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The billionaire, Bollywood and the future of Indian football

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MUMBAI (Reuters) – A storm could be brewing in India’s top-flight football, a glamorous and acrimonious world that encompasses Asia’s richest man, the cream of Bollywood and a self-styled former gangster.

Mukesh Ambani, the billionaire tycoon who commands the Reliance Industries corporate empire that owns the Indian Super League, is facing pushback to his family’s dominance from some executives in the country’s football association and clubs.

At stake is the financial future of football in a country devoted to cricket. The outcome of the power struggle could also help shape whether India can ever become a world force in the game, realising ex-FIFA president Sepp Blatter’s description of being a “sleeping giant” – and, of course, the big dream: whether it can one day play in or even host a World Cup.

Ambani’s holding group launched the Indian Super League, an elite competition of newly created teams, in 2014 with the aim of attracting investment and big global names, much like the Indian Premier League has in cricket.

However tensions have been building over who ultimately calls the shots: the Indian football association, which technically governs football at all levels, or Ambani’s group which owns the top league of 10 teams.

It’s a rare power split in global football, and a recent dispute between Ambani’s camp and the association illustrated differing visions over the direction of the Indian game, whose national team is ranked 108th globally.

This year, before the COVID-19 pandemic, a top executive at India’s football association, Kushal Das, wrote to Martin Bain, the Ambani lieutenant who heads Football Sports Development Limited (FSDL), a Reliance holding company that owns the league.

The national coach, employed by the association, has complained that the enlisting of so many foreign recruits in Indian football could hold back the development of home-grown players. Das, in a March email exchange seen by Reuters, said the governing body had the right to limit the number of foreign players allowed to compete in the Super League.

The dismissal was swift.

“Contrary to the position in your email, all competition regulations rather need approval from FSDL,” Bain responded, according to a copy of the email exchange seen by Reuters.

The football association backed down for this season.

Representatives for Reliance and FSDL did not respond to repeated requests for comment for this article. The football association’s media director, Nilanjan Datta, declined to comment, but said questions about tensions with FSDL were “baseless”.

Requests for comment from Bain and Das, via FSDL and the association, were not responded to.

Indian game of two halves

The player issue is disputed globally; some argue imported veterans stand in the way of domestic talent, while others say they haul up standards and share skills and experience.

But the exchange also reflects a conflict within the Indian game.

FSDL and the Ambani family’s supporters says the Super League has raised awareness and money for a disorderly and underinvested sector, and brought in marquee players such as Italy’s Alessandro Del Piero and France’s Robert Pires.

Ambani’s wife Nita, FSDL’s chair and the public face of the league, has expressed hope India will qualify for the 2026 World Cup, and one day host the event. And some Super League club owners are committed to what they consider a football revolution.

“Indian players are benefiting from the arrival of quality foreigners and coaches,” said Mandar Tamhane, CEO of JSW Bengaluru FC. “Football has become a lot more tactical and technical,” he added. “The exposure has helped Indian football develop.”

But the Ambanis’ influence is resented by some club owners in India’s traditional football league, the I-League, who say the Super League is sucking attention and investment from the rest of the game and stunting its long-term development.

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“This is a hostile takeover if there ever was one. They basically own football,” said Ranjit Bajaj, a self-described former gangster who found redemption in football, and a prominent figure in the game who took Punjab’s I-League side to a national championship in 2018 as its owner. “It’s really sad.”

The Ambanis did not respond to requests for comment made via Reliance.

The family is accustomed to domestic business dominance.

The Reliance empire, with a market value of about $153 billion, includes India’s leading telecom firm, a major retailer, its largest refining complex, a news outlet and a Bollywood studio. The group’s revenue last fiscal year accounted for around 3% of India’s $2.9 trillion economy.

‘Such a difficult situation’

Reliance and partner IMG Worldwide bailed out the cash-strapped football association a decade ago, pledging around $140 million over 15 years in return for sponsorship, licensing rights and running the Super League.

The association remains dependent on the deal money. It sent six emails to Reliance executives between May and October last year, reviewed by Reuters, saying payments of $6 million had not been received. One warned of a “severe cash flow crunch” and said the association had to put payments to suppliers on hold.

A Reliance executive answered twice, once saying it would take more time to release the payment and then saying the payment was in process.

Reliance did not respond to requests for comment on this email exchange.

The football association has considered whether it would be possible to renegotiate parts of the contract, according to an audio recording reviewed by Reuters of its president speaking to I-League executives at a meeting last year, although it is not clear which parts.

“When you’re dealing with a giant like FSDL, whose parent is Reliance, legally you will land up in such a difficult situation,” association President Praful Patel said in the July meeting.

He said FSDL had saved the association from falling into debt, adding “They have invested so much money.”

Patel did not respond to requests for comment made via the football association.

