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Maldives participates at Arabian Travel Market 2016

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Arabian Travel Market

Maldives.net.mv – Maldives Marketing and PR Corporation together with partners from Maldives Tourism Industry are to taking part in Arabian Travel Market 2016 (ATM 2016). ATM is annually held at Dubai International Convention and Exhibition Center. This year the fair is going to be held from 25th to 28th April.

This year is the 22nd edition of the Arabian Travel Market; the first ATM was organized in 1994 by Reeds Exhibition. The company has been successfully organizing Travel and Trade fairs worldwide. Other exhibitions organized by Reed Exhibition are WTM London, WTM Africa and ILTM Top Resa to name a few.

Arabian Travel Market is the third largest Fair which MMPRC participates. This year more than 50 companies from the Industry registered for ATM. More than 100 participants have traveled to Dubai to attend the largest travel and trade fair in the Middle East.

Tourist arrivals from the Middle East have been growing over the years. A growth of 12.8% of tourist arrivals was recorded in 2015 compared to previous year. The biggest market in the Middle East is Saudi Arabia. As of February 2016 a total 7,073 tourist from Middle East have visited Maldives. Compared arrivals in 2015 for this duration a growth of 10.6% is observed.

Middle East is the Transportation Hub from which major Airlines such as Emirates, Etihad Airways, Qatar Airways and Fly Dubai have regular scheduled flights directly to Ibrahim Nasir International Airport. Recently addition to flight from Middle East is Saudi Arabia’s national carrier Saudi Airlines.

Although with such good connections between Maldives and Middle East tourist arrivals from this region are still comparatively low when compared to European regions. The main objective for ATM 2016 is to identify strategies to further boost arrivals from this region. To achieve this goal meeting major tour operators and travel agents as well as Airlines will carried during ATM. In addition to this Maldives will also give a destination briefing in Travel Agent Academy a special networking and training event for Travel Agents.

Awards

Alila Kothaifaru recognised among top 10% of hotels worldwide

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Alila Kothaifaru Maldives, a Hyatt resort, has been recognised with the TripAdvisor Travellers’ Choice Award 2026, placing the resort among the top 10% of hotels worldwide based on reviews and ratings shared by travellers over the past year.

Unlike awards determined by industry panels, the TripAdvisor Travellers’ Choice Award reflects the experiences of guests themselves. From memorable marine encounters and thoughtfully curated dining experiences to the genuine hospitality of the resort’s team, the recognition highlights the moments that guests continue to remember long after their stay.

Situated in the pristine Raa Atoll and surrounded by a vibrant house reef, Alila Kothaifaru Maldives has become a favourite among travellers seeking a balance of contemporary luxury and meaningful connection with nature. Guest reviews frequently describe the resort as a “slice of paradise,” praising its attentive service, tranquil atmosphere, beautiful villas, exceptional dining, and unforgettable snorkeling experiences.

Many guests have highlighted the warmth and sincerity of the resort’s team, noting how personalised gestures and intuitive service transformed their stay into something truly memorable. Others have shared glowing reviews of the island’s marine life, from encounters with sea turtles, eagle rays and black tip reef sharks just steps from their villa to excursions in search of manta rays and dolphins in the surrounding waters.

The recognition follows the resort’s TripAdvisor Travellers’ Choice Award in 2025, reaffirming its reputation as one of the Maldives’ most highly regarded luxury island retreats.

“What stands out most when reading our TripAdvisor reviews is how closely the island and its people are connected in our guests’ memories. They speak about the turquoise lagoon, the vibrant house reef, and the sense of tranquility they find here, but they also remember the waiter who knew their morning coffee order, the chef who thoughtfully accommodated their dietary preferences, the dive instructor who guided their first underwater adventure, or the villa host who added a personal touch to a special celebration,” said Abdul Salam Ahmed, Guest Experience Manager.

“Luxury is often measured by beautiful villas, exceptional cuisine, or breathtaking scenery. While we are fortunate to offer all of these, true luxury is something far less tangible. It is the luxury of uninterrupted time, of complete peace of mind, and of feeling genuinely cared for by a team that anticipates every need. What resonates most deeply with our guests is not simply what they see, but how they feel when they are here,” said Thomas Weber, General Manager of Alila Kothaifaru Maldives.

