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World Tourism Day on “Tourism and Water”: greater efforts on water preservation needed

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Maldives.net.mv – 27th of September marks the United Nations´ calendar day highlighting tourism, a sector that is driving socioeconomic growth and development all over the world. On World Tourism Day 2013, dedicated to “Tourism and Water – Protecting Our Common Future” in line with the International Year of Water Cooperation, stakeholders called for greater global efforts in water preservation.

Opening the official celebrations of World Tourism Day (WTD) 2013, hosted this year by the Maldives, President Mohammed Waheed Hassan Manik said “Solutions to the Maldives´ water challenges are in the tourism sector. I hope that the industry will pay attention to the way the Maldives has been addressing the water challenge. The Maldives must become an example of what can be done.”

The call by the United Nations Secretary-General, Ban Ki-moon on the responsibility of the tourism sector to safeguard and intelligently manage water was echoed by UNWTO Secretary-General Taleb Rifai: “As one of the world’s leading socio-economic activities, the tourism sector must take a leadership role and ensure companies and destinations invest in adequate water management throughout the value chain.”

The Minister of Tourism, Arts and Culture of the Maldives, Ahmed Adeeb Abdul Gafoo, stressed how “tourism has become a powerful force for environmental preservation and protection. For our country, the tourism sector constitutes a priority because it is an important asset for the creation of wealth and employment.”

“This is a crucial issue for PATA and its members. The growth of the tourism sector brings inevitable challenges of balancing sustainability. We are delighted to join the celebrations of World Tourism Day and support this important and timely initiative here in the Maldives” said Martin Craigs, CEO of the Pacific Asia Travel Association (PATA).

Tourism to lead in water preservation

As the highlight of WTD 2013, a high-level Think Tank on Tourism and Water gathered leading experts on water preservation, public and private sector tourism stakeholders and media experts to discuss key issues contributing to a more sustainable water future.

The following are the key insights of the Think Tank conclusions:

  • The Maldives is a paradigm of well-managed and sustainable water use in developing island States, where the availability of fresh water and the level of water consumption for tourism have become a particular concern.
  • With over one billion people traveling the world every year, the tourism sector can play an educational role as a water-conscious sector.
  • Though tourism only uses 1% of global water consumption, challenges remain for water use at destinations, since the sector often competes with other sectors for water.
  • There is significant room for increasing efficiency and reducing cost of water consumption in hotels (water accounts for 10% of utility bills in many hotels, most of which pay for the water they consume twice, first in buying fresh water and by disposing of it as wastewater).
  • Investing in green technology is economically beneficial, with profits from water sanitation and wastewater treatment having a return on investment (ROI) of one to three years.
  • Given tourism´s size and reach, the sector is well-positioned to make a real contribution to preserving the world´s precious water resources.

World Tourism Day (WTD) is held annually on 27 September.

Its purpose is to foster awareness among the international community of the importance of tourism and its social, cultural, political and economic value. The event seeks to address global challenges outlined in the United Nations Millennium Development Goals (MDGs) and to highlight the contribution the tourism sector can make in reaching these goals.

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Patina Maldives announces Orthodox Christmas celebrations with Russian cuisine and live entertainment

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From 4 to 7 January 2027, Patina Maldives, Fari Islands, embraces the spirit of Orthodox Christmas through a celebration of Russian culinary traditions, live music and shared experiences for all generations. Set against the natural beauty of the Indian Ocean, the occasion brings together cherished customs and contemporary island living, creating meaningful opportunities for connection and discovery.

On 4 and 5 January, Fari Beach Club presents special dining experiences with Guest Chef Maxim Artyukhov, Brand Chef and Executive Chef of SATEEN GROUP. Drawing inspiration from the culinary heritage of the Don region, Maxim Artyukhov brings his interpretation of European and Russian cuisine to the island, combining locally sourced farm produce with contemporary culinary techniques and the rich flavours of regional gastronomy.

On 6 January, Helios Pavilion becomes the setting for an evening of culinary discovery and live entertainment. Christmas cocktails and refined canapés welcome guests before a specially curated menu brings together international delicacies and much-loved Russian specialities by Chef Maxim Artyukhov. The evening unfolds to the sounds of Anton Belyaev, founder and frontman of Therr Maitz. Blending indie, electronic, soul and pop influences, his live performance fills the evening with energy and festive spirit, while a spectacular fireworks display illuminates the skies above the Indian Ocean.

Younger guests discover the island through a programme designed to inspire curiosity, creativity and a sense of adventure. On 6 January, a Mindful Walk, Kids Yoga, Wildflower Challenge, Green Creations, outdoor games and an introduction to snorkelling invite children to explore their surroundings in new ways. The Padel Tennis Tournament brings guests together through friendly competition and shared sporting experiences. While parents enjoy the Christmas dinner, younger guests have their own dedicated space for play and entertainment.

On 7 January, Russian winter folklore comes to life with a special appearance by Ded Moroz and his granddaughter, Snegurochka. Beloved figures of the Russian Christmas tradition, they bring festive cheer to the island and delight younger guests with special gifts.

At Patina Maldives, Orthodox Christmas brings cherished traditions into a setting defined by natural beauty, thoughtful experiences and meaningful connections. From Russian culinary heritage and live music to moments of discovery for younger guests, the celebration offers an opportunity to come together, share the spirit of the occasion and create lasting memories by the Indian Ocean.

For more information, please visit the resort’s website or contact reservations.maldives@patinahotels.com.

