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Maldives goes for road show in China

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MMPRC with Maldives tourism industry partners has started a road show in 3 cities of China, starting at Chongqing, China. The three major cities that are being targeted for this Roadshow are Chongqing, Chengdu and Guangzhou, taking place on the 13th, 15th and 17th October respectively. This roadshow aims to reach a wider target audience, from the current No.1 market to Maldives.

Organized by the Maldives Marketing and PR Corporation (MMPRC), twelve representative partners from the tourism industry of Maldives are participating at the Roadshow together with MMPRC.

They are AAA Hotels & Resorts, Crown and Champa Resorts, Crown Tours Maldives, Constance Hotels & Resorts, China Beijing Sunshine Holiday Travel Agency, Eon Resorts Group, Gili Lankanfushi Maldives, Let’s Go Maldives, Lily Beach Resort & Spa, Reollo Travel, Resort Life Maldives and Villa Hotels & Resorts. This road show is the perfect platform to establish a more extensive contact with the China travel trade. It is also an opportunity for the Chinese market to be educated on Maldives, its serene beauty and the delicate surroundings that is part of Maldives. It is also a great opportunity for the Chinese market to directly meet representatives from some of the most preferred and popular hotels, resorts and travel agencies that will be taking part in this road show together with MMPRC.

The tourist arrival statistics show that China had taken the number one position in terms of arrivals to the Maldives since August 2010. Since then, the market has been increasing rapidly, and reached a total of 331,719 Chinese tourists to have visited Maldives at the end of 2013. As the Chinese market has now become the fastest growing market, with the country growing richer by each year, Maldives is now positioned to seize the market opportunity created by China’s increasing demand for luxury outbound travel. Hence, this is a great opportunity to promote the destination and to continue to strengthen the image of Maldives in the Chinese Market. Hosting this road show will result in continuous boost in arrivals from China in the years to come.

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ELE|NA at OZEN RESERVE BOLIFUSHI recognised at Global Spa Awards 2026

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ELE|NA Elements of Nature at OZEN RESERVE BOLIFUSHI has been honoured with the title of Best Spa Resort Maldives at the Global Spa Awards by The Luxury Spa Edit 2026, recognising the resort’s exceptional commitment to luxury wellness and transformative spa experiences in the Maldives.

Widely regarded as one of the most authentic and respected recognitions in the global spa and wellness industry, the awards celebrate the world’s most outstanding spas, wellness retreats, clinics, and spa brands. Nominees are carefully curated by leading spa and wellness experts, with winners selected through a global public vote, making the recognition both credible and highly regarded.

Located in the serene island setting of the Maldives, ELE|NA Elements of Nature at OZEN RESERVE BOLIFUSHI offers a holistic approach to wellbeing through thoughtfully designed wellness journeys that integrate therapeutic traditions, modern wellness science, and immersive sensory experiences. Guided by the brand’s philosophy of Wellness Your Way™, each experience is tailored to the individual, allowing guests to embrace wellbeing in a way that feels intuitive, personal, and effortlessly luxurious.

The spa experience is further enriched by distinctive wellness spaces and programmes. Vihaara, the spa’s alchemy-inspired sustainable workshop and garden, is filled with nurturing plants and herbs, inviting guests to reconnect with nature through hands-on, sensorial rituals. A tranquil Zen Garden offers a meditative sanctuary for stillness and reflection, complemented by a dedicated meditation corner designed for mindful escape. Signature experiences such as OceanFlow Therapy, energy healing sessions, and a curated Visiting Practitioner Programme bring together global expertise and ancient wisdom, creating a dynamic and deeply personalised wellness journey. The spa’s tranquil overwater treatment rooms and personalised wellness programmes invite guests to reconnect with balance, relaxation, and vitality.

“At ELE|NA, wellness is deeply personal,” said Heidi Grimwood, Senior Vice President of ELE|NA. “Our Wellness Your Way™ philosophy is at the heart of everything we do, empowering each guest to define their own wellness journey. This recognition reflects the dedication and passion of our entire team at OZEN RESERVE BOLIFUSHI, who create exceptional wellness experiences for every guest. We are honoured to receive this award and grateful for the trust and support of our guests and partners.”

