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Reebok slams CrossFit in outrage over CEO’s tweet

Sports footwear giant Reebok has decided to end its partnership with CrossFit Inc. later this year following an insensitive comment by the fitness organization’s chief executive concerning protests against racial injustice roiling the US.
Reebok said Sunday it would make the move once it fulfils its current contract obligation as the title sponsor for the 2020 CrossFit Games.
“Recently, we have been in discussions regarding a new agreement, however, in light of recent events, we have made the decision to end our partnership with CrossFit HQ,” Reebok said in a statement Sunday.
CrossFit chief executive Greg Glassman tweeted, “It’s FLOYD-19” on Saturday after the Institute for Health Metrics and Evaluation classified racism and discrimination as a public health issue.
Human rights groups expressed outrage at the tweet, calling it insensitive to the current events and the death of George Floyd, a black man who died in police custody on May 25 in Minneapolis, Minnesota.
Floyd was killed when officer Derek Chauvin, who is white, kneeled on his neck for nearly nine minutes.
Chauvin has been charged with second-degree murder and manslaughter, while three other officers have been charged with abetting murder and manslaughter.
Reebok and CrossFit previously signed a deal that named the athletic footwear company as the title sponsor for the CrossFit Games.
Other affiliates like CrossFit Magnus also decided to cut ties with the Washington, DC-based global fitness organization.
“After eight years as a CrossFit affiliate we are ending our affiliation,” CrossFit Magnus spokesman Nick Hurndon wrote in a social media post.
“We will no longer continue to ‘carry your water,’ as it is antithetical to anything we stand for and only serves the continuation of systemic racism.”
CrossFit has over 13,000 gyms in more than 120 countries and generates some US$4 billion in annual revenues.
Reporting and photos: AFP
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New era of luxury Wellness: Pilates Reformer arrives at St. Regis Maldives Vommuli Resort

Setting a new standard in luxury wellness, the iconic St. Regis Maldives Vommuli Resort is expanding its holistic offerings with the introduction of Pilates Reformer—a dynamic full-body workout renowned for its ability to lengthen, strengthen, and restore. Against the backdrop of turquoise waters and lush island serenity, guests will soon be invited to experience this transformative practice as part of a thoughtfully curated wellness journey.
With a growing global demand for integrative fitness experiences, Pilates Reformer has become a favourite for those seeking mindful movement and functional strength. Utilising a specially designed apparatus, the method elevates traditional Pilates through resistance-based training that enhances flexibility, balance, and core stability, while remaining gentle on the joints. At St. Regis Maldives, certified instructors will guide guests through personalised sessions tailored to a variety of goals, from rehabilitation and toning to posture improvement and stress relief.
The addition of Pilates Reformer complements the resort’s deep-rooted commitment to wellness, extending far beyond conventional spa treatments. Central to this philosophy is the overwater Iridium Spa—a serene sanctuary that offers more than indulgence. Guests can engage in Ayurvedic consultations, guided meditation, and holistic health screenings conducted by in-house wellness doctors. These screenings integrate Heart Rate Variability (HRV) technology with the ancient Ayurvedic technique of Nadi Pareeksha, a traditional pulse diagnosis, to identify imbalances and customise each guest’s path to optimal well-being.
Whether seeking deep relaxation, detoxification, or enhanced physical performance, the resort’s integrative approach ensures that every element of a guest’s stay contributes to overall wellness. Daily yoga, breathwork sessions, oceanfront meditation, and nutrition guidance are seamlessly woven into the island’s natural rhythm to create a truly transformative retreat.
Private Pilates Reformer classes will be offered to suit all experience levels, providing an inspiring way for guests to reconnect with both body and mind. With its iconic overwater villas, pristine beaches, and impeccable service, St. Regis Maldives Vommuli Resort continues to redefine luxury through the lens of well-being.
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Game on! Upcoming Meyyafushi unveils Maldives’ first overwater padel court

Get ready for a unique sporting experience in paradise! Meyyafushi Maldives, the highly anticipated new resort from the owners and operators of Fushifaru Maldives, has teased an extraordinary amenity on its social media channels: an overwater padel tennis court. Set to open in October 2025, Meyyafushi Maldives is already generating buzz, and this innovative addition is sure to elevate its appeal.
Building on the established success of Fushifaru Maldives, known for its intimate atmosphere and stunning natural beauty in Lhaviyani Atoll, Meyyafushi Maldives promises a similar commitment to exceptional hospitality and unforgettable experiences. While details about the new resort have been gradually unfolding, the recent reveal of the overwater padel tennis court marks a significant and exciting development.
Padel tennis, a popular racquet sport that combines elements of tennis, squash, and badminton, is gaining traction globally. However, Meyyafushi Maldives is taking the game to a whole new level – literally. Imagine the thrill of a friendly (or perhaps a fiercely competitive!) match with the breathtaking backdrop of the turquoise Maldivian waters stretching out beneath the court. The social media post showcasing the court hints at a truly exceptional spot to engage in some active fun with loved ones while soaking in the unparalleled scenery.

This pioneering amenity underscores Meyyafushi Maldives’ dedication to offering distinctive and memorable experiences for its guests. It signals a resort that is not only focused on relaxation and natural beauty but also on providing unique and engaging activities. The overwater padel tennis court is poised to become a signature feature, attracting sports enthusiasts and those seeking novel ways to enjoy their Maldivian getaway.
As Meyyafushi Maldives gears up for its October 2025 opening, the introduction of the first overwater padel tennis court in the Maldives adds another compelling reason to anticipate its arrival. This innovative amenity promises a memorable and picturesque sporting experience, further solidifying the resort’s position as a noteworthy addition to the Maldivian hospitality landscape.
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Ifuru Island Maldives takes part in Burunu Boma sport fishing tournament

Ifuru Island Maldives has announced its participation in the inaugural Burunu Boma Sport Fishing Tournament, taking place from 2 to 4 May 2025. Organized by the Visit Maldives Club (VMC), this premier event aims to position the Maldives as a leading destination for sustainable sport fishing.
As one of the select resorts competing in this prestigious tournament, Team Ifuru Maldives will showcase its commitment to marine conservation and responsible tourism. The competition emphasizes “catch and release” practices, aligning with global efforts to preserve marine biodiversity.
Participants will target species such as marlin, sailfish, mahi-mahi, yellowfin tuna, wahoo, swordfish, and bigeye tuna, with a grand prize of USD 25,000 awarded to the top-performing team. The event also features live entertainment and a festive atmosphere, celebrating the Maldives’ rich fishing heritage.
“We are thrilled to be part of Burunu Boma and to represent Ifuru Island Maldives in this landmark event,” said Marcel Sawyer, General Manager at Ifuru Island Maldives. “Our participation underscores our dedication to sustainable practices and our passion for the ocean that surrounds us.”
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