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Maldives is Europeans’ top holiday destination for 2021, Google data shows

Holidaymakers in the UK and around the world have had to put their trips on pause this year. However, travel trade professionals are already casting an optimistic eye to the future.
According to Google Trends, online searches for ‘2021 holiday’ have increased by an incredible 124 per cent since the end of March, so it’s clear to see that people are using this time in lockdown to research next year’s getaway.
Luxury travel company Kuoni was keen to find out just where in the world people are hoping to head for their much anticipated post-lockdown holidays.
To uncover 2021’s most dreamed of destinations, Kuoni reviewed data for 131 countries around the world, including the UK, to discover which countries travellers are searching fo on Google for next year.
Looking at the global data, the results show that the United Arab Emirates is the most popular destination for 2021, followed by Qatar, Canada, and the US, which all share joint second place, and Egypt at third place.

Continent by continent, the Maldives is Europeans’ top holiday destination for next year.
With an average of 6,000 monthly searches, it’s clear that travellers in UK and other European countries are dreaming of desert island escapes in the Maldives for their 2021 escape.
This picture-perfect archipelago is home to incredible island resorts where there’s little more to do than just relax, go snorkelling or diving, head out on sunset cruises and revive your body and mind at the spa.
Exclusive and luxurious, it’s easy to see why these string of paradise atolls have taken top spot.
“With various stages of lockdown still the case for many places around the world, it’s not surprising that lots of us are wanting to book something to look forward to,” Dean Harvey, Marketing Director at Kuoni, said.
“It’s fascinating to see how popular destinations differ from country to country and the upturn in Google searches matches the upturn in 2021 bookings we’ve seen in recent weeks, with Maldives holidays being booked the most.”
Mexico and Bali are also popular among holidaymakers in the UK and Europe.
The positive development comes as the Maldives prepares to reopen its borders to visitors on July 15.
Resorts and hotels on uninhabited islands as well as liveaboard vessels can begin hosting tourists right away.
Guesthouses and hotels located on inhabited islands will be allowed to reopen on August 1. Passengers on cruise ships and yachts will be barred from disembarking at inhabited islands until then.
Thirty-day free on-arrival visa will be issued to all tourists with a confirmed booking for a stay at any registered tourist facility in the country. The entire holiday has to be booked at a single facility except for transit arrangements.
There will be no mandatory quarantine or testing on arrival. Tourists will only have to complete a health declaration form.
But visitors with symptoms of the Covid-19 respiratory disease caused by the novel coronavirus or those travelling with someone who has similar symptoms will be tested at their expense.
The coronavirus outbreak has hit the Maldivian economy hard, as travel restrictions and other preventive measures affect the country’s lucrative tourism industry, which contributes the bulk of the island nation’s state revenue and foreign reserves.
Before the pandemic, the government had been bullish about tourism prospects, targeting two million, high-spending holidaymakers this year after last year’s record 1.7 million.
However, only 382,760 tourists visited the Maldives before the country closed its borders on March 27. It was a 40.8 per cent decline over the 646,092 that visited the Maldives from January to March last year.
With arrival numbers falling, several resorts across the Maldives had been closed.
Tourism has been the bedrock of the Maldives’ economic success. The $5 billion-dollar economy grew by 6.7 per cent in 2018 with tourism generating 60 per cent of foreign income.
However, the government is at present projecting a possible 13 per cent economic contraction this year — an estimated $778 million hit.
On March 8, Maldives reported its first cases of the novel coronavirus, as two hotel employees tested positive for Covid-19 at a luxury resort in the archipelago.
Eighteen more cases — all foreigners working or staying resorts and liveaboard vessels except five Maldivians who had returned from abroad — were later identified.
A six-case cluster of locals, detected in capital Male on April 15, confirmed community transmission of the coronavirus. Several more clusters have since been identified, bringing the total number of confirmed case in the Maldives to 2,553.
Thirteen deaths have been reported and 2,229 have made full recoveries.
The Maldives announced a state of public health emergency on March 12, the first such declaration under a recent public health protection law.
The public health emergency declaration allowed the government to introduce a series of unprecedented restrictive and social distancing measures, including stay-at-home orders in capital Male and its suburbs, a ban on inter-island transport and public gatherings across the country, and a nationwide closing of government offices, schools, colleges and universities.
Non-essential services and public places in the capital such as gyms, cinemas and parks were also shut.
Restaurants and cafes in the capital were asked to stop dine-in service and switch to takeaway and delivery.
A nationwide shutdown of all guesthouses, city hotels and spa facilities located on inhabited islands was also ordered.
These measures allowed authorities to contain the outbreak.
The restrictions are now being eased in phases, with the third phase measures now active.
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Conrad Maldives Rangali Island achieves PADI Eco Center Certification

