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Maldives becomes the official partner country of ITB Berlin 2016

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Maldives

Maldives.net.mv – In 2016 the focus at ITB Berlin will be on the Maldives, the show’s partner country in the Indian Ocean. David Ruetz, Head of ITB Berlin, made this announcement at the DRV conference in Abu Dhabi. An agreement between the World’s Leading Travel Trade Show and the Maldives will be signed at a ceremony at the upcoming ITB in Berlin next March.

“As a year-round holiday destination the Maldives has become firmly established among tourists the world over“, said Hon. Ahmed Adeeb Abdul Gafoor, Minister of Tourism of Maldives. “ITB Berlin offers an ideal platform for presenting the tourism products for the Maldives that are available on the German and international market to trade visitors and the general public and for the country to become even more attractive in the long term.“

“The Maldives has exhibited at ITB Berlin since 1984. We are delighted that it wants to expand its presence at the show and that as the Official Partner Country it will be the focus of the international travel industry. As the partner country of ITB Berlin 2016 this island nation in the Indian Ocean sends out an important message as an emergent tourist destination“, said David Ruetz, Head of ITB Berlin from Messe Berlin.

The Maldives only began receiving tourists in 1972. It is currently one of the world’s most successful holiday destinations on the modern eco-tourism market and every year welcomes around one million visitors. The Maldives is well known for its spectacular beauty, its nature and for its fascinating world of underwater attractions. The island nation on the equator is a paradise for divers from all over the world and can be visited at any time of year, as due to its geographical location temperatures range from 28 to 31 degrees the whole year round.

“Nature is our most important resource and tourism our biggest industry“, said Hon. Minister Adeeb and added: “The tourism market will continue to grow and we will make sure this is achieved in harmony with nature.”

As the partner country of ITB Berlin 2016 the Maldives will organise the opening ceremony on 8 March 2016 in the CityCube Berlin, Messe Berlin’s new trade fair and conference venue. From 9 to 13 March 2016 at ITB Berlin the Maldives will fascinate visitors with a colourful programme of events.

Highlighting on the importance of being the host country of ITB Berlin, the Minister of Tourism of Maldives, Hon. Ahmed Adeeb Abdul Gafoor stated that: “Tourism plays a crucial role in the development of Maldives. We are honoured to have the opportunity of becoming the Official Partner Country of the World’s Leading Travel Trade Show®in the important year of ITB Berlin’s 50th anniversary. I would like to thank ITB Berlin for this important opportunity that will immensely help raise the profile of the destination Maldives on a global level. This partnership will in particular be instrumental in reviving the core markets of Europe at large including Germany.” Hon. Minister further added that “the introduction of the newly launched Thumburi integrated resort project in Maldives will diversify the product segment and open up over 2000 beds for the mid-market segment. We hope this will be an added opportunity to increase arrivals from the European market.”

Awards

Sustainability meets luxury: Reethi Faru Resort crowned LUXE Global Winner 2025

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Reethi Faru Resort, located in the heart of the Maldives, has been recognised as a LUXE Global Winner 2025, earning the titles of Best Luxury Sustainable Resort in the Indian Ocean and Best Luxury Resort Globally. This accolade reflects the resort’s continued dedication to integrating eco-conscious practices with exceptional guest experiences.

Surrounded by the pristine waters of the Indian Ocean, Reethi Faru Resort has become known for its reef conservation initiatives and its commitment to renewable energy. Each stay embodies a balance between indulgence and environmental responsibility, establishing the resort as a benchmark for sustainable luxury hospitality worldwide.

Commenting on the recognition, Tanique van Dijk, Director of Sales at LUXE Global, stated that Reethi Faru Resort stands as a shining example of how true luxury can align with environmental responsibility. She noted that the resort’s vision demonstrates how sustainability and elegance can coexist seamlessly, offering guests world-class hospitality while contributing to a more sustainable future.

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Awards

RIU Maldives brings home Gold for RIU Hotels & Resorts at SATA 2025

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RIU Hotels & Resorts, with particular recognition for RIU Maldives, has been named the “Leading Resort / Hotel Brand in South Asia – Gold Winner” at the South Asian Travel Awards (SATA) 2025.

The accolade reflects the brand’s continued commitment to delivering outstanding guest experiences across the region. RIU Maldives’ signature offerings — including its renowned 24-hour all-inclusive service, in-room liquor dispensers, and a wide selection of themed restaurants available within the package — have been central to its appeal among travellers seeking both comfort and variety.

The award was accepted on behalf of the company by Mr. Sisitha Weerasekara, Head of Sales for the Maldives and Sri Lanka, during the recent SATA 2025 ceremony.

This achievement stands as a testament to the dedication and hard work of the entire RIU team, reaffirming the brand’s mission to provide memorable and seamless holiday experiences in the Maldives and beyond.

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Featured

Save big on paradise: Sun Siyam Resorts’ limited-time Black Friday offers

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Sun Siyam Resorts has announced the launch of its highly anticipated annual Black Friday and Cyber Monday sale, offering exclusive rates across its properties in the Maldives. The promotion is valid for bookings made between 1 November and 1 December 2025.

This limited-time opportunity allows travellers to experience the Maldives at special discounted rates, with unique offers tailored to each resort in the group.

Guests can enjoy up to 45% off on Siyam World’s 24-hour WOW! All-Inclusive package. The offer includes a complimentary floating breakfast and villa upgrade, subject to availability, alongside the resort’s wide range of experiences and activities.

At Sun Siyam Iru Veli, guests can enjoy free or half-price seaplane transfers, floating breakfasts, two-for-one spa treatments, and signature excursions such as dolphin cruises and snorkelling tours. Families benefit further, with children under 12 staying and dining free of charge.

Travellers can save up to 30% on all villas and receive a complimentary seaplane transfer for one guest on stays of four nights or more at Sun Siyam Iru Fushi. Additional perks include complimentary water sports for children, spa upgrades, and early check-in or late check-out subject to availability. Children under 16 stay and dine free.

Sun Siyam Vilu Reef offers complimentary seaplane transfers, a 60-minute couple’s spa treatment, and floating breakfasts. Children under 12 stay free, with further benefits including dinner dine-around options, early check-in, and special honeymoon amenities.

Guests can enjoy up to 50% off round-trip speedboat transfers, or free transfers for stays of five nights or more in pool villas at Sun Siyam Olhuveli. The offer also includes a floating breakfast, 25% off spa treatments, 30% off à la carte dining, and additional discounts on water sports and diving.

Travellers are encouraged to secure their island getaway before 1 December 2025, as these offers are available for a limited period only. 

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