News
Maldives in a new light at LUX* South Ari Atoll
World-renowned luxury resort and hotel operator LUX* Resorts & Hotels is known for a different style of holidaying – a lighter, brighter way of celebrating life – and its newest resort LUX* South Ari Atoll opened last week in the Maldives.
The brand’s latest five-star resort has been entirely reimagined, with a chic beach-house style. Innovative and trendsetting, it features a contemporary atmosphere while protecting the cocooned tropical-island atmosphere. LUX* South Ari Atoll is not just about luxury and aesthetics: it’s a resort with a soul. Playful, fun, modern this is paradise for travellers looking for a distinctive experience in the Maldives.
Dotted at the water’s edge along two miles of pure white sand beach and perched on stilts above a crystal-clear lagoon, are 193 super-spacious pavilions and villas designed by P49 Deesign. The seductive flood-lit over-water villas promise freedom, privacy and intimacy. 46 Romantic Pool Villas each have private 7m suspended infinity pools, and three Temptation Pool Water Villas boast a 14m pool and this forms the resort’s adults-only sanctuary. These villas enjoy twin showers, private terraces incorporating a unique couples’ love nest, and a deck with steps down into the sea, perfect for enjoying the turquoise blue waters of the Indian Ocean.

The spectacular range of eight restaurants and five bars includes a sophisticated take on a bustling night market; guests can head to East Market where they can enjoy flavours from Vietnam, Thailand and Sichuan among others. Umami promises fine dining from the open sushi kitchen, teppanyaki and robata counters as well as the Maldives’ largest selection of sakés and Japanese whiskies. Allegria, Senses and MIXE satisfy international palates with Mediterranean to Maldivian specialities and the new Beach Rouge introduces fresh beach-club dining experience to the island. Visit www.luxresorts.com/en/hotel-
The LUX* Me spa and its overwater treatment villas set the tone for a Zen-inspired reboot of its own. The facility incorporates a traditional Chinese teahouse, a dedicated zone for brand new skin and body care experiences and an extended lagoon-view relaxation area. For those in search of the ultimate personalised spa experience, try the once-in-a-lifetime 10 hands massage. A Zen wellness pavilion accommodate a wide range of alternative wellbeing activities including yoga, meditation, pilates, tai chi and qigong, all of which are overseen by an expert wellness concierge. LUX* Me is all about a tailored approach to your wellbeing, whether it be spa, fitness, yoga, meditation, nutrition or a unique combination tailored especially to your needs.

Graced by one of Maldives’ most spectacular lagoon of crystal-clear waters, LUX* South Ari Atoll offers the finest choice of water sports of any Maldives’ five-star resort. LUX* was the first to offer flyboarding and hoverboarding and once again introduced the Maldives’ first: jet-surfboarding. No wonder the resort is referenced as #ThePlacetoBeMaldives.
LUX* South Ari Atoll promises a lighter, brighter, more enlightening holiday experience. Stay tuned for events worth travelling around the world for as Beach Rouge, the East Market, and even a sandbank hosting music and culinary celebrations. Where else can guests dance to a DJ with their toes dipped in the warm ocean or taste the best of South-East Asia in a suspended over-the-water night market?
Paul Jones, CEO of LUX* Resorts & Hotels confides: “The focus around the creation of a newLUX* South Ari Atoll has been as much about the transformation of the property as it has been about the enhancement of the guests’ experiences. For this, our team has worked effortlessly on enriching the moments that matters, and we have created new and exciting Reasons To GoLUX*. I am convinced that places you remember are the ones that inspire you; those that have a soul and caring people. LUX* South Ari Atoll has this magical mix.”
LUX* South Ari Atoll will of course include all of LUX*’s popular features and Reasons To GoLUX* including a LUX* Me Spa, a dive centre with a property marine biologist, a Café LUX*, ICI ice-creams, a gym, a kids’ club, organic gardens, a Tree of Wishes and an outdoor Cinema Paradiso to name a few.

