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Escape beckons: New destination sales, marketing team to elevate Marriott Bonvoy’s Maldives portfolio

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With an escape from our homes being on everyone’s mind over the past months, Marriott Bonvoy Portfolio in the Maldives on Monday announced the formation of a Market Sales & Marketing Team to further develop the demand for the destination, taking the resorts and Marriott International’s positioning to greater heights.

The Market Team comprises of experienced professionals who bring to their roles strong destination and discipline skills which speaks of the company’s commitment to support its enhanced footprint and growth plans as well as drive consumer preference and enhance performance in perhaps what is currently the world’s most desirable leisure destination.

Led by Ali Nihad, in the capacity of Market Director, Sales and Marketing – Maldives, the team will provide dedicated support to the company’s thriving destination portfolio and will be responsible for driving top line revenue, ensuring the Sales and Marketing strategy leverages the interest and demand for the destination and is aligned with the company’s vision and priorities.

The team will support JW Marriott Maldives Resort & Spa, W Maldives, Sheraton Maldives Full Moon Resort & Spa and The Westin Maldives Miriandhoo Resort.

Commenting on the announcement, Peter Foreman, Senior Director, Sales & Distribution – Singapore, Malaysia & Maldives said: “The leadership team we are announcing today is important to foster greater synergies, teamwork, accountability and nimble decision-making, all critical to laying a strong foundation that will support our ambitious plans in Maldives.”

“I am extremely excited to work together with such a talented and diverse group of leaders who bring with them exceptional domain expertise as well as regional and source market insights that will enable us to create a more vibrant organisation that delivers value for all stakeholders.”

On being appointed to his new role, Ali Nihad said: “I’m excited to return to the Maldives at a stage where the demand for the destination is ripe, and I look forward to working with the energetic market team as we forge ahead in the achievement of our goal.”

The Market Sales and Marketing Team for Maldives has been formed with the following seasoned hospitality professionals.

Ali Nihad: Market Director, Sales & Marketing

Ali Nihad returns home to the Maldives to lead the formation of the cluster team, bringing to this role over 18 years of hospitality experience.

He joins the team from Mandapa, A Ritz-Carlton Reserve, Bali where he held the commercial responsibility as Director of Sales and Marketing.

With a career panning luxury brands like St. Regis, Anantara and W Hotels among others, at various positions of leadership in the Sales & Marketing function, Ali is all set to take over the new Marriott International Maldives cluster as Market Director, Sales & Marketing and lead from the front.

He has worked across multiple hotels in the island nation, his last assignment in Maldives being the Assistant Director, Sales & Marketing at The St. Regis Maldives Vomulli Resort, and thus holds a strong connect and relationship with key partners from source markets.

Hanny Wahyuni: Market Director, Marketing & Communications

Hanny brings more than 15 years of marketing and communications experience to this role.

A pre-opening and restructuring specialist, she has held roles with The Ritz-Carlton hotels in Jakarta and Qatar, Kempinski Soma Bay, Egypt, Rosewood Phnom Penh, Six Senses Zighy Bay, Oman and most recently with W Koh Samui.

Nelli Listunova: Market Director, Sales – Russia & CIS

Nelli has a wealth of customer knowledge with 12 years of experience at Marriott’s Luxury Brands portfolio.

She was previously Director of Sales at W Maldives and has also held a destination sales role with The Luxury Collection hotels of Costa Smeralda, Sardinia and Porto Cervo.

Fawaz Ibrahim: Market Director, Sales – Europe

Fawaz began his career at Sheraton Maldives Full Moon Resort & Spa and W Maldives where he held various roles before transferring to Thailand where he worked with The Luxury Collection and Sheraton Resorts in Koh Samui.

Following his return to the Maldives and two years with Anantara Resorts Maldives, Fawaz re-joined Marriott as Director of Sales with The St. Regis Maldives Vomulli Resort where he held the on-island leadership role for the Sales, Reservations & the Marketing team.

Wendy Kew: Market Director, eCommerce

Wendy brings to the role a wealth of digital marketing experience along with a deep understanding of Marriott’s digital ecosystem, most recently working with W Hotels, The Luxury Collection and Courtyard by Marriott in Malaysia.

Saadhvi Mehra: Market Director, Communications

Having been with the company since 2012, Saadhvi is no stranger to the Maldives having previously held a project role with The St. Regis Maldives Vommuli Resort.

