Connect with us

Business

Maldives promoted at global luxury event, ILTM Cannes 2021, in France

Published

on

Maldives is promoted at the global luxury event, ILTM Cannes 2021, in France. The event will be held from 6 to 9 December 2021.

ILTM Cannes France is a trade show with pre-scheduled appointments, educational sessions, networking and entertainment.

This travel and tourism event in France provides the perfect business opportunities and access to qualified and relevant travel buyers, influencers, and market professionals.

Exhibiting at ILTM Cannes brings in the unique opportunity to magnify businesses in the region by giving unique access to new contacts as much as fortifying the relationship with existing ones.

ILTM Cannes 2021 is expected to attract international visitors from over 95 countries.

MMPRC (Visit Maldives) is taking part in this event along with 14 industry partners. The participation in ILTM Cannes 2021 is to connect with the global luxury travel industry’s most influential partners. We aim to connect and network with luxury stakeholders of the industry from the market, to inform travellers of the latest information about the destination.

The participation in this event comes as part of our marketing strategy for France. Through our participation in ILTM Cannes 2021, MMPRC and industry partners can provide the latest information about the destination, the strict safety measures in place in our resorts, hotels, guesthouses and liveaboards to the travel trade and potential tourists from the French market.

Through this, MMPRC and industry partners can promote the unique geography of our islands, which provides natural social distancing for tourists, making Maldives one of the safest destinations for tourists to visit post covid. We can also market the unique experiences available for tourists in the Maldives.

More than 70,000 meetings took place between travel trade officials who participated and visited the event during the 3 days of ILTM Cannes 2019.

As of 4th December 2021, Maldives has welcomed 1,177,905 to the country, out of which 2.1 percent or 23,604 tourists were from France. The country currently ranks as the top 09th source market to the Maldives.

MMPRC has been holding several activities to maintain destination momentum, increase bookings and arrivals from this market. This includes a training webinar sessions held for the travel trade from France, PATA France webinar, digital and social media advertising campaign with Odigeo, partnership with TO Amplitudes, Digital advertising campaign with Invibes, Mocano Road Show, IFTM Top Resa and marketing campaign with Madame Figaro. Upcoming activities for this market includes a marketing campaign with Kuoni.

Business

Dubai Chocolate Brownies in Maldives: BBM, Dreidoppel conclude pastry tour

Published

on

BBM’s exclusive Dreidoppel Demo Tour, led by Master Pâtissier Frankie Robin, concluded successfully on Apr 30th, after a 10-day pastry training series across 15 leading Maldivian resorts that requested the training. Two city bakeries were also trained on the 30th. The initiative brought together global expertise and a strong commitment to raising pastry standards in the local hospitality industry.

This year’s sessions focused on practical pastry solutions using Dreidoppel’s premium ingredient range to create Panettone, Dubai chocolate brownies, Mousses, Crème Brûlée, Fill & Gloss applications, and Caramel Chocolate Snacks.

A standout feature of the tour was the passion shown by young chefs across the islands.

Chef Frankie Robin remarked, “What truly impressed me was how prepared and passionate the young chefs were. Their eagerness to learn, experiment, and take their skills to world-class standards made every session an absolute joy.”

Grounded in real kitchen challenges—speed, flavour, and efficiency—Chef Frankie’s demos showcased how smart ingredient choices can drive both creativity and performance.

A.V.S. Subrahmanyam, Chief Operating Officer at BBM, added, “At BBM, we believe in more than just supplying ingredients—we are committed to the professional growth of the industry. Collaborations like this empower culinary teams with global techniques and greater confidence.”

The tour reflects BBM’s ongoing efforts to strengthen the Maldivian foodservice industry through knowledge-sharing and access to world-class products.

Continue Reading

Business

BBM brings Vaseline, Hellmann’s, BRU Coffee to Maldives market

Published

on

Bestbuy Maldives (BBM) extended their strong and decades old partnership with Unilever International, by adding to their brand portfolio – Vaseline, Hellmann’s, and BRU Coffee for the Maldivian market.

