Business
Visit Maldives launches virtual event management platform
Visit Maldives has launched its very first virtual event management platform.
The modern platform named, “My Virtual Maldives” will amplify audience engagement and networking by connecting attendees from across the globe through hosted online events ranging from virtual exhibitions, roadshows, webinars to trainings and live marketing events targeting the travel trade and consumers alike.
The web-based format allows the highest accessibility and easy navigation enabling attendees to experience the power of going virtual on the robust platform and its features such as:
- AI-powered matchmaking
- Smart lead generation
- Virtual booths
- Hybrid engagement and networking tools
- Real time support
- Live video calls and text chat
- Secured one-on-one meetings
- Video meetings with screen share
- Networking lounge (two, four or 10 people)
- Fully branded auditorium with live chat, poll and Q&A
- Unlimited attendees
- Doing business in your time zone and local language
- Games and contests for longer attendee engagement
Every area of the platform depicts a unique charm of the Maldives presented in 3D graphics.
The Isles Main Lobby of the platform portrays the natural beauty and the unique geographical formation of the scattered islands surrounded by turquoise lagoons. The Isles Main Lobby directs to the different areas of the platform.
The Barefoot Beach Conference designed for in the theme of “movie under the stars” is designated for webinars, virtual conferences and livestreams, the Sunny side Exhibition Hall inspired by overwater villas is for Virtual Exhibitions, the Underwater Networking Suite depicting the world famous underwater dining is for one-on-one meetings during events, the social wall for attendees to interact virtually during the events through comments and likes, and the contest area for raffle draws.
Additionally, there are other functions such as translation services, interactive features for engagement and the support function that assists users navigate through the platform with ease via a chat function.
The first event hosted on My Virtual Maldives was the Webinar training series (session 1) held to educate the French Travel Trade about the Maldives in French language.
Different types of virtual events targeting the travel trade and consumers in key target markets are scheduled to be held on My Virtual Maldives throughout the course of the year. These events will also create the opportunity for participation by the Maldives tourism industry partners similar to other online and offline activities by Visit Maldives.
Having pivoted marketing activities to digital platforms during the pandemic, Visit Maldives conducted successful online campaigns to remind consumers through immersive content to dream about the Maldives and reassure the target markets through the message that Maldives is one of the safest destinations to travel during this period due to its unique geographic dispersion of islands and stringent safety measures in place.
A digital-first strategy has helped greatly through the virtual world in leaving a mark on the target markets which is reflected today in the tourist arrival numbers.
Visit Maldives have been utilising traditional as well as creative and innovative platforms and means to market the Maldives.
The launch of My Virtual Maldives is a big step forward in marketing the Maldives as a tourist destination. The platform will further the marketing efforts to revitalise Maldives tourism in the face of the pandemic.
Business
Barcelo Nasandhura Malé to open in Q1 2025
Barcelo Nasandhura Malé, the Maldives’ newest luxury destination, is set to open its doors in Q1 2025.
Located on the site of the former Nasandhura Palace Hotel, the property will become the largest hotel in the capital, Malé. With 136 elegantly designed rooms, including 95 with stunning ocean views, and 116 luxurious serviced apartments, Barcelo Nasandhura Malé promises a unique blend of sophistication, comfort, and convenience in the heart of this vibrant city.
Operated by the renowned Spanish hotel chain Barcelo Group, the hotel represents a significant expansion of the brand’s presence in the Maldives and beyond. Barcelo Group, known for its exceptional resorts, recently opened Barcelo Whale Lagoon Maldives in South Ari Atoll in August 2024, further solidifying its growing portfolio in the region. In addition to its Maldivian properties, Barcelo Group manages a range of high-profile hotels across the UAE, Thailand, and several European countries.
Barcelo Nasandhura Malé will feature an array of premium facilities, including four upscale dining outlets, a rooftop shisha bar, an oceanfront pool, a state-of-the-art gym, and a luxurious spa. The hotel will also boast 1,034 square meters of versatile MICE (Meetings, Incentives, Conferences, and Exhibitions) space, making it an ideal venue for corporate events and gatherings.
While some serviced apartments were initially intended for residential use, they will now be available for daily rental, offering guests enhanced flexibility and a wider range of accommodation options. Originally scheduled to open on December 1, 2024, the opening has been slightly delayed due to minor construction work. However, the team remains committed to ensuring Barcelo Nasandhura Malé is ready to welcome its first guests in Q1 2025.
Barcelo Hotel Group, awarded World’s Leading Hotel Management Company 2023 by the World Travel Awards, is the second-largest hotel chain in Spain and ranks among the 30 largest globally in terms of the number of rooms. Founded in 1931, this family-run organisation operates 280 four- and five-star city and holiday hotels, offering more than 62,000 rooms across 25 countries. The group markets its hotels under four distinct brands, each focused on providing diverse and memorable travel experiences.