Throughout her career, Saadhvi has held roles with W Hotels, Sheraton and Le Méridien hotels in South Asia. Most recently, Saadhvi was with W Hotels in Abu Dhabi.

Sonali Khadka: Assistant Market Director, Marketing

Sonali has lived and worked in the Maldives since 2018, holding roles with Faarufushi before joining The Westin Maldives Miriandhoo Resort as part of the pre-opening team.

From cruising with beloved sea mammals at Sheraton Maldives Full Moon Resort & Spa, to breath-taking snorkelling at W Maldives, swimming with Manta Rays at The Westin Miriandhoo Resort to experiencing a sanctuary of scenic luxury at JW Marriott Maldives Resort & Spa, Marriott Bonvoy’s portfolio of resorts in Maldives presents an unrivalled white-sand, blue-sky escape that is second to none.

To know more about Marriott International’s presence in the Maldives, visit https://destinations.marriottbonvoyasia.com/en/destination/maldives.

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ELE|NA champions mindfulness on World Digital Detox Day

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On December 10th, ELE|NA participated in the global celebration of World Digital Detox Day (WDDD) 2024, an initiative focused on promoting mindfulness and reducing screen dependency. The theme for this year, ‘Smartphone-Free Childhood,’ highlighted the importance of protecting young minds from overexposure to technology while fostering meaningful human connections and cultivating balance in an increasingly digital world.

World Digital Detox Day, founded by Dr. Rekha Chaudhari, is now celebrated in over 70 countries, with support from governments and organisations dedicated to promoting mindful living. ELE|NA’s involvement reflected its core philosophy, ‘Wellness Your Way™,’ which emphasises personalised well-being journeys, alongside its universal approach, “Wellness is for All,” aimed at fostering health and harmony within diverse communities.

In recognition of ELE|NA’s leadership in wellness within the Maldives, Heidi Grimwood, Vice President of ELE|NA, was appointed as the World Digital Detox Day Ambassador for the Maldives. This appointment acknowledged her dedication to advocating for digital mindfulness and holistic well-being across ELE|NA sanctuaries.

All eight ELE|NA sanctuaries—including OZEN RESERVE BOLIFUSHI, OZEN LIFE MAADHOO, OBLU SELECT Sangeli, OBLU SELECT Lobigili, OBLU NATURE Helengeli, OBLU XPERIENCE Ailafushi, VARU by Atmosphere, and RAAYA by Atmosphere—hosted thoughtfully curated activities to promote disconnecting from screens.

Highlights of these activities included:

  • Mindfulness sessions, encouraging participants to cultivate inner peace and self-awareness.
  • Yoga classes, focusing on balance, strength, and present-moment mindfulness.
  • Nature walks, offering opportunities to reconnect with the natural world.
  • Team member wellness activities, designed to foster camaraderie and rejuvenation.

These initiatives invited participants to embrace meaningful, unplugged moments while nurturing their mental, physical, and emotional well-being.

At ELE|NA, wellness is a collective journey shared by both guests and team members. On this significant day, team members were encouraged to unplug, reflect, and engage in activities that nurtured their personal wellness.

As the World Digital Detox Day Ambassador for the Maldives, Heidi Grimwood emphasised the importance of being present, stating, “World Digital Detox Day serves as a powerful reminder of the importance of being truly present. Through our philosophy of ‘Wellness Your Way™’ and our belief in ‘Wellness for All,’ we aim to create spaces where everyone—from our guests to our teams—can disconnect, recharge, and rediscover the beauty of the present moment.”

Dr. Rekha Chaudhari, the founder of World Digital Detox Day, reflected on this year’s celebration, “This year’s worldwide celebration of World Digital Detox Day has spoken volumes, with wellness experts, educational entities, and global organisations joining hands to advocate for healthier, more mindful living. A significant highlight of our efforts has been the petition advocating for a ban on social media for children under 16 years, which has gained tremendous support. We are also thrilled to announce that we have surpassed our previous milestone of 7,500,000 offline supporters. This remarkable growth reflects the growing global recognition and impact of our mission.”

ELE|NA extended gratitude to Dr. Rekha Chaudhari for her vision and leadership, which have inspired millions to reevaluate their relationship with technology and prioritise offline moments of connection.

The success of World Digital Detox Day 2024 underscored ELE|NA’s commitment to promoting digital wellness and sustainable well-being. By supporting initiatives like WDDD, ELE|NA reaffirmed its mission to provide personalised wellness experiences while encouraging a deeper connection with what truly matters.