The recognition further reinforces ELE|NA’s commitment to redefining luxury wellness experiences across its portfolio of spa destinations, championing a more personalised, intuitive approach to wellbeing through Wellness Your Way™.

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Reethi Faru Resort joins global Earth Hour campaign with conservation efforts

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On Saturday, March 28th, Reethi Faru Resort joined millions worldwide in observing Earth Hour 2026, a global initiative encouraging individuals and communities to switch off their lights for one hour to raise awareness about environmental sustainability. This year marked the 20th anniversary of Earth Hour, themed “Create the Biggest Hour for Earth,” inspiring participants to dedicate time to meaningful environmental actions.

In a hands-on commitment to the planet, guests joined our team members in coral planting, actively contributing to the preservation and restoration of local reefs. This initiative reflects the resort’s ongoing dedication to marine conservation and sustainable hospitality practices.

In a powerful display of unity, participants came together to form the number 60 on the beach, symbolising the 60 minutes of Earth Hour. The visually striking formation served as both a memorable tribute and a compelling reminder of the resort’s commitment to environmental stewardship.

Between 8:30 PM and 9:30 PM, the resort further demonstrated its sustainability ethos by dimming lights and turning off non-essential equipment, effectively reducing energy consumption while maintaining guest comfort and safety.

Following Earth Hour, guests enjoyed a relaxing movie night under the stars, complemented by a cozy bonfire, offering a memorable conclusion to the day’s activities.

For Reethi Faru, Earth Hour represents more than just switching off lights; it is an opportunity to engage the community in meaningful actions for the planet. The resort was delighted to see guests and team members participate enthusiastically, making this year’s celebration both impactful and memorable.

Reethi Faru Resort remains committed to environmental initiatives and looks forward to future milestones in marine conservation, sustainable practices, and community engagement.

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dusitD2 Feydhoo Maldives observes Earth Hour with sustainability efforts

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dusitD2 Feydhoo Maldives has marked Earth Hour with a series of impactful initiatives focused on reducing electricity consumption and reinforcing its long-term commitment to sustainable hospitality.

Aligned with the global call to protect our planet, the resort implemented a coordinated energy-saving campaign across all areas of operation. From guest villas to heart-of-house facilities, lighting systems were optimised, unnecessary power usage was minimised, and energy-efficient practices were enhanced to ensure a measurable reduction in electricity consumption throughout the day.

As the sun set, the celebration took on a more symbolic and immersive form. More than 60 candles were lit along the beachfront in front of SOI, creating a serene and visually striking atmosphere. This simple yet powerful gesture replaced artificial lighting and highlighted the beauty of natural elements, reinforcing the importance of mindful energy use.

Beyond operational efforts, Earth Hour at dusitD2 Feydhoo Maldives was brought to life through active participation from colleagues across all departments. The team united behind a shared purpose, embracing mindful energy use, promoting sustainable habits, and embedding environmental awareness into everyday actions. This collective approach reflects the resort’s belief that sustainability is driven by people as much as by processes.

Guests were also encouraged to be part of the journey. Through subtle in-villa messaging and on-ground engagement, visitors were invited to contribute by adopting simple yet effective practices, creating a shared sense of responsibility and connection to the destination’s fragile ecosystem.

Set within the pristine natural beauty of the Maldives, where the environment is both a privilege and a responsibility, dusitD2 Feydhoo continues to take conscious steps toward minimising its environmental impact. Earth Hour serves not only as a moment of reflection but also as a catalyst for ongoing action.

“Sustainability is at the core of how we operate,” said the resort’s management team. “Our Earth Hour initiatives are a reminder that small, consistent efforts, when embraced collectively, can drive meaningful change. We remain committed to evolving our practices to protect the environment for future generations.”

Blending a bold and vibrant lifestyle experience with responsible hospitality, dusitD2 Feydhoo Maldives remains dedicated to advancing sustainability initiatives that preserve its surroundings while delivering exceptional guest experiences.

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