News
Maldivian inflight magazine enjoying success
Following the success of the previous two issues of the national airline’s inflight magazine, Maldivian Holidays has introduced a special business listing section. The section is solely targeted to provide additional exposure to local businesses and medium business enterprises. After an increased amount of requests and enquiries from local businesses and guesthouses, the publisher and the airline have now listened and after much consideration agreed to involve more of their participation in the inflight circulated magazine.
Custom Full page in the business listing section with a distinctive layout compared to the magazine, businesses who advertise with Maldivian Holidays will benefit from the change of direction. Since all of the businesses would be listed in one section – distinguishable from the rest, even when closed – future clients and the overall audience of the section would be at a higher rate. It also provides the audience an easier access to brands, hence increasing the number of possible future clients.
Since the beginning, Maldivian Holidays has achieved a huge success in entertaining the travellers of the national airline and the domestic passengers. The magazine with themed issues come with contents such as Top Holiday Options, Spa Selections, Best of Food & Beverage and various column articles aiming to promote the airline destinations and the unique attractions of the Maldives Islands.
The Re-branded new concept of the magazine has been reached by over 4,000,000 people around the world, and neighbouring India leads as the country which draws in the largest readership base. The statistics calculated by the external magazine publisher website, issuu.com confirms it as an outstanding achievement for Maldives. Issuu.com has been promoting the inflight Maldivian Holidays in their social medias since the first issue.
“Issuu is proud to be working with The Official Magazine of National Carrier of Maldives ‘Maldivian’ owned and operated by Island Aviation Services Limited. Their publication has over 4 million impressions across the Issuu platform on desktop, mobile, native app and social platforms. We look forward to continuing our work with the publisher, MVHOTELS, on growing their impressions, readers and engagement in the coming months.” Fernando Romero, Head of Brand Partnership, Issuu.com
With about 10,000 copies being published per issue, Maldivian Holidays enjoys a broad distribution network apart from In-flight to provide additional value to the supporting partners and consumers. It’s reach close to one million passenger per annum in over 10 different international destinations. The digital edition of the magazine is also available on the official website of the airline, the publisher and famed ISSUU – reaching millions of readers across the globe.
“We had our doubts during the initial stage in maintaining an inflight magazine, but looking at the statistics and feedback by passengers and partners prove the support and value it adds to the airline. We are discussing more ways to further develop the brand with the publisher, MVHOTELS, to get more recognition as the national airline’s inflight magazine. ” Mohamed Rizvi, Head of Maldivian Holidays, Island Aviation
MVHOTELS with the editorial team based in UK & operations in Maldives was contracted to publish the magazine mid-2015. “The magazine had its challenges since start and even now, but our team is young, energetic and most importantly very passionate about the work we do, with the best experts within the team, which is far greater than the challenges. Our prime objective was to promote the destination and airline to the international consumers and we are happy with the results. Now with introduction of Business Listing Section, Medium businesses of Maldives can budget for the upcoming year and participate from next issue onwards” Mohamed Aryf, Director of MVHOTELS revealed.
MVHOTELS is also the publisher of the internationally distributed Luxury Travel magazine, The Asian Story. The publisher’s website mvhotelsonline.com is among the leading travel industry media websites which is constantly updated with travel industry updates, interviews, openings, reviews and other related important contents.
The festive season is in full swing at Amilla Maldives, where the island has come alive with Around the World in Wonder, a journey through global cultures, flavours and traditions. Inspired by Jules Verne’s Around the World in 80 Days, the celebration runs from 20 December 2025 to 6 January 2026, inviting guests to explore the world without leaving the island.
A meaningful early highlight of the programme was Amilla’s 11th anniversary on 21 December, marked by a festive cocktail and cake-cutting ceremony, followed by a Maldivian Night with bodu beru performances. The celebrations continued with the Tree Lighting Ceremony, which formed the glowing centrepiece of an Italian-themed Masquerade Ball. The evening unfolded with Viennese waltz performances and a fire show, while carolers filled the air with gentle festive melodies.
Christmas Eve turned its focus to France, featuring the lively Dance of the Can-Can, a festive buffet and aerial hoop performances. On Christmas Day, Argentina took centre stage as Santa arrived by yacht and rolled into the festive train buggy, leading a joyful island parade and gift-giving moments. The day continued with a festive brunch celebrating flavour, fun and festive cheer.
Festivities will build towards New Year’s Eve, with the Around the World in a Cocktail party and Global Carnival Event, including live performances from the Hamilton Band, bongo beats, soaring saxophone, acrobats and fire dancers, culminating in a countdown to 2026 under the Maldivian night sky.
Every detail has been thoughtfully prepared by the Amilla Maldives team, allowing guests to relax, explore and celebrate in a setting shaped by nature, warmth and wonder.
Click here to explore the full festive programme at Amilla Maldives. For more information about Amilla Maldives, please visit www.amilla.com.
Fushifaru Maldives welcomed the Christmas season in grand style, beginning with a mesmerising tree lighting ceremony on 20 December set against the serene sunset at Thundi, accompanied by live music and tantalising canapés to mark the start of the celebrations. The holiday season runs from 20 December to 6 January, offering a variety of family-friendly activities, including cupcake decorating, pool parties, Boduberu classes, sandcastle making, and tennis classes for the little ones.
On Christmas Eve, 24 December, guests enjoyed a truly unforgettable celebration. The evening began with Santa’s arrival and a sunset aperitif with kids’ gift-giving, followed by a Christmas Gala Dinner featuring an extensive selection of international cuisines. Seafood lovers delighted in a live grilled station featuring jumbo prawns, lobsters, fishes, clams, octopus, and many more, all beautifully displayed on the Maldivian Dhoni boat, alongside a dedicated Japanese corner offering fresh sashimi, oysters, and other delicacies.
For dessert, the chefs presented a heavenly assortment including mousses, crème brûlée, tiramisu, macarons, meringues, soufflés, and many more, ensuring every guest indulged in a sweet finale. The night culminated in a vibrant disco by DJ Elton and a breathtaking performance by Anastasia Gordienko, a talented hula hoops, LED, and aerial gymnastics performer, leaving guests in awe and perfectly closing the Christmas Eve celebration.
Bollywood filmmaker and celebrated choreographer Farah Khan marked the festive season with a holiday escape to the Maldives, staying at Villa Nautica and experiencing the island’s signature mix of warmth, privacy, and ocean-side celebration.
A defining creative force in Indian entertainment, Farah Khan has shaped some of Hindi cinema’s most recognisable on-screen moments, from iconic dance sequences to blockbuster storytelling. Widely regarded as one of Bollywood’s most influential choreographers, she has worked across more than 80 films and received major recognition for her craft, including India’s National Film Award for Best Choreography and multiple Filmfare Awards.
Farah’s impact extends beyond choreography. As a director, she is known for beloved mainstream hits including Main Hoon Na, Om Shanti Om, and Happy New Year, bringing together spectacle, humour, and heart with a style that audiences instantly connect with. She is also a familiar face to viewers through television and entertainment formats, where her sharp wit and straightforward personality have made her a standout on screen.
Villa Nautica is located on Lankanfinolhu Island in the North Malé Atoll, just 20 minutes by speedboat from Velana International Airport, making it an easy choice for travellers planning a festive season getaway in the Maldives. The resort is known for its yacht-life inspired spirit, shimmering lagoons, and a vibrant range of ocean experiences, including diving and watersports, paired with relaxed island luxury for all-day unwinding.
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