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The Marina @ CROSSROADS: Maldives’ first integrated lifestyle destination

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CROSSROADS, the first integrated lifestyle destination in the Maldives, is set to open in early 2019.

The development by leading Thai developer Singha Estate sits at Emboodhoo Lagoon, just a 15-minute speedboat ride from Velana International Airport and capital Male. It presents a variety of offers, including dining, shopping, entertainments and leisure activities.

CROSSROADS Maldives will ultimately comprise nine islands, eight hotels and resorts, and a retail space of over 11,000 sqm, equipped with hotel guests’ own arrival jetties and inter-island water transportation. The Marina @ CROSSROADS welcomes visitors of all ages — both foreign and local — with its unique offerings being an upscale boardwalk, featuring a stylish dining experience, and hosting celebrity chefs and world-renowned DJs.

The integrated project will feature the Maldives’s first luxury yacht marina, the eponymous establishment of The Marina at CROSSROADS, which will host the guests’ private yachts and plays its role in redefining the Maldives’ tourism experience.

A wide range of world-renowned restaurants are set to open at The Marina @ CROSSROADS.

At Hard Rock Cafe Maldives, guests can enjoy authentic American cuisine amidst the ultimate rock atmosphere with 185 indoor and outdoor seats, and exclusive beach access, taking dining with a view to a whole new level. Hard Rock Cafe Maldives is a perfect getaway where holidaymakers come to eat and mingle, catering excellent food and music, including cocktails and handmade American classics. Flaunting an exclusive beachfront area with sunbeds, Hard Rock Cafe Maldives welcomes cozy gatherings and party events alike.

Cafe del Mar Maldives, the world-renowned beach club from Ibiza, offers an exclusive relax and dine experience, with an artful selection of food, drinks, and exquisite music in a setting surrounded by nature. Café del Mar Maldives boasts unique designs in a playful marriage of modern convenience, tropical intrigue, and Maldivian arts. The club caters to a great variety of tastes, from light snacks to special dinners, Woodfire Pizza and Gelato Bar, and specialty cocktails. With 300 poolside daybeds and 400 seats, the club will also have three private cabanas and a swim-up pool bar.

Two of Asia’s 50 Best Restaurants, owned by visionary chef and restaurateur Dharshan Munidasa, will take up residence at The Marina @ CROSSROADS — their first in the Maldives:

  • Ministry of Crab: A true haven for crustacean fans that celebrates Sri Lankan crabs, ranging from 500g ‘Small’ crabs to 2kg ‘Crabzillas’.
  • Nihonbashi: A renowned Japanese restaurant that has, for 23 years, served an extensive selection of fine Japanese cuisine, crafted from the highest quality Sri Lankan ingredients.

The Marina @ CROSSROADS will also feature a mix of top chain restaurants and luxury retail stores. These include: Coffee Bean & Tea Leaf, an American roast coffee and exotic tea chain; Cafe’ier, a local chic and comfortable space for special fresh roasted coffee; Saint Trop by Crepes & Co., a unique and timeless south of France cafe nestled in the heart of The Marina @ CROSSROADS; Kenny Rogers Roasters, a mid-casual dining restaurant that serves roast chicken with Kenny’s famous homemade recipe.

Retail stores will include Xerjoff Perfume, an Italian luxury perfumery, Divine Jewelry, and Souvenir shop. Puma, an athletic and casual footwear, apparel and accessories store, will also make an appearance, stocking limited edition, top of the line, and newest products.

“Singha Estate sees a great opportunity to open up new market segments by tapping into MICE travellers and family groups. Our project’s unique selling point as the first multi-island integrated destination and its full range offers of international restaurant and retail outlets will help CROSSROADS cater to the preferences of all visitors,” Thiti Thongbenjamas, Chief Operating Officer at CROSSROADS, said.