Conrad Maldives Rangali Island has been officially certified as a PADI Eco Center, becoming one of only two resorts in the Maldives to receive this recognition in 2025. The certification is awarded to dive resorts that extend their efforts beyond standard operations, with a strong focus on protecting marine environments and raising awareness among future generations.
As part of the certification process, the resort’s team adopted the Conrad House Reef through PADI’s Adopt the Blue programme. A Dive Against Debris clean-up dive was conducted around the reef near Ithaa Undersea Restaurant, during which 10 kilograms of marine litter, primarily plastics and metal fragments, were collected.
The team also joined Green Fins in June 2025 and has since introduced a series of sustainable practices. These include paperless dive check-ins, eco-briefings before excursions, reduced use of plastics through the introduction of glass alternatives, and signage encouraging responsible snorkelling and diving across the dive centre.
Guests are also directly engaged in conservation activities through coral restoration initiatives. In 2025, the team has facilitated 17 coral line adoptions, where participants attend an educational session before attaching coral fragments to nursery lines and assisting with their placement underwater.
Jessica Miller, Marine Biologist at Conrad Maldives, commented: “This certification represents a milestone for us. It’s the result of dedicated teamwork and genuine care for the ocean. Watching our guests become part of the solution, whether through coral planting or learning about local marine life, is what makes this so special.”
Nick Flynn, General Manager of Conrad Maldives, added: “We’re incredibly proud of the team’s achievement in making Conrad Maldives a certified PADI Eco Center. This milestone is part of our long-term commitment to sustainability and a testament to how luxury and environmental responsibility can go hand in hand.”
Ranjit Batra, Chief Executive Officer of Ventive Hospitality, the owning company of Conrad Maldives Rangali Island, highlighted the wider significance of the achievement. He said: “The PADI Eco Center recognition for Conrad Maldives Rangali Island underscores our commitment to protecting marine ecosystems while shaping the future of responsible travel. We are proud of Conrad for leading the way in sustainability across the Maldives.”
The certification strengthens Conrad Maldives’ broader sustainability objectives under Hilton’s Travel With Purpose programme. The resort will continue to offer educational dives, coral adoption opportunities, and conservation briefings, encouraging guests to actively participate in marine protection efforts during their stay.
Conrad Maldives Rangali Island operates under Hilton and is part of Hilton Honors®, the global guest loyalty programme. Hilton Honors members booking directly through official Hilton channels receive a range of benefits, including exclusive discounts, free standard Wi-Fi, flexible payment options combining Points and money, and contactless technology via the Hilton Honors mobile app, which enables digital check-in, room selection, and access.
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Angsana Velavaru recognised as Best Water Villa Resort at TTM Awards 2025

Angsana Velavaru has been named Best Water Villa Resort at the TTM Awards & Gala 2025, presented by Travel Trade Maldives, the country’s leading travel trade platform.
The award acknowledges the resort’s InOcean Pool Villas, the Maldives’ first standalone water villas located one kilometre from the main island. These villas have become a signature feature of Angsana Velavaru, designed to accommodate both couples and families, with private pools, direct access to the ocean, and spacious interiors.
Beyond the architectural concept, the villas are intended to provide guests with a personal and adventurous connection to the surrounding sea. The resort also offers a wide range of experiences through its ‘101 Things to Do’ programme, which includes marine exploration, wellness activities, and culinary experiences. Cultural engagement is a central element, with opportunities for guests to interact with local island communities and traditions. The resort further integrates sustainability through its ‘Stay for Good’ initiatives, which combine environmental care with community involvement.
Commenting on the award, General Manager Ahmed Zahir said: “We are truly honoured to receive this award from the TTM Awards, a platform that embodies the spirit of the Maldivian travel community. This accolade not only celebrates the uniqueness of our InOcean Pool Villas but also pays tribute to the dedication of our team, who work tirelessly to create moments of discovery, connection and meaning for our guests. At Angsana Velavaru, we believe a stay should be more than a holiday—it should become a journey that remains with our guests long after they return home.”
Angsana Velavaru continues to position itself as a destination offering immersive experiences. Guests are invited to explore coral reefs, engage in island life, and create enduring memories in harmony with the natural environment.
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Barceló Nasandhura Malé named Best City Hotel at TTM Awards 2025

Barceló Nasandhura Malé has been awarded Best City Hotel at the TTM Awards 2025, held on 28 August at Adaaran Select Hudhuran Fushi.
The recognition reflects the passion, hard work, and dedication of the team at Barceló Nasandhura, whose commitment to excellence has been evident since the property opened earlier this year. The hotel has focused on creating memorable guest experiences and setting new standards for city hospitality, which contributed to this achievement.
The TTM Awards, part of the Maldives’ largest travel trade show, celebrates the country’s hospitality sector across 28 categories, bringing together leading travel and tourism professionals from the region.
As it marks this milestone, Barceló Hotel Group reaffirmed its dedication to shaping the future of city hospitality in Malé.
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