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Belgian Chef Wout Bru to bring exclusive dining experiences to Meyyafushi, Fushifaru Maldives

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Acclaimed Belgian chef Wout Bru will bring his distinctive culinary vision to the Maldives for an exclusive residency across Meyyafushi and Fushifaru Maldives from 31 October to 7 November 2026, featuring two special dining experiences in celebration of Meyyafushi’s first anniversary.

Renowned for his modern-classical culinary philosophy, Chef Wout combines contemporary techniques with Mediterranean influences, placing quality ingredients and their natural flavours at the heart of his cuisine. His distinguished career includes international recognition in France and Belgium, with Le Grand Verre receiving its first Michelin star in 2023.

Chef Wout will personally host an exclusive dinner at Bubble Underwater Restaurant at Meyyafushi Maldives on 2 November 2026, followed by a second dining experience at Raakani Restaurant at Fushifaru Maldives on 5 November 2026. Each dinner will take place on one evening only, featuring a specially curated menu by the chef. Both experiences will be open to in-house guests and outside visitors, including guests staying at the sister resort and those visiting from surrounding islands, subject to availability and advance reservations.

The residency will begin at Meyyafushi, a premium all-inclusive resort featuring 94 private-pool villas and suites and distinctive dining concepts, before continuing at Fushifaru, an award-winning boutique resort celebrated for its authentic Maldivian character, pristine beaches and vibrant marine life.

“Food has a unique way of bringing people together and creating memories that stay with us long after a journey ends. Welcoming Chef Wout Bru to our islands is a wonderful opportunity to celebrate Meyyafushi’s first anniversary while further elevating the culinary experiences we offer across both resorts. We look forward to sharing these special occasions with our guests and creating memorable moments that reflect our commitment to exceptional hospitality,” said Ahmed Siaar, Cluster General Manager of Meyyafushi and Fushifaru Maldives.

Through this collaboration, both resorts aim to elevate their culinary offerings, create memorable guest experiences and celebrate the connection between exceptional gastronomy and the natural beauty of the Maldives.

Meyyafushi Maldives:

  • Dinner date: 2 November 2026
  • Venue: Bubble Underwater Restaurant
  • Price: USD 450 net per person – 4 course wine pairing dinner
  • Reservations: reservations@meyyafushi.com
  • Website: www.meyyafushi.com

Fushifaru Maldives:

  • Dinner date: 5 November 2026
  • Venue: Raakani Restaurant
  • Price: USD 300++ per person – 5 course Michelin dinner
  • Reservations: reservations@fushifaru.com
  • Website: www.fushifaru.com

Both dinners are available to in-house guests and outside visitors, including guests staying at the sister resort and those visiting from surrounding islands, subject to availability and advance reservations.

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Adaaran Select Hudhuranfushi brings together local, international female surfers

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Adaaran Select Hudhuranfushi with its renowned wave Lohis, recently welcomed an all-female surf group for a week of surfing, wellness, and meaningful connections. Beyond experiencing the Maldives’ world-class waves, the visit created an opportunity to bring together international surfers from Surferelle, a women-focused female surf KOL, and members of Surf Her Story, a local female surfing community, for an inspiring exchange of experiences, perspectives, and stories.

Connecting Women Through Surfing

The gathering brought together women from different countries, cultures, and backgrounds, united by their shared passion for the ocean.

Through conversations and shared experiences, participants exchanged perspectives on surfing, personal growth, confidence, and the challenges women face in pursuing their passions.

What began as a meeting of surfers became a reminder that, despite cultural differences, women often share similar aspirations and challenges. The exchange offered an opportunity for mutual encouragement, new friendships, and inspiration that extended well beyond the water.

Surf Her Story: Empowering the Next Generation

Founded by former professional surfer Maju Freitas, with the support of local surfers Aya Naseem and Rishtha Suja, Surf Her Story is a community-driven initiative dedicated to introducing more girls across the Maldives to surfing.

The idea began four years ago when Freitas first visited the Maldives and noticed something missing from its incredible surf scene.

“I remember thinking, ‘Oh my God! This place has amazing waves… but WHERE ARE ALL THE GIRLS?'” she recalls.

Determined to make a difference, Maju created Surf Her Story to help more Maldivian girls discover the physical, mental, and social benefits of surfing.

Beyond developing surfing skills, the initiative aims to build confidence, encourage self-expression, and create a supportive sisterhood where girls can grow together, both in and out of the ocean.

“My biggest dream is for every girl to have the opportunity to experience the freedom, happiness, and empowerment that surfing has given me throughout my life,” says Maju. “I truly believe surfing can change lives, and through Surf Her Story, I hope to share that feeling with as many girls as possible.”

Giving Back to the Community That Makes Surfing Possible

As a surf destination, the Maldives offers extraordinary experiences to visitors from around the world. Lohis Maldives believes that the benefits of surf tourism should also extend to the local communities that call these islands home.

Welcoming Surf Her Story was a small but meaningful step toward that vision: creating space for local female surfers to connect with an international community, share their voices, and gain encouragement from women with different life experiences.

By facilitating these connections, the resort hopes to contribute to a future where more Maldivian girls feel welcome in the water, confident in their abilities, and supported in pursuing their ambitions.

At Lohis, the true value of surf travel lies not only in the waves we enjoy, but also in the positive connections and opportunities we leave behind.

The resort looks forward to continuing to support community engagement, celebrate women in surfing, and create experiences that bring lasting value to both visitors and the local community.

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