On top of that, the opening of this new resort was the perfect opportunity for the brand to present a series of more Reasons To Go LUX*. Stay at a conventional resort, and before long you know where everything is. That doesn’t happen at LUX*. Spontaneity and surprises are in our DNA with the new Reasons To Go LUX* making a debut at LUX* South Ari AtollM this month.
- LUX* Photo Fanatics — LUX* means light, and so it is also in spirit, so it should come as little surprise that LUX* is a brand that loves the art of photography. Introducing Photo Fanatics, a unique image-capturing experience that will help guests seeking to create and capture the moments that matter, using a smartphone or a traditional camera or SLR.
- Junkart Studio & Gallery — Many regret the lack of time during their everyday lives to learn a new skill or revive a forgotten hobby. LUX* believes that a vacation can be the perfect time to explore something new or revisit old skills and passions. Guests at LUX* are invited to have fun making one-off artworks and sustainable souvenirs from upcycled materials.
- Wanderlust Library — Make up for that last-minute pre-holiday book buy at the airport or magazine selection limited by how much your hand luggage can take. LUX*understands the desire to try new things, especially on holiday. To encourage thisLUX* has curated the ultimate collection of books and magazines, to be enjoyed in a cocooned air-conditioned place which will stimulate your travel senses and expand your horizons.
- Master Chef — The joy of cooking and the fun of the whole family getting involved is unrivalled. Cook with a professional chef and take home some new tricks.
The remodelling of LUX* South Ari Atoll doesn’t just mean a contemporary, characterful new look; guests can also expect a remarkable and insightful cultural calendar. Entirely new for the Maldives, LUX* South Ari Atoll hosts short expert-led workshops throughout the year, with leading practitioners from diverse, creative and inspiring walks of life. It’s always a privilege to spend time with inspiring individuals who are happy to share their unique wisdom and skills.
The brand vision is to offer our guests different luxury hospitality experience; helping people celebrate life, by making each moment matter. In this context, guests will have the opportunity to enjoy themselves with a series of workshops which could reveal innate talents, hidden talents.
The workshops are as varied as they are numerous. There are painting lessons with Jeannine Platz, a motivation workshop with Ron Kaufman, food art with Samantha Lee and photography with world-renowned travel photographer Michel Freeman. For the ones looking for some healthy and fitness options, this has also been taken care of with masterclasses from fitness guru Anna Victoria, and also the opportunity to explore underwater with the freediving world record holder William Winram. For more information, visit www.luxresorts.com/en/hotel-
What makes LUX* South Ari Atoll so special is its spirit, team members, and entirely different approach to helping you have the best-ever holiday. LUX* promises a journey for the senses, where – in true LUX* style – you can expect the unexpected.
News
Vietjet to connect Maldives and Vietnam with new service via Sri Lanka
Vietjet will launch a new service connecting the Maldives with Ho Chi Minh City, Vietnam’s biggest city and commercial hub, via Colombo from 5 December 2026, giving travellers in the Maldives a new way to explore Vietnam, Sri Lanka, and beyond. Bookings are now open, and the airline is rolling out a three-day sale featuring Eco tickets from USD250 one-way (including taxes and fees) and 20% off Deluxe base fares on the new route.
From now until 21:30 on 10 October 2026 (Maldives time), travellers can enjoy these special deals when booking Maldives–Ho Chi Minh City flights via www.vietjetair.com and the Vietjet Air mobile app. Passengers can book Maldives–Colombo and Colombo–Ho Chi Minh City sectors separately. The promotion also applies to other routes across Vietjet’s network, for travel until 30 September 2027 (blackout dates may apply).
The new Maldives–Ho Chi Minh City service will further strengthen Vietjet’s presence in South Asia and bring Malé into its international network. Operating three round trips per week on Tuesdays, Thursdays and Saturdays, the route provides more options for travellers from the Maldives to explore Vietnam and Sri Lanka in a single journey, while also opening up opportunities for visitors from both countries to combine their travels with a getaway to the world-renowned island paradise.
The new route brings together three distinctive destinations. Colombo offers access to Sri Lanka’s beaches, tea country and wildlife, while Ho Chi Minh City combines a dynamic modern skyline, vibrant food scene, and historic landmarks, serves as a gateway to Southeast Asia. Through Vietjet’s hub in Ho Chi Minh City, passengers can also connect to destinations across its flight network, including Australia, China, Japan, South Korea, Singapore, Indonesia, Malaysia, Thailand, and the Philippines.
Vietjet is Vietnam’s largest private airline, operating a modern fleet of 135 aircraft and an extensive network of more than 250 routes across Asia-Pacific and, soon, Europe. Vietjet was recently named “Asia’s Leading Airline Brand 2026” at the World Travel Awards ceremony in the Maldives, while CAPA – Centre for Aviation honored it as “Asia Low Cost/Hybrid Airline of the Year” in its 2026 Aviation Awards for Excellence. According to Brand Finance, Vietjet’s brand value rose 117% to USD 906 million in 2026, making it the world’s fastest-growing airline brand and placing it among the world’s Top 50 most valuable airline brands for the first time.
On every Vietjet flight, passengers can enjoy a selection of freshly prepared Vietnamese and international specialties, including pho, banh mi and Vietnamese iced milk coffee, served by the airline’s professional and dedicated cabin crew. Vietjet also brings cultural and artistic experiences to the skies at 10,000 metres, adding a distinctive touch to every journey. In addition, members of the Vietjet SkyJoy loyalty programme can earn and redeem reward points across Vietjet services and more than 250 partner brands spanning travel, dining, shopping and lifestyle.
Awards
JOALI BEING recognised among leading spa resorts in Condé Nast Traveler Awards 2026
JOALI BEING, the transformative well-living island in the Maldives, has announced its recognition in the prestigious Condé Nast Traveler US Readers’ Choice Awards 2026, securing No. 8 in the Best Spa Resorts in the US & Around the World category.
Now in its 39th year, the annual Readers’ Choice Awards celebrate excellence in global travel, recognising the world’s most exceptional hotels, resorts, spas, destinations and travel experiences. This year, Condé Nast Traveler received more than 798,867 survey responses from readers across the United States, reflecting the experiences and preferences of discerning travellers worldwide.