Business meets Bollywood

Thus far, however, the Super League itself is proving neither hugely popular nor lucrative – a rarity for an Ambani venture. Stadium attendances have halved over the past six years, and the pandemic is likely to worsen the situation.

Of course, creating a profitable league in cricket-mad India was always going to be a tough task. But industry veterans say Ambani erred by excluding India’s original clubs and creating a standalone tournament without promotion or relegation.

“It was 100% a wasted opportunity. The money coming in is welcome, but it should be spent in a proper manner – not just creating a hype,” said leading sports commentator Novy Kapadia.

The Super League’s original eight clubs were owned by Bollywood heavyweights like Ranbir Kapoor, cricket champions including Sachin Tendulkar and prominent businessmen, though several have since exited. Two new teams joined in 2017.

Ambani’s group initially projected, in 2014, that clubs would be profitable within about five years, according to an industry source with direct knowledge of the matter.

However none of original eight clubs, whose latest financial statements were reviewed by Reuters, had broken even by March 2019, save for Bengaluru, with about $234,000 in profit.

FSDL, of which Reliance owns 65% and Walt Disney-owned broadcaster Star India 35%, has significant control over clubs, according to a draft 2014 contract seen by Reuters.

Clubs must select coaches from a league-approved list, cannot sell shares without approval and must spend at least $500,000 per season on marketing.

Star India referred questions to FSDL.

Sports commentator Kapadia said the league’s future depended on billionaires continuing to bankroll their clubs, especially as the next season could be delayed and played without foreign players or spectators due to the coronavirus.

“The hit will be very severe,” he said, but added the league would continue “as long as there are enough rich people in India to burn money”.

Reporting and photo: Reuters

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OBLU NATURE Helengeli guests witness rare Ornate Eagle Ray

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The Maldives is renowned for its surprises and in what can only be called a one-in-a-lifetime experience, on the 30th July a couple of lucky guests out snorkelling at OBLU NATURE Helengeli were treated to a cameo appearance of one of the most elusive sea creatures known. Whilst out taking in the wonders of Helengeli islands vibrant house reef, an Ornate Eagle Ray appeared, one of only a handful reported annually around the world.

The Ornate Eagle Ray, often dubbed the “unicorn of the sea”, is one of the rarest ray species known to humans, with fewer than 60 confirmed sightings globally to date. Despite a wide range of habitat from Indian Ocean to West Pacific, confirmed encounters remain extremely scarce according to sources including BBC Wildlife, Marine Megafauna Foundation and Oceanographic Magazine. The population is under surveillance by the ‘International Union for Conservation of Nature’ (IUCN), and this particular species of ray has an existence status of ‘Critically Endangered’, with population declines observed in conservation reports claims IUCN.

Explaining the uniqueness of this special sighting and of OBLU NATURE Helengeli’s location, TGI Maldives dive centre Operations Manager Greta Marcelli commented, “The guest sighting, made while snorkelling just metres from shore, adds to the limited tally of known observations in Maldivian waters, marking an extraordinary occurrence for both the guest and marine conservation alike.

“Sighting such a rare creature like the Ornate Eagle Ray is truly a remarkable experience to witness and one highly unlikely to ever repeat. That said, interestingly in 2025 at our sister islands of OBLU SELECT Sangeli and OBLU XPERIENCE Ailafushi also both in North Male’ Atoll, sightings had been made earlier this year in January. A staff member had spotted this ray species in the main boat lagoon at Sangeli island, and a guest posted a picture of one whilst on Ailafushi island – possibly completely unaware of just how rare these creatures are.”

This sighting underscores the importance of reef systems like Helengeli’s in offering refuge for rare species, even critically endangered ones such as the Ornate Eagle Ray. While rays are protected under Maldivian law since 2014, specific species-level monitoring remains limited.

Marine Boiologist Georgia Maggioni adds, “As resident marine biologists here in the Maldives, we are thrilled by these reports of rare sightings, it speaks volumes about the health and productivity of our island resorts reefs ecosystems. Although sightings of this species are exceptionally rare, its presence here signals encouraging progress in our conservation efforts, as we continue to support coral reef restoration around our resorts in both shallow lagoons and deeper waters”.

According to the IUCN that monitors the natural world and publishes ‘Nature’s Red List of Threatened Species’, latest research reports have been highlighting concerns for the Ornate Eagle Ray. In 2023, the last IUCN report published stated that ‘despite extensive baited remote underwater video surveying sharks and rays across 391 coral reefs in 67 nations and territories between 2009 and 2019, the Ornate Eagle Ray was only recorded three times, two off the Western Australia and one in Palau’.

Remaining as one of the ocean’s most mysterious species, very little is known about the ray’s migration patterns due to its rarity. However, scattered sightings across the Indo-Pacific, from the Maldives and Seychelles to Australia and the Philippines, suggest that this elusive ray may undertake wide-ranging movements through tropical reef systems. Its preference for shallow coastal waters, sandy bottoms, and coral-rich environments indicates possible seasonal migrations linked to breeding or feeding.

