu and Eva discover the island, and his pet rabbit was the ancestor of all the famous bunnies who now call Soneva Fushi their home.

Living proof that Soneva Fushi is one of the world’s most romantic destinations, husband and wife Hosts, Shameem and Aju, reveal the story of how they first met and fell in love on the island.

Skilled sommeliers Charles and Mariko explain the passions that drive them, while tailor Ali introduces his son, who now works for Soneva, too.

Viewers also get to meet Construction Director Ahmed and Resort Housekeeper Abdulla, and discover more about their key role in creating and maintaining the beautiful natural setting and spectacular architecture that are synonymous with the Soneva brand.

“2020 is a very special year for Soneva so we decided to create a film series to commemorate our landmark 25th anniversary and show our appreciation for our extended Soneva family,” says Sonu Shivdasani, Founder and CEO of Soneva.

“With a plethora of awards, including several Gold Cannes Lions, London International Awards and New York Clios, we were very lucky that acclaimed filmmaker and photographer Bruno Aveillan agreed to direct it. A Soneva enthusiast himself, Bruno has created several short films for us over the years, such as ‘The Boy with the Coconut’, and, more recently, our ‘Festival of Colours’ film series. We are delighted with the final cut and cannot wait to share the series with the world so that people can get to know some of the of the remarkable individuals who have played a role in our success.”

Soneva is a pioneering family of hospitality properties and products, offering holistic encounters in luxurious and inspiring environments – from world class resorts to outstanding natural locations. Combining luxury with a conscientious approach to sustainability and the environment, and proactively changing the nature of hospitality, it delivers intuitive service and meaningful experiences to the guests.

To view Soneva’s full 25th anniversary campaign including a curated collection of videos by Bruno Aveillan, and Soneva’s gallery of old photos since 1995, please visit: https://soneva.com/25-years-of-soneva 

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Amilla Maldives presents ‘Eid in Harmony’ island celebration

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Amilla Maldives is inviting guests to mark Eid al-Fitr with a series of island celebrations under the theme Eid in Harmony, bringing together cultural experiences, family activities and festive dining.

Eid, which marks the end of the holy month of Ramadan, is widely celebrated across the Maldives as a time of gathering and shared moments. At Amilla Maldives, the occasion will be observed through a programme of relaxed events designed to reflect the atmosphere of island life and community.

During the celebrations, guests will be able to take part in cultural performances, family-friendly activities and island gatherings highlighting Maldivian traditions. These will include performances of Bodu Beru, interactive island games and creative workshops that offer visitors insight into local culture.

The resort will also present a range of culinary experiences for the occasion. Chefs will prepare festive dishes inspired by both regional and Maldivian flavours, with dining experiences ranging from relaxed daytime offerings by the beach to evening dinners served under the stars.

Set within the Baa Atoll UNESCO Biosphere Reserve, the celebrations are designed to offer guests an opportunity to experience the traditions and atmosphere of Eid in a natural island setting.

Guests interested in the full programme of celebrations can access the resort’s Eid 2026 brochure online.

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SO/ Maldives unveils three-day Easter celebration

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SO/ Maldives has announced a three-day Easter programme taking place from 3 to 5 April 2026, featuring dining experiences, sunset gatherings, beach cinema and family activities across the island.

Set against the backdrop of the Maldives’ lagoon waters, the programme is designed to combine culinary events, music and leisure activities, offering guests a variety of experiences over the Easter long weekend.

The celebrations begin on Good Friday, 3 April, with the Ocean Harvest & Wine Soirée at Citronelle Club. The event features a five-course seafood dinner inspired by South African cuisine, accompanied by a curated wine pairing hosted by a master sommelier. The experience will be limited to 20 guests.

Later in the evening, entertainment will continue at Lazuli Beach Club, where the Vintage Nights at Lazuli event will feature curated wines and DJ music in a beachfront setting.

On Saturday, 4 April, guests will be invited to a Golden Hour Sundowner at the Pavilion Bar, where cocktails will be served during sunset overlooking the lagoon.

The evening will continue with the Starlit Holy Saturday Feast at Lazuli Beach Club, featuring a three-course dinner served outdoors. The programme will conclude with an open-air beach cinema experience, where guests can watch a film on the beach accompanied by popcorn and refreshments.