The Marina @ CROSSROADS embodies Singha Estate’s values for the expression of cultural identities and sustainability with the creation of the Maldives Discovery Centre, a unique cultural attraction with stunning designs that will showcase the charms of local arts and crafts, and empower local artists; the Marine Discovery Centre, a sea-life conservation hub that will spearhead world-class coral propagation activities, with a goal to become one of the largest coral conservation areas in the Maldives; the CROSSROADS Event Hall, a large multi-purpose venue, ideal for meetings or workshops, that can be hired for exclusive gatherings, dinners and celebrations, supported by a professional event planning and catering team; and the Diving Centre, organiser of water-based recreation activities and home to the Maldives’ first floatable water park and glass bottom submarine.

The development of the CROSSROADS project is set to redefine the Maldives’ vacation experience as the largest integrated leisure and recreation destination that will attract and captivate the international family-leisure markets to the Maldives.

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BBM Hulhumalé Phase 2 opening promotion winner receives Honda Airblade

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Bestbuy Maldives (BBM) has presented a brand-new Honda Airblade motorbike to the winner of a lucky draw held to mark the opening of its newest wholesale outlet in Hulhumalé Phase 2.

The outlet, located at Lot 20286 on Nirolhu Magu, opened on 16 February 2026 as part of BBM’s expansion of its wholesale operations.

To celebrate the opening and thank customers for their continued support, BBM introduced a special lucky draw exclusively for customers who made purchases from the new outlet on its opening day.

Customers who purchased products during the opening were eligible to enter the draw, with a Honda Airblade motorbike offered as the grand prize.

The lucky draw was conducted on 13 August 2026, with Ibrahim Shifaz of Vagthun Vaguthah outlet selected as the winner.

Shifaz was recently presented with the ceremonial key to the Honda Airblade by AVS Subrahmanyam, Chief Operating Officer of Bestbuy Maldives.

The promotion formed part of BBM’s activities surrounding the opening of its Hulhumalé Phase 2 outlet, which provides customers with access to the company’s range of wholesale products from the growing residential and commercial area.

Bestbuy Maldives is a supplier and distributor serving businesses across the Maldives, including customers in the hospitality, food service and retail sectors.

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Football legends receive FIFA World Cup 2026 match balls signed by President Muizzu

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Male’ Aerated Water Company (MAWC), the authorised bottler of The Coca-Cola Company in the Maldives, on Thursday hosted the Official FIFA World Cup 2026™ Match Ball Handover Ceremony, presenting Football Legends of Maldives with official FIFA World Cup 2026™ match balls signed personally by Dr Mohamed Muizzu, President of Maldives.

Held in partnership with the Ministry of Youth Empowerment, Sports and Fitness, the ceremony recognised former national footballers whose achievements, service and influence have helped shape football in the Maldives and inspired generations of players and supporters.

The Coca-Cola Company has been an official partner of FIFA since 1974, making it one of the longest-standing partnerships in the global sport. For MAWC, the handover brought that global partnership to life locally by connecting the FIFA World Cup with people who have contributed to Maldivian football history.

As the sole authorised Coca-Cola bottler in the Maldives for over 35 years, MAWC has supported local sport through partnerships, campaigns and community initiatives. The ceremony continued that commitment by recognising the legacy of players who represented the Maldives and contributed to the growth of football in the country.

“Maldives’ football legends have given generations of supporters moments of pride and have played an important role in shaping the country’s sporting history. At MAWC, we believe recognising their contribution is as important as supporting the next generation. Through our partnership with Coca-Cola and FIFA, and in collaboration with the Ministry of Youth Empowerment, Sports and Fitness, we are honoured to celebrate their legacy. These match balls are a token of our appreciation for what they have given to Maldivian football,” said Milind Derasari, Chief Operating Officer, MAWC.

Adding to the excitement of the football season, MAWC ran a nationwide FIFA World Cup 2026™ consumer promotion from 21 March to 24 May 2026. Eight winners received an all-expenses-paid experience for two to attend a FIFA World Cup 2026™ match. Hundreds more won Coca-Cola branded merchandise and other prizes during the campaign, bringing the excitement of the world’s largest football tournament to consumers across the Maldives.

