Business
‘Following the Equator’ festival in Maldives celebrates best of global tourism films
Second edition of the International Tourism Film Festival Maldives (ITFFM) has wrapped up with a celebration of the best films and documentaries showcasing some of the most beautiful tourism destinations in the world.
Organised by Sun Siyam Resorts in association with the International Committee of Tourism Film Festivals (CIFFT), the three-day festival took place at the award-winning The Sun Siyam Iru Fushi Maldives resort from September 6-8. Held under the theme, ‘Following the Equator’, the festival kicked off with a cocktail reception and live music at the beach, followed by a dinner. International film makers, celebrities and industry professionals in attendance witnessed the screening of several films submitted as part of the festival.
“This festival is all about bringing together people from different destinations to enjoy and appreciate the different tourism destinations around the world,” Sara Siyam, PR and Communications Executive at Sun Siyam Resorts and ITFFM Secretary General, said.
The second night of the festival featured a special segment on fashion and lifestyle with the participation of local models and makeup artists. More entries were screened to the audience.
An eight-member jury evaluated the 200 plus entries received from around the world. ITFFM Founder Evgenia Boyankova, ITFFM General Secretary Sara Siyam, Managing Editor of Vibe Magazine Hussain Shiham, Sun Siyam Resorts’ Head of Marketing Fathimath Reena, RAFY NGO President Aishath Rafiyya, CIFFT Director Alexander V. Kammel, CIFFT General Secretary Hugo Marcos, and Director of FilmAT Festival Ewa Kotus judged the entries based on several parameters, including visual quality, sound quality, reaching the goals, informational value, outstanding approach and innovativeness.
“Before you start any project, you should understand your target audience. For example, a film that sounds boring to some may be perfect for your target audience. You have to make sure that elements familiar to your target audience are included in your film,” Alexander said, during an open forum held on the second day of the festival.
“Your objective should be to make the viewer say, ‘I want to go there’.”
After a rigorous judging process, the nominees and winners in each category were announced at a grand gala at the the magnificent beach of The Sun Siyam Iru Fushi Maldives resort. ‘Abu Dhabi – Your Extraordinary Story’ by Norman Bates won the coveted Grand Prix award as well as the Tourism Destination – Cities category. Other category winners include:
- Dinner With Georgia: Tourism Destination – Countries
- Fishing in Maldives: National Productions
- Gastronomy of Valencia: Tourism Services
- Hatta is Calling: Adventure Tourism
- Cruises: Water/Ethnography
- Dalmatia Ultra Trail: Environment & Eco-tourism
- Love Summer: Hotels & Resorts
- Spirit of Dubai: Cultural Tourism
- The Route of Fate: Tourism Destination – Regions
Just like the first edition in 2016, ITFFM 2018 brought together professionals, celebrities and guests from across the globe to share their passion for travelling and seeing the beauty of it, the love for art, tourism and sports.
This year’s edition witnessed celebrity figures including Chinese actors Dong Dong Xu and Terence Yin as well as British TV personality Lizzie Cundy. Social media influencers and travel bloggers from around the world along with Maldivian models and celebrities were also in attendance. The presence of top Chinese TV channel CCTV6 and well-known tourism journalists from France, Italy, Middle East and Russia, as well as the local travel media, which included Maldives Insider and Maldives TV made the festival more eventful.
Sun Siyam Resorts has a portfolio of boutique luxury resorts in the Maldives and neighbouring Sri Lanka: The Sun Siyam Iru Fushi Maldives, Olhuveli Beach and Spa Maldives, Sun Aqua Vilu Reef, and the Sun Aqua Pasikudah in Sri Lanka as well as the upcoming Sun Aqua Iru Veli in the Maldives.
Business
Barcelo Nasandhura Malé to open in Q1 2025
Barcelo Nasandhura Malé, the Maldives’ newest luxury destination, is set to open its doors in Q1 2025.
Located on the site of the former Nasandhura Palace Hotel, the property will become the largest hotel in the capital, Malé. With 136 elegantly designed rooms, including 95 with stunning ocean views, and 116 luxurious serviced apartments, Barcelo Nasandhura Malé promises a unique blend of sophistication, comfort, and convenience in the heart of this vibrant city.
Operated by the renowned Spanish hotel chain Barcelo Group, the hotel represents a significant expansion of the brand’s presence in the Maldives and beyond. Barcelo Group, known for its exceptional resorts, recently opened Barcelo Whale Lagoon Maldives in South Ari Atoll in August 2024, further solidifying its growing portfolio in the region. In addition to its Maldivian properties, Barcelo Group manages a range of high-profile hotels across the UAE, Thailand, and several European countries.
Barcelo Nasandhura Malé will feature an array of premium facilities, including four upscale dining outlets, a rooftop shisha bar, an oceanfront pool, a state-of-the-art gym, and a luxurious spa. The hotel will also boast 1,034 square meters of versatile MICE (Meetings, Incentives, Conferences, and Exhibitions) space, making it an ideal venue for corporate events and gatherings.