As the day concluded, the atmosphere across ELE|NA sanctuaries was one of inspiration and gratitude. Guests and team members celebrated the power of mindfulness, human connection, and the enduring beauty of an unplugged moment—reminding everyone that true wellness begins by stepping away from screens and embracing the present.

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JW Marriott Maldives unveils luxury wellness escape

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JW Marriott Maldives Resort & Spa offers guests the opportunity to embrace ‘Stay in the Moment’ — a new wellness-centred experience reflecting the JW Marriott philosophy of mindful living. The exclusive package invites guests to pause, recharge, and reconnect with themselves and their loved ones amidst the serene beauty of Vagaru Island.

Designed for travellers seeking a purposeful escape from the pressures of daily life, ‘Stay in the Moment’ features a curated array of holistic wellness activities inspired by nature, simplicity, and connection. Visitors can immerse themselves in soul-enriching experiences such as personalised wellness consultations, private yoga sessions, the JW Garden to Glass experience, beachfront dining, and rejuvenating treatments at the tranquil overwater Spa by JW.

Each day begins with a sumptuous buffet breakfast offering international delicacies alongside locally inspired specialties. As the sun sets, guests can indulge in a captivating three-course beachfront dining experience under the stars, serenaded by the calming sounds of the ocean.

A standout feature of the package is the JW Garden to Glass experience. Guests are invited to join the resort’s mixologist and herb gardeners on a sensory journey where they hand-select fresh, seasonal ingredients and master the art of creating bespoke cocktails. This hands-on experience seamlessly combines creativity, mindfulness, and a deep connection to nature.

Thoughtfully curated turndown amenities further enhance the stay, bringing elements of nature into the villas to promote mindfulness and relaxation.

Guests can enjoy moments of togetherness with an 80-minute aromatherapy massage at Spa by JW, offering a serene escape. Personalised consultations with the resort’s in-house wellness instructor ensure each visit is tailored to individual needs. Private yoga sessions also elevate the experience, allowing guests to embrace the peaceful natural surroundings.

Located on the pristine Vagaru Island in the tranquil Shaviyani Atoll, JW Marriott Maldives Resort & Spa provides an oasis of mindful luxury. Each of its 60 elegantly designed villas boasts a private pool and stunning ocean views. With world-class dining, holistic spa treatments, and enriching activities for all generations, the resort offers a perfect blend of mindfulness, luxury, and family-friendly experiences.

The ‘Stay in the Moment’ package reflects the resort’s commitment to crafting meaningful connections by merging luxury, wellness, and mindfulness. Guests can also take advantage of complimentary access to non-motorised water-sports, a one-time 30-minute complimentary photography session with a printed photo to capture treasured memories, and the attentive service of a private Thakuru (butler), ensuring every detail of their stay is seamlessly managed.

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Celebration

Cinnamon Hotels & Resorts Maldives welcomes Santa on scooters for festive island Christmas

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The festive spirit came alive at Cinnamon Hotels & Resorts Maldives, where all four resorts—Cinnamon Dhonveli Maldives, Cinnamon Hakuraa Huraa Maldives, Cinnamon Velifushi Maldives, and Ellaidhoo Maldives by Cinnamon—lit up with joyous Christmas celebrations. Guests were immersed in the magic of the season, with each resort adding its own unique flair to the timeless tradition of tree lighting ceremonies against the breathtaking backdrop of the Indian Ocean.

A highlight of the celebrations was Santa Claus’s unconventional arrival—not by sleigh, but on a scooter! Led by a cheerful parade of team members riding decorated scooters, Santa’s island-style entrance was met with applause and laughter. The vibrant procession, complete with festive ribbons, twinkling lights, and plenty of holiday cheer, brought smiles to guests of all ages as Santa waved his way into the celebrations.

At each resort, the ceremonial lighting of the Christmas tree brought families, couples, and friends together in a moment of enchantment. The joyful sounds of carollers filled the evening air, adding a harmonious touch to the festivities. Guests were treated to a selection of seasonal goodies, including freshly baked cookies and other festive delights. Children revelled in Santa’s arrival, receiving special treats while families captured precious memories against the twinkling backdrop of the decorated trees.

With more celebrations planned over Christmas and the New Year, guests can look forward to a holiday filled with memorable moments at Cinnamon Hotels & Resorts Maldives.

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