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Maldives crowned World’s Leading Destination in historic World Travel Awards win

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Maldives has received the World’s Leading Destination award at the World Travel Awards for the first time ever.

This is the first time Maldives won the award, which is the most distinguished category of the World Travel Awards.

Maldives competed in the category with 22 other destinations including Dubai, Malaysia, Spain, Mauritius, and Sri Lanka.

Established in 1993, World Travel Awards is the most prestigious honours programme in the global travel and tourism industry and is recognised as the ultimate hallmark of industry excellence. It serves to acknowledge, reward, and celebrate excellence across all sectors of the global travel and tourism industry.

Maldives receiving such an esteemed recognition during the most challenging of times faced by the tourism industry.

“Maldives winning World’s Leading Destination award is a strong endorsement of the popularity of Maldives amongst international tourists,” tourism minister Dr Abdulla Mausoom said.

“This superb win reflects the strong determination and sound policies of HEP Solih and his administration, strive and strides of travel and tourism industry partners and employees; targeted #VisitMaldives promotion by industry partners and MMPRC and of course the warm smile of Maldivians. Congratulations!”

Maldives was also nominated in a staggering 40 categories at the Grand Final with eight nominations in destination categories, 53 nominations in 30 Hotels and Resorts categories, and three nominations in three world categories.

Properties in Maldives won these awards:

  • World’s Leading New Resort 2020: Emerald Maldives Resort & Spa
  • World’s Leading Luxury Island Resort 2020: The St. Regis Maldives Vommuli Resort
  • World’s Leading Luxury Island Villas 2020: Baros Maldives
  • World’s Leading Honeymoon Resort 2020: JA Manafaru
  • World’s Leading Water Villa Resort 2020: Four Seasons Resort Maldives at Kuda Huraa
  • World’s Leading Seaplane Operator 2020: Trans Maldivian Airway
  • World’s Leading Airport Resort 2020: Hulhule Island Hotel

Due to the Covid-19 pandemic, the Maldives as a whole and the travel and tourism industry was hit hard, and it caused an unprecedented level of disruption.

As the lockdown began, the marketing plans of the government’s national tourism body, VisitMaldives, came to a complete halt, and the campaigns had to be shifted to digital platforms; all travel and tourism partners began adapting to the new situation.

The means of communication changed, but it enhanced the way for a more effective channel between agents, partners, and customers across various key markets.

Efforts and planning for the reopening of borders were made with the contribution of the entire industry, where emphasis was given on the unique geographical formation of Maldivian islands, and the key USP of the “one-island-one-resort” concept.

These characteristics make Maldives a relatively safe destination and a safe haven for visitors.

The rest of the world was constantly being made aware of the safety measures and important procedures in place for tourists, which came with the reopening of borders on July 15.

Visit Maldives, alongside industry stakeholders and partners, continued working tirelessly to assure tourists of this, and keep them dreaming about the destination. Several marketing activities and campaigns were launched, providing a platform for tourists from around the world to relive the happiness and rediscover the wonders of Maldives.

All in all, Visit Maldives has carried out over 412 different types of marketing activities in 22 global markets.

A total of 314 activities were carried out during this pandemic as part of the crisis recovery plan. Some of the activities include fairs (online as well as offline), webinars, FAM trips, online roadshows, outdoor campaigns, and digital media campaigns.

Despite the challenges over the course of the year, this accomplishment is a remarkable testament the love tourists from around the world have for the Maldives, as well as the massive effort and continuous contribution made by each and every industry stakeholder, in order to revive and restore the industry.

Visit Maldives Managing Director Thoyyib Mohamed expressed his sincere appreciation and gratitude to everyone who voted for Maldives and the tourism industry stakeholders.

“We are beyond thrilled to receive the World’s Leading Destination award for the first time in the history of Maldives. This prestigious award means a lot to Maldives, especially as we achieved this during these difficult times,” he said.

“Thank you everyone who voted for us. And thank you to the travel industry partners for the immense work carried out to accomplish this. I would like to thank His Excellency President Ibrahim Mohamed Solih for the support and close guidance especially in the recovery process of the nation and the tourism industry”.