The collaboration was announced at a Business gathering held at the Manhattan Business Hotel, attended by over 300 trade partners from across Maldives.

With this partnership, BBM strengthens its retail offerings across the Maldives archipelago. Vaseline, a trusted name in skincare, and Hellmann’s, known globally for quality food products, will now be available through BBM’s distribution network.

“Vaseline is a name that generations trust for skin care. And Hellmann’s is a global icon in flavours. We’re proud to bring both to shelves across the Maldives and enrich everyday living for our customers,” said Muksith Hussain, Business Head – Retail.

In the hospitality sector, BBM introduces Bru Coffee as an addition to its HORECA (Hotel, Restaurant, Café) offerings. BRU Coffee provides a quality beverage option for hotels, resorts, and restaurants across the Maldives.

“BRU is one of the most loved coffee brands in the region. With this launch, we’re giving our hospitality partners a versatile product that delivers on both taste and reliability that can be consumed as a beverage and for the purpose of dessert preparation, something they can serve with confidence,” said Hisham Girsy, Business Head – HORECA.

The gathering served as a platform for BBM to engage with its valued trade partners and introduce these new brands to the market.

A.V.S Subrahmanyam, Chief Operating Officer at BBM, remarked: “BBM is built on relationships. This event reflects our commitment to not just introduce great products but to support, connect, and elevate our trade partners. We’re in this together, and the journey ahead is promising.”

As BBM continues to grow its portfolio and global partnerships, the focus remains clear delivering excellence, building trust, and shaping the future of trade in the Maldives.

Bestbuy Maldives (BBM) is a leading distribution company in the Maldives, connecting international brands with local businesses across retail and hospitality sectors. With a customer-focused approach and extensive distribution network, BBM continues to be a trusted partner in the Maldivian market.

Continue Reading

Business

Redefining corporate retreats at Cinnamon Dhonveli Maldives

Published

on

MICE travel is undergoing a sea change—quite literally. No longer limited to traditional conference rooms and structured schedules, Meetings, Incentives, Conferences, and Events (MICE) are now about creating moments that inspire, rejuvenate, and bring teams closer together. At Cinnamon Dhonveli Maldives, the boundaries between business and leisure blur, offering a setting that transforms work into a pleasure.

Just a 20-minute speedboat ride from Malé, Cinnamon Dhonveli Maldives is the ideal destination for teams looking to escape the expected. Here, brainstorming sessions take place on powder-soft beaches, where the rhythmic waves set the pace for new ideas. Mornings might begin with yoga by the ocean, followed by strategy meetings in open-air pavilions. Afternoons invite collaborative workshops under swaying palms or team-building activities that include snorkelling, paddleboarding, or even a friendly beach volleyball match.

Dining at Cinnamon Dhonveli Maldives elevates every corporate event with fresh, sea-to-table cuisine, designed to fuel both body and mind. From curated group dinners under star-streaked skies to themed private banquets, every meal becomes an experience in itself. For those looking to celebrate milestones or reward top performers, the resort’s scenic locations offer the perfect backdrop for gala evenings or intimate cocktail gatherings.

Accommodation blends comfort with elegance, offering ocean-view suites and beachside retreats that allow participants to rest, recharge, and return with a fresh perspective. Despite the remote charm, connectivity is never an issue—seamless Wi-Fi and business-friendly amenities ensure that productivity doesn’t pause, even in paradise.

Cinnamon Dhonveli Maldives turns corporate travel into something memorable. Whether it’s a leadership retreat, a high-level conference, or an incentive escape, the resort offers a canvas for events that leave lasting impressions. Here, business goals are pursued in harmony with nature, creativity flows effortlessly, and the line between work and well-being fades.

Let your next MICE experience be more than a meeting—make it a journey worth sharing.

Continue Reading
Advertisement

Trending

Copyright all rights reserved by Maldives Promotion House 2023.