The programme concludes on Easter Sunday, 5 April, with a series of events along the island’s shoreline. The evening begins with Easter Bloom Cocktail Hours, offering floral-inspired drinks prepared with fruit and botanical ingredients.

The highlight of the celebrations will be the Easter Grand Beach Barbecue at Citronelle Club, featuring grilled dishes served in a seaside setting. The event will also include live saxophone performances and music.

Throughout the weekend, children will have access to a dedicated programme at The Nest, where activities will include Easter crafts, egg decorating, dance sessions and an Easter egg hunt. Additional activities such as face painting, piñata games and creative workshops will also be available.

Through its Easter programme, SO/ Maldives aims to provide a mix of dining, entertainment and family-friendly activities, offering guests the opportunity to mark the holiday while enjoying the island setting.

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Oaga Art Resort brings back Kula Kula Festival with global influences

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Kula Kula Festival will return for its fourth edition at Oaga Art Resort from 20 to 25 March, bringing together cultural influences from the Maldives, Brazil and India in a programme centred on art, music and community.

The festival combines the traditions of Eid al-Fitr, the vibrant spirit of Brazilian Carnaval, and the colours of Holi, creating a multi-cultural celebration that highlights performance, heritage and shared experiences.

The programme begins with Eid-related traditions, inviting guests to take part in cultural rituals and performances inspired by Maldivian heritage. The festival continues its collaboration with Kiyavahi Culture Studio, which will present workshops, demonstrations and interactive installations showcasing traditional Maldivian crafts and storytelling.

Guests will have opportunities to explore cultural practices such as Fangi Viyun (thatch weaving), Roanu Veshun (coir rope making), Kasabu Gethun (lacquer work) and Thundu Kunaa Viyun (mat weaving). Through these sessions, participants will also learn about the history and cultural significance of these crafts.

The festival begins with Eid Malhi, a bonfire lit by Oaga’s Rahvehin on 19 March to mark the sighting of the new moon. This is followed by Eid prayers and Eid Sai, a traditional breakfast at Kaa Kada. Throughout the day, guests can take part in activities such as Eid Kulhivaru beach games and Fen Kulhi, which combines water and colour play. The Maali Parade, inspired by Maldivian folklore, will lead guests to a high tea gathering at Raa Baa Beach featuring live performances and traditional attire experiences.

Live entertainment forms a central part of the festival programme, with performances from local and international artists. Guests will experience Boduberu fusion performances by Nuff and Ciam, storytelling rhythms by the Harunulaa Boduberu Group, and electronic music performances by Digital Flock during the Kula Kula Rave.

Dhivehi music will also be featured through performances by solo artist Naffah, while storyteller Amney will share Maldivian folklore through music sessions at O’Fire.

Indian classical music will be represented by sitar player Kalyan, who will perform across multiple sessions during the festival. Brazilian performer Alikko will introduce elements of Brazilian culture through fire shows and performances accompanying dining experiences at Kaa Kada.

Dining experiences will also highlight cultural diversity, with lunch and dinner services featuring themed presentations such as Eid Jaafaiy and Indian-inspired cuisine prepared in collaboration with Kalyan.

Evening programmes will include live music, fire performances, communal barbecues and a collaborative live art and music showcase titled Unethical Projection, featuring both resident and guest artists.

For the first time at the festival, Brazilian Carnaval will be incorporated into the programme. The segment will feature a Brazilian-inspired buffet at Kaa Kada, performances by Alikko and a Kula Kula Rave hosted by Digital Flock.

The final days of the festival will bring together Maldivian, Indian and Brazilian cultural influences under the theme Made of Many, Felt as One. Activities will include music sessions, collaborative performances featuring the Rav drum with Nuff, and storytelling by Amney.

The festival will conclude with a Deserted Day Picnic at Hastheem Sandbank, where guests can enjoy watersports, snacks and DJ sets by Afruh.

Through its programme of performances, cultural workshops and shared experiences, the Kula Kula Festival continues to position itself as a platform for artistic expression and cultural exchange, reflecting the creative identity of Oaga Art Resort.

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