While some serviced apartments were initially intended for residential use, they will now be available for daily rental, offering guests enhanced flexibility and a wider range of accommodation options. Originally scheduled to open on December 1, 2024, the opening has been slightly delayed due to minor construction work. However, the team remains committed to ensuring Barcelo Nasandhura Malé is ready to welcome its first guests in Q1 2025.
Barcelo Hotel Group, awarded World’s Leading Hotel Management Company 2023 by the World Travel Awards, is the second-largest hotel chain in Spain and ranks among the 30 largest globally in terms of the number of rooms. Founded in 1931, this family-run organisation operates 280 four- and five-star city and holiday hotels, offering more than 62,000 rooms across 25 countries. The group markets its hotels under four distinct brands, each focused on providing diverse and memorable travel experiences.
Renowned for its commitment to excellence and sustainability, Barcelo Hotel Group delivers exceptional stays, seamlessly blending luxury, comfort, and environmental responsibility.
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Denise Hoefer brings world-class Padel to The Nautilus Maldives
As part of its ‘Masters for Masters’ series, The Nautilus Maldives will host Denise Hoefer, Germany’s No. 1 padel player and one of the world’s top 50 most influential figures in the padel industry, for an exclusive Padel Masterclass from March 22 to 25, 2025. This exceptional event invites guests to enhance their padel skills under the expert guidance of a global champion, all set against the stunning backdrop of the Maldives’ Indian Ocean.
Padel, recognised as the world’s fastest-growing sport, has captured the hearts of 30 million enthusiasts globally, according to the International Padel Federation. This March, The Nautilus will provide a unique opportunity for guests to immerse themselves in this thrilling game during a four-day Padel Masterclass led by Denise Hoefer, Germany’s top-ranked female padel player and captain of the German national team. Participants will refine their techniques on The Nautilus’s state-of-the-art padel court, while experiencing the island’s signature blend of world-class coaching and timeless, unscripted hospitality.
The Padel Masterclass will feature a tailored mix of group and private sessions, catering to players of all levels. Younger participants will have the chance to join the Young Wonderers program, offering specially designed classes that introduce the sport in a fun and engaging way. After an energising day on the court, guests can unwind at Solasta Spa, where exclusive treatments by Maison Caulières—such as Spinal Connection Deep Tissue Healing, Volcanic Stone Therapy, and Warm Poultices—promise ultimate relaxation and rejuvenation. These tranquil spa experiences provide a perfect complement to the day’s dynamic activities, leaving participants refreshed and revitalised.
With just 26 ultra-luxury houses and residences, The Nautilus offers an intimate sanctuary within the Baa Atoll, a UNESCO Biosphere Reserve. Surrounded by powder-soft white sands, vibrant coral reefs, and crystal-clear waters, this private island retreat redefines bespoke hospitality. Every element is meticulously crafted to inspire, offering guests an unparalleled ultra-luxury experience focused on relaxation, renewal, and discovery. Whether honing padel skills or embracing the serenity of island life, The Nautilus stands as the ultimate destination for discerning travellers.
Business
BBM, Lifebuoy empowers hygiene practices among Maldivian children
BBM, in collaboration with Lifebuoy, marked Global Handwashing Day 2024 with engaging activities aimed at instilling the habit of proper hand hygiene among Maldivian school children. Held on November 17th, the event continued the successful “H for Handwashing” campaign, blending education with creativity and fun.
The initiative featured info sessions, exciting games, and creative contests designed to teach children the importance of handwashing while giving them a hands-on understanding of the correct techniques. Activities ranged from reimagined board games like “Germs & Ladders” and “Handwashing Ludo” to interactive sessions that reinforced hygiene habits in an enjoyable way.
This campaign underscores BBM’s commitment to fostering healthier practices among the younger generation, contributing to a healthier and more hygienic Maldives. COO of BBM, A.V.S. Subrahmanyam, emphasised, “At BBM, we believe that empowering the next generation with the knowledge and tools for better hygiene practices is vital for building a resilient and healthy community. We are proud to continue our efforts in collaboration with partners like Lifebuoy.”
Adding to this, Muksith Hussain, Head of Retail Sales at BBM, shared, “Reaching children through such innovative initiatives helps us lay the foundation for a healthier tomorrow. We are thrilled to see the enthusiasm and participation of these young minds in learning the importance of hygiene.”
The event also saw valuable support from the Maldivian Red Crescent (MRC), whose contributions enriched the experience for the children. BBM expressed gratitude for MRC’s involvement, as their efforts played a key role in making the event impactful and memorable.
Through campaigns like this, BBM aims to nurture a lifelong habit of handwashing, creating a brighter and healthier future for the Maldives.
Let’s keep the spirit alive—join the Handwashing Revolution with BBM and Lifebuoy!
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