Inspired by the stories and feedback shared by its guests, Alila Kothaifaru Maldives continues to shape experiences that celebrate the island’s natural beauty, rich marine environment, and genuine hospitality—creating memories that linger long after the journey home.

Rather than simply being a destination to visit, Alila Kothaifaru Maldives strives to be a place guests return to in their memories and increasingly, in person.

For more information, visit the resort’s website.

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Awards

Six Senses Laamu tops Travel + Leisure Asia Pacific Luxury Awards family resort category

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Six Senses Laamu has been recognised as the #1 Best Resort for Families in the Maldives at the Travel + Leisure Asia Pacific LuxuryAwards 2026, reaffirming its position as one of the region’s most sought-after destinations for meaningful family travel. The resort was also named among the Top 10 Best House Reefs in the Maldives, celebrating its exceptional marine environment and world- class snorkelling.

Presented by Travel + Leisure Southeast Asia, Hong Kong and Macau, the annual awards recognize the region’s leading travel experiences, with winners chosen by reader vote. The 2026 awards featured the best hotels, resorts, spas, and travel experiences across Asia Pacific.

Located in the remote Laamu Atoll, Six Senses Laamu is the only five-star resort in the atoll and is known for its blend of sustainability, wellness, adventure, and family-friendly experiences. Families can explore the underwater world, join educational programs such as the much-loved Junior Marine Biologist experience, enjoy outdoor movie nights, and discover the rich natural beauty of one of the Maldives’ most pristine destinations.

The recognition also highlights the resort’s vibrant house reef, home to abundant marine life and offering easy access to snorkelling directly from the island. Conservation remains central to the guest experience through the Maldives Underwater Initiative, a pioneering program founded by Six Senses Laamu that brings the resort together with its leading marine conservation partners to protect the reef ecosystem for generations to come.

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Business

Football legends receive FIFA World Cup 2026 match balls signed by President Muizzu

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Male’ Aerated Water Company (MAWC), the authorised bottler of The Coca-Cola Company in the Maldives, on Thursday hosted the Official FIFA World Cup 2026™ Match Ball Handover Ceremony, presenting Football Legends of Maldives with official FIFA World Cup 2026™ match balls signed personally by Dr Mohamed Muizzu, President of Maldives.

Held in partnership with the Ministry of Youth Empowerment, Sports and Fitness, the ceremony recognised former national footballers whose achievements, service and influence have helped shape football in the Maldives and inspired generations of players and supporters.

The Coca-Cola Company has been an official partner of FIFA since 1974, making it one of the longest-standing partnerships in the global sport. For MAWC, the handover brought that global partnership to life locally by connecting the FIFA World Cup with people who have contributed to Maldivian football history.

As the sole authorised Coca-Cola bottler in the Maldives for over 35 years, MAWC has supported local sport through partnerships, campaigns and community initiatives. The ceremony continued that commitment by recognising the legacy of players who represented the Maldives and contributed to the growth of football in the country.

“Maldives’ football legends have given generations of supporters moments of pride and have played an important role in shaping the country’s sporting history. At MAWC, we believe recognising their contribution is as important as supporting the next generation. Through our partnership with Coca-Cola and FIFA, and in collaboration with the Ministry of Youth Empowerment, Sports and Fitness, we are honoured to celebrate their legacy. These match balls are a token of our appreciation for what they have given to Maldivian football,” said Milind Derasari, Chief Operating Officer, MAWC.

Adding to the excitement of the football season, MAWC ran a nationwide FIFA World Cup 2026™ consumer promotion from 21 March to 24 May 2026. Eight winners received an all-expenses-paid experience for two to attend a FIFA World Cup 2026™ match. Hundreds more won Coca-Cola branded merchandise and other prizes during the campaign, bringing the excitement of the world’s largest football tournament to consumers across the Maldives.

MAWC remains committed to building partnerships that support the development of sports across the Maldives, working with the Government of Maldives and other partners.

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