World Travel Awards has also reported a record number of visitor traffic and engagement from public voters. This shows that as global travel resumes and tourism recovers, the appetite for travel has never been greater.

Tourists are constantly seeking the very best tourism products from across the world, and as Maldives is now the World’s leading Destination, it is a pivotal moment to market the country as one of the safest and top travel destinations in the world.

Maldives had earlier won four awards in the Indian Ocean category at World Travel Awards. These categories are Indian Ocean’s Leading Beach Destination 2020, Indian Ocean’s Leading Cruise Destination 2020, Indian Ocean’s Leading Destination 2020 and Indian Ocean’s Leading Dive Destination 2020.

The destination has also won the famed Indian Ocean’s Leading Destination award 12 times within the last 16 years, this year being the 13th time.

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World Travel Awards honours Kurumba Maldives for family excellence

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Kurumba Maldives has been named the 2025 Indian Ocean’s Leading Family Resort by the prestigious World Travel Awards, a testament to its continued dedication to delivering stylish, family-friendly holiday experiences that harmoniously blend comfort with timeless elegance.

Nestled on a private island in the North Malé Atoll, just a 10-minute speedboat journey from the capital, Kurumba offers a relaxed and inviting atmosphere ideal for families seeking a memorable tropical retreat. With spacious family villas and a wealth of activities, the resort is thoughtfully designed to foster meaningful connections and lasting memories.

Guests are invited to enjoy a wide array of experiences, from exhilarating water sports such as snorkelling and kayaking to cultural encounters, guided underwater dives, football clinics, and tennis coaching. Curated family activities—including beach games and cooking classes—add to the resort’s charm, all set against a backdrop of chic tranquillity.

For adults in search of relaxation, the resort’s spa provides treatments inspired by the island’s natural surroundings. Meanwhile, younger guests are kept thoroughly entertained at the Kids’ Club and Teen Lounge. The Kids’ Club offers an imaginative line-up of activities such as Jungle Yoga, Splash Time, Pizza Picassos, Rock Stars Painting, and Kings & Queens Crown Making. Children can also explore coconut bowling, herbalism workshops, junior mixology, and outdoor pursuits like beach clean-ups and Olympics. Evening fun includes mini discos, film nights, and marine-life presentations, ensuring a full day of excitement and learning.

The teen programme adds further appeal, combining adventure and creativity. Highlights include coral restoration and reef clean-ups, underwater photography, Dip & Paint workshops, and a range of sports like futsal, rugby, and 3-on-3 basketball. Additional entertainment such as VR gaming, karaoke, billiards, and sunset fishing ensures a dynamic and engaging experience for older children.

Kurumba’s design reflects a commitment to detail and elegance, with stylish dining venues and thoughtfully designed recreational spaces creating a seamless family escape. Known for its crystal-clear waters and vibrant reef, the resort offers the perfect setting for families to unwind, bond, and discover the wonders of the Maldives together.

“This award is an incredible recognition of what we strive for every day – crafting meaningful moments for families,” said Morten Junior, General Manager. “It’s not just about the resort; it’s a celebration of the joy, connection, and memories shared by the families who stay with us. We are deeply grateful to the World Travel Awards and to our wonderful guests for believing in our vision.”

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Sustainability in bloom at Alila Kothaifaru Maldives’ newly transformed Spice Garden

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Alila Kothaifaru Maldives has unveiled its newly reimagined Spice Garden, a vibrant embodiment of sustainability, sensory exploration, and culinary innovation. Under the expert care of in-house horticulturist Zabih and the culinary guidance of Executive Chef Frank, the revitalised garden has become central to the resort’s garden-to-table ethos, shaping the evolution of the guest dining journey—most notably reflected in the enhanced Lazy Lunch menu.