Greta concludes, “Due to its critically endangered status and the scarcity of confirmed data, each new sighting of a creature like the Ornate Eagle Ray plays a vital role in helping better understand the species’ range and behaviour. We are very lucky to have our guests document this encounter and capture the colours and importantly back print of the ray as this pattern is a unique identifier we share with our marine biology colleagues to better analyse migration and population.”

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COMO Maalifushi launches freediving with Maldivian pioneer Fahd Faiz

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COMO Maalifushi has announced the launch of its new freediving programme, developed in collaboration with Fahd Faiz, the first Maldivian freediving instructor and a prominent advocate for marine conservation in the country. This initiative reflects the resort’s ongoing commitment to delivering transformative guest experiences while promoting sustainability, education, and professional development within its team.

Running from 27 July to 10 August 2025, Fahd Faiz’s residency marks the official introduction of freediving training at COMO Maalifushi. The programme centres on equipping the resort’s marine team with advanced skills in breath-hold diving, safety protocols, and heightened underwater awareness. These freediving techniques are set to be incorporated into the resort’s PADI offerings, providing guests with an opportunity to engage with the ocean in a more mindful and unrestricted manner.

Fahd Faiz is the founder of Freedive Maldives, the country’s first locally owned freediving centre, established in 2015. A world record holder in static apnea, he has trained more than 1,000 students and currently serves as President of the Maldives Freediving Association. As the country’s sole PADI Instructor Trainer, he has played a pivotal role in shaping the freediving landscape both in the Maldives and internationally.

Peter Nilsson, Managing Director of COMO Maldives, remarked, “Having Fahd with us at COMO Maalifushi has been an inspiring experience for the team. His passion for the ocean, combined with his exceptional expertise and dedication to education, aligns perfectly with our brand’s ethos of holistic wellness, sustainability, and authentic connection to place. This new freediving initiative not only strengthens our internal capabilities but also enriches the experience we offer our guests, allowing them to encounter the marine world in a deeper and more tranquil way. We are proud to support Fahd’s mission and delighted to introduce freediving at COMO Maalifushi.”

During his residency, Fahd is leading immersive training sessions with the resort’s marine team, focusing on breath control, rescue techniques, equalisation, and mental conditioning—skills essential to freediving and valuable in ensuring guest safety and engagement.

This new freediving experience at COMO Maalifushi is poised to become a signature offering, inviting guests to explore the depths of the Indian Ocean on a single breath, amidst vibrant coral gardens, tropical reef fish, and the meditative silence of the sea.

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Fast, fun, and fearless: Jet Car rides arrive at Sun Siyam Iru Veli and Vilu Reef

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At Sun Siyam Iru Veli and Sun Siyam Vilu Reef, guests can now glide across the pristine turquoise lagoons aboard a sleek, high-performance Jet Car — a new water adventure that seamlessly blends excitement with elegance. This latest addition invites guests to experience the Maldives from an entirely fresh perspective, all while immersed in the refined comfort and distinctive style for which both resorts are renowned. A striking combination of speed, scenic beauty, and luxury, the Jet Car experience encapsulates the resorts’ dedication to delivering unforgettable moments for discerning travellers.

Powered by a high-performance Yamaha engine, the Jet Car offers a thrilling ride over the clear waters of the Indian Ocean. Guests may select from various packages, including guided excursions where a professional driver navigates the route, or private hire options that allow guests to take control, accompanied by a jet ski guide for added safety and assistance.

At Sun Siyam Vilu Reef, the experience is marked by a sleek white Jet Car that creates a dramatic contrast against the deep ocean hues, while Sun Siyam Iru Veli introduces a vibrant pink Jet Car that brings a playful splash of colour to the horizon. With intuitive controls, the Jet Cars cater to both seasoned water sports enthusiasts and beginners alike. Built-in Bluetooth speakers further personalise the journey, allowing guests to curate their own soundtrack for the ride.

To mark the launch of the Jet Car, both resorts are offering exclusive summer packages. At Sun Siyam Iru Veli, guests staying a minimum of seven nights will receive complimentary round-trip seaplane transfers for two, a veranda breakfast, a Lucky Dolphin Cruise, a USD 100 spa credit on selected treatments, and a welcome bottle of wine with signature bed decoration. Meanwhile, the offer at Sun Siyam Vilu Reef includes complimentary transfers, a sparkling wine and fruit basket on arrival, the choice of a floating or in-villa breakfast, a 30-minute couple’s spa treatment, a complimentary room upgrade (subject to availability), access to selected non-motorised water sports, and free accommodation for children under 12.

Available for bookings made until 31 August, these seasonal offers present a perfect opportunity for guests to pair barefoot luxury with exhilarating new experiences on the water.

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