Rooted in the philosophy of the Joy of Well-Living, JOALI BEING offers a transformative approach to holistic well-living, guided by its Four Pillars of Mind, Skin, Microbiome and Energy. Set amidst the natural beauty of Raa Atoll in the Maldives, the island brings together personalised well-living journeys, expert-led experiences, biophilic design and immersive nature-inspired rituals, inviting guests to reconnect with themselves and discover a renewed sense of balance.

Graeme Freeman, General Manager of JOALI BEING, commented: “We are incredibly proud to receive this recognition from the readers of Condé Nast Traveler. At JOALI BEING, we believe that well-living is a deeply personal journey, and our purpose has always been to create experiences that inspire meaningful, lasting change. This honour is a testament to the dedication of our team and the trust our guests place in us.”

This latest accolade further strengthens JOALI BEING’s position as a leading destination for transformative well-living, reflecting a continued commitment to thoughtful luxury, innovation and meaningful guest experiences.
A stay at JOALI BEING is a transformative journey where guests return home feeling lighter, happier and more energised.

Villas start from USD 2,442 per night for two guests sharing an Ocean Pool Villa on a B&B basis. For bookings and further information, please contact reservations.being@joali.com.
Action
Machchafushi Maldives brings Nikon photographers to South Ari Marine Protected Area
Machchafushi Island Resort & Spa Maldives, The Centara Collection, is set to host an exclusive underwater photography and media experience from 14 to 17 October 2026, in partnership with Youth Global Program in partnership with Nikon Middle East & Nikon India. The programme is supported by Lexar Middle East and Hollyland Middle East. Led by Nikon’s underwater photographers and welcoming select international media, the programme will offer an immersive exploration of Machchafushi’s exceptional marine environment and the underwater world of the South Ari Atoll.
Set within the South Ari Marine Protected Area (SAMPA), Machchafushi offers an exceptional setting for an exclusive underwater photography experience. The resort’s award-winning house reef, spanning more than five times the area of the island itself, creates an expansive underwater landscape shaped by vibrant coral gardens, diverse marine life, and a series of distinctive dive sites.

The experience will take Nikon underwater photographers and select media beneath the surface of Machchafushi, offering the opportunity to capture the island’s marine environment from a unique perspective. From coral formations and marine life to the deeper waters surrounding the island, the programme will showcase the diversity and character of the South Ari Atoll, including the renowned Kudhi Maa shipwreck, which rests between approximately 12 and 30 metres under the surface and has become an established artificial reef.
Together, Machchafushi’s award winning house reef, vibrant coral gardens, diverse marine life and Kudhi Maa create a compelling underwater canvas, offering visiting photographers and media an opportunity to experience and document a lesser seen perspective of the Maldives.

Beyond the reef, the programme will introduce participants to the wider Machchafushi experience, connecting the underwater environment with the island’s natural surroundings, dining, wellness and slower rhythm of island life. Together, these experiences offer a broader perspective of Machchafushi and its place within the South Ari Atoll.
The collaboration brings together Nikon’s expertise in photography and Machchafushi’s distinctive marine environment, creating an exclusive platform to showcase the underwater character of the South Ari Atoll through the lens of leading underwater photographers and international media, with support from Lexar Middle East and Hollyland Middle East.

Taking place from 14 to 17 October 2026, the experience will offer an opportunity to discover and document Machchafushi beyond the shoreline, from its award-winning house reef and vibrant marine life to the distinctive underwater landscapes surrounding the island. Through the photographers and media attending, the experience will bring a different perspective of the Maldives to audiences around the world.
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