Set within the resort’s grounds, the Spice Garden has undergone a significant transformation into a flourishing haven of organic herbs, spices, and edible plants, many of which now appear on the menu just hours after being harvested. This abundance of fresh, homegrown produce has redefined the resort’s culinary landscape, with seasonal ingredients and authentic flavours now taking pride of place, particularly in the Lazy Lunch offering.

The new direction has allowed for even greater incorporation of local harvests into the menu, with freshly picked herbs and vegetables enriching the taste and nutritional value of each dish. This approach also grants the chefs the freedom to adapt the menu according to the changing seasons, continuously presenting guests with something innovative and exciting.

To bring guests closer to this philosophy, Alila Kothaifaru has introduced a complimentary Spice Garden Walk, led by horticulturist Zabih. With his deep passion and careful stewardship, the garden has become a sensory-rich learning environment. Guests are encouraged to touch, smell, and taste a variety of tropical herbs and spices while learning about their origins, culinary uses, and environmental significance.

Zabih views the garden as an invitation to reconnect with nature, offering guests an experience that engages all the senses and fosters a deeper appreciation for the ingredients behind each meal. The garden walk and Lazy Lunch, though distinct experiences, together offer a comprehensive exploration of the journey from soil to plate.

Seasonal menus continue to draw inspiration from the garden, reinforcing the resort’s dedication to sustainability, wellness, and the use of locally sourced ingredients. General Manager Thomas affirms this vision, highlighting the Spice Garden as a symbol of the resort’s commitment to meaningful guest experiences. He notes that it reflects a broader aim to blend sustainability with cultural authenticity, offering visitors a more personal and enriching stay.

Whether strolling through the fragrant pathways of the garden or enjoying a sunlit lunch featuring ingredients harvested mere moments earlier, guests are invited to savour the harmony between cuisine, nature, and place—making every bite a celebration of the island’s rich natural abundance.

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Mar-Umi at Kuda Villingili secures spot among world’s top wine restaurants

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Kuda Villingili Resort Maldives has once again received the prestigious Award of Excellence from Wine Spectator’s 2025 Restaurant Awards, recognising the resort’s signature restaurant, Mar-Umi, for its exceptional wine programme and unwavering dedication to culinary excellence.

This accolade celebrates the efforts of the Mar-Umi team, who have carefully curated a wine list that complements the restaurant’s Nikkei and South American culinary offerings. The award, received for the second consecutive year, reflects the team’s commitment to delivering a refined dining experience that seamlessly integrates bold flavours with expertly selected wines.

Mar-Umi, inspired by the culinary traditions of Peru and Japan, offers an inventive menu of Nikkei and South American cuisine. Under the guidance of Executive Chef Lalith Sharma and Chef de Cuisine Ahmed Kamal, known as Chef Kimo, the restaurant presents South American dishes at lunch and Nikkei cuisine at dinner. The recent addition of a Teppanyaki experience further elevates the beachfront dining venue, combining expertly prepared dishes with engaging culinary showmanship.

The restaurant’s wine list is further enriched by an impressive range of sake, thoughtfully paired by Chief Sommelier Samantha Kumara, whose expertise enhances the overall dining journey at Mar-Umi.

Located along a tranquil stretch of beach, the restaurant offers panoramic views of the turquoise lagoon—an idyllic setting in which guests can savour artfully prepared dishes and cocktails from the Mar-Umi bar, created by skilled mixologists.

Marvin R. Shanken, Editor and Publisher of Wine Spectator, remarked on the significance of the award, noting, “A wine list is a restaurant’s identity in print, and this year’s Wine Spectator Restaurant Award winners reflect both deep knowledge and a passion for discovery.” A total of 3,811 restaurants worldwide were honoured in this year’s awards.

Launched in 1981, the Wine Spectator Restaurant Awards are the only global awards dedicated exclusively to restaurant wine service. They are presented in three tiers: the Award of Excellence, the Best of Award of Excellence, and the Grand Award, with 2,010; 1,704; and 97 winners respectively in 2025. Mar-Umi’s Award of Excellence recognises a wine list that showcases a well-considered selection of quality producers and a strong thematic alignment with the menu in both pricing and style.

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