MAWC remains committed to building partnerships that support the development of sports across the Maldives, working with the Government of Maldives and other partners.

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Coca-Cola Maldives launches World Cup-themed promotion

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Coca-Cola Maldives is turning up the excitement with the launch of its 2026 football campaign, bringing fans across the country a season packed with prizes, shared moments and exciting ways to celebrate the game together.

As the build-up to the FIFA World Cup 2026 begins, Coca-Cola Maldives is inviting consumers to join in the fun with a campaign built around everything that makes football special: the anticipation, the matchday thrill, the watch parties, the celebrations and the memories made along the way.

From March to May, consumers in the Maldives will have the chance to take part in the Coca-Cola Maldives FIFA World Cup 2026 promotion, with weekly prizes, branded merchandise and a grand prize experience linked to one of the biggest sporting events in the world.

As part of the campaign, Coca-Cola Maldives is rolling out the UTC Promo from March 21 to May 24, giving consumers even more ways to be part of the football excitement. Special promotional packs will feature a unique code either under the cap or under the tab, depending on the product format. For 500ml, 1.25L and 2L PET bottles, codes will appear under the special Golden Caps on Coca-Cola, Sprite, Fanta Orange and Fanta Strawberry. For 330ml cans, codes will appear under the tab on Coca-Cola. Consumers can enter by sending the code via SMS to 2626 for the chance to win a range of prizes throughout the campaign period.

The promotion will run across 330ml cans as well as 500ml, 1.25L and 2L PET bottles, making it easy for consumers to join in whether they are picking up a drink for themselves, sharing with friends, or stocking up for a matchday gathering. With multiple participating brands and pack formats included in the promotion, Coca-Cola Maldives is creating more opportunities for consumers across the country to take part in the campaign and enjoy the football season together.

At the top tier, eight winners will receive an all-expenses-paid experience for two to watch a FIFA World Cup match live, creating a once-in-a-lifetime football moment. Under Tier 2, 60 winners will receive Coca-Cola branded mini-coolers, while 120 winners will take home Coca-Cola branded football-shaped personal coolers. Under Tier 3, 180 winners will receive Coke and FIFA branded footballs, adding even more play and energy to the season.

Adding a live moment to the excitement, the first set of winners will be announced on ICE TV on April 6 at 9pm, with winner announcements continuing every week throughout the promotion. This weekly reveal is set to bring an added sense of anticipation and shared excitement as the campaign unfolds across the Maldives.

The campaign is designed to bring fans closer to the game and make every football moment even more enjoyable. Whether it is watching a match with family at home, catching the action with friends at a café, or picking up a favourite Coca-Cola pack from a neighbourhood store, Coca-Cola Maldives aims to be part of the moments that make football season unforgettable.

“Football has a way of bringing people together like nothing else, and that is what inspired this campaign,” said Mario Perera, Country Head for Sri Lanka and the Maldives. “In the Maldives, the game is enjoyed in such a lively and social way, and Coca-Cola Maldives wanted to create a campaign that feels fun, relevant and easy for people to be part of. It is about celebrating the season, enjoying the experience with others, and giving fans something extra to look forward to.”

Adding to the excitement, Coca-Cola Maldives will also launch collectible country packs in the Maldives from May to July, giving fans the chance to celebrate the global game in a new way. Inspired by some of football’s most recognised nations, these limited-edition packs will bring a colourful and collectible twist to the season.

Across the Maldives, Coca-Cola Maldives will work with retail partners to bring the campaign to life through in-store visibility, promotional touchpoints and selected local activations that capture the spirit of football and community.

“The Maldives is a unique market, and Coca-Cola Maldives wanted this campaign to connect with the way people here enjoy football, together, with energy, and with a real sense of occasion. Coca-Cola Maldives is excited to bring that spirit to life in the months ahead,” added Mario Perera.

This marks the start of Coca-Cola Maldives’ 2026 journey in the market. With more fan moments, more excitement and more ways to join in still to come, Coca-Cola Maldives is looking forward to celebrating the football season with consumers across the country.

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