Renowned for its commitment to excellence and sustainability, Barcelo Hotel Group delivers exceptional stays, seamlessly blending luxury, comfort, and environmental responsibility.
Action
Denise Hoefer brings world-class Padel to The Nautilus Maldives
As part of its ‘Masters for Masters’ series, The Nautilus Maldives will host Denise Hoefer, Germany’s No. 1 padel player and one of the world’s top 50 most influential figures in the padel industry, for an exclusive Padel Masterclass from March 22 to 25, 2025. This exceptional event invites guests to enhance their padel skills under the expert guidance of a global champion, all set against the stunning backdrop of the Maldives’ Indian Ocean.
Padel, recognised as the world’s fastest-growing sport, has captured the hearts of 30 million enthusiasts globally, according to the International Padel Federation. This March, The Nautilus will provide a unique opportunity for guests to immerse themselves in this thrilling game during a four-day Padel Masterclass led by Denise Hoefer, Germany’s top-ranked female padel player and captain of the German national team. Participants will refine their techniques on The Nautilus’s state-of-the-art padel court, while experiencing the island’s signature blend of world-class coaching and timeless, unscripted hospitality.
The Padel Masterclass will feature a tailored mix of group and private sessions, catering to players of all levels. Younger participants will have the chance to join the Young Wonderers program, offering specially designed classes that introduce the sport in a fun and engaging way. After an energising day on the court, guests can unwind at Solasta Spa, where exclusive treatments by Maison Caulières—such as Spinal Connection Deep Tissue Healing, Volcanic Stone Therapy, and Warm Poultices—promise ultimate relaxation and rejuvenation. These tranquil spa experiences provide a perfect complement to the day’s dynamic activities, leaving participants refreshed and revitalised.
With just 26 ultra-luxury houses and residences, The Nautilus offers an intimate sanctuary within the Baa Atoll, a UNESCO Biosphere Reserve. Surrounded by powder-soft white sands, vibrant coral reefs, and crystal-clear waters, this private island retreat redefines bespoke hospitality. Every element is meticulously crafted to inspire, offering guests an unparalleled ultra-luxury experience focused on relaxation, renewal, and discovery. Whether honing padel skills or embracing the serenity of island life, The Nautilus stands as the ultimate destination for discerning travellers.
Business
BBM, Lifebuoy empowers hygiene practices among Maldivian children
BBM, in collaboration with Lifebuoy, marked Global Handwashing Day 2024 with engaging activities aimed at instilling the habit of proper hand hygiene among Maldivian school children. Held on November 17th, the event continued the successful “H for Handwashing” campaign, blending education with creativity and fun.
The initiative featured info sessions, exciting games, and creative contests designed to teach children the importance of handwashing while giving them a hands-on understanding of the correct techniques. Activities ranged from reimagined board games like “Germs & Ladders” and “Handwashing Ludo” to interactive sessions that reinforced hygiene habits in an enjoyable way.
This campaign underscores BBM’s commitment to fostering healthier practices among the younger generation, contributing to a healthier and more hygienic Maldives. COO of BBM, A.V.S. Subrahmanyam, emphasised, “At BBM, we believe that empowering the next generation with the knowledge and tools for better hygiene practices is vital for building a resilient and healthy community. We are proud to continue our efforts in collaboration with partners like Lifebuoy.”
Adding to this, Muksith Hussain, Head of Retail Sales at BBM, shared, “Reaching children through such innovative initiatives helps us lay the foundation for a healthier tomorrow. We are thrilled to see the enthusiasm and participation of these young minds in learning the importance of hygiene.”
The event also saw valuable support from the Maldivian Red Crescent (MRC), whose contributions enriched the experience for the children. BBM expressed gratitude for MRC’s involvement, as their efforts played a key role in making the event impactful and memorable.
Through campaigns like this, BBM aims to nurture a lifelong habit of handwashing, creating a brighter and healthier future for the Maldives.
Let’s keep the spirit alive—join the Handwashing Revolution with BBM and Lifebuoy!
-
Action1 week ago
Across Maldives: Shaff Naeem embarks on record-breaking dive expedition
-
Featured1 week ago
Six Senses Laamu honoured for groundbreaking marine conservation initiatives
-
Family1 week ago
JA Manafaru secures Worldwide Kids Accreditation for second year
-
Celebration1 week ago
Sheraton Maldives launches holiday festivities with Christmas Tree lighting
-
Excursions1 week ago
Fuvahmulah triumphs at 2024 DRT show as Best Shark Diving spot
-
Awards6 days ago
Forbes Travel Guide ranks Maldives among top destinations for 2025
-
Featured4 days ago
JW Marriott Maldives unveils luxury wellness escape
-
Featured5 days ago
SAii Lagoon Maldives achieves Gold certification for sustainability excellence