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Visit Maldives Year 2016 Launches Global Advertising Campaign with BBC

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VisitMaldivesLogoMaldives.net.mv – Maldives Marketing and PR Corporation (MMPRC) have launched a global advertising campaign with BBC to promote the Maldives as a tourism destination and the upcoming Visit Maldives Year 2016.

The campaign which will run from September 1st to October 31st, 2015 will feature the unique aspects of the Maldives tourism product under the tag line “Sunny side of life” in a new 30 second commercial and 4×15 sec teasers reaching to a worldwide audience across important regional markets of Europe and Asia Pacific. In addition, the advertisement will be run on site bbc.com, video on demand section with 1,020,400 impressions targeting Europe and Asia Pacific.

The campaign aims to raise the profile of Maldives as a world class destination appealing to affluent travellers by reminding them of Maldives as a holiday destination and promote the upcoming Visit Maldives Year 2016.

713,622 tourists have visited the country this year from January to July. This is a positive growth of 1.7 percent compared to the same period in 2014.

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Celebration

Self-love and serenity: The Nautilus Maldives’ Valentine’s Day experience redefined

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In 2025, The Nautilus Maldives, an award-winning ultra-luxury private island hideaway, invites guests to celebrate Valentine’s Day as a sanctuary for the soul. This year’s celebration transcends traditional notions of romantic love, guiding visitors on a transformative journey of self-love and personal well-being. Set amidst untouched beauty and profound serenity, The Nautilus reimagines love as a connection that begins within, forming the foundation for relationships to flourish with greater depth and meaning.

This Valentine’s Day, The Nautilus emphasises the importance of self-love. Solasta Spa’s exclusive Valentine’s offerings are thoughtfully curated to inspire moments of self-discovery, renewal, and reconnection with both oneself and loved ones. Holistic psychotherapist and life coach Lucía Garcia-Giurgiu, based in New York, highlights the philosophy behind these offerings: “The most important relationship we have is the one we have with ourselves.” In alignment with this belief, The Nautilus encourages guests to explore their personal passions and engage in activities that inspire them, either individually or with a partner.

For those embarking on a personal journey, the Aromatherapy Journey provides a sensory escape that enhances physical and mental well-being. The Four-Hand Synchronised Massage, performed by two therapists in perfect harmony, offers a deeply restorative experience. Couples are invited to join a Self-Care Masterclass, where Solasta Spa’s skilled therapists teach gentle massage techniques for partners to practice on one another. Each couple receives a curated self-care kit—including essential oils, massage oil, and a soothing scrub—enabling them to continue their wellness journey at home.

Among the tailored Valentine’s experiences is a Synchronised Yoga session, where couples are guided through partner-based poses by a skilled instructor, fostering physical closeness and trust. Alternatively, guided meditation sessions focusing on gratitude and presence include synchronised breathing exercises and the calming resonance of Tibetan singing bowls, enhancing connection and mindfulness.

For those drawn to creative pursuits, private art workshops offer a chance to bond through artistic expression. Nature lovers may find peace during a guided barefoot walking meditation, immersing themselves in the island’s pristine landscapes for a grounding and serene experience.

Through these curated experiences, Solasta Spa provides a space where mutual respect and appreciation flourish, celebrating each partner’s individuality and the unique qualities they bring to the relationship. By embracing these differences as strengths, couples can deepen their connection, cultivate appreciation, and nurture a love that grows from within.

As twilight falls over The Nautilus, couples are invited to embark on romantic dining experiences designed to rekindle connection and shared joy. The Secluded Sandbank Journey offers a private sunset cocktail, accompanied by the gentle serenade of a singer, followed by a magical five-course dinner under the stars. Guests can toast with champagne and awaken to a floating breakfast at sunrise, creating an intimate moment to begin the new day.

For those seeking beachside elegance, Thyme Beach hosts a Gourmet Dinner featuring a five-course menu paired with champagne. This experience is followed by breakfast served in the comfort of the guests’ house or residence the next morning. At Zeytoun, the Champagne Dinner showcases Mediterranean-inspired cuisine in an enchanting oceanside setting, complete with bespoke turndown touches to conclude the evening. Each culinary journey celebrates connection, blending gastronomic artistry with moments of rediscovered love, creating memories to be cherished long after the evening fades.

Whether guests seek a retreat for self-reconnection or a sanctuary to rediscover love with a partner, The Nautilus offers an experience that transcends the ordinary. Each moment is thoughtfully crafted to honour individuality and connection, inviting visitors to begin 2025 with a renewed sense of meaning. At The Nautilus, every experience is designed to reflect the uniqueness of each love story, leaving lasting memories for the year ahead and beyond.

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Worldwide Kids accreditation highlights Dhigali Maldives’ commitment to exceptional childcare

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Dhigali Maldives has announced that its “Play” Kids Club has been accredited by Worldwide Kids, becoming one of only nine such facilities in the Maldives. This recognition underscores Dhigali’s commitment to providing high-quality and inclusive childcare services.

Christian Szabo, the General Manager of Dhigali Maldives, described the accreditation as a significant milestone, emphasising that it affirms the resort’s dedication to offering exceptional and inclusive childcare programs. He expressed pride in joining a network that shares the vision of nurturing young minds.

The “Play” Kids Club caters to children aged 4-12, providing a vibrant array of activities facilitated by certified childcare professionals. This accreditation further solidifies Dhigali’s focus on delivering exceptional family experiences in a safe and stimulating environment.

With this accomplishment, Dhigali Maldives continues to set a high standard for family-friendly luxury, ensuring parents can relax with the confidence that their children are engaged in fun and enriching activities during their stay.

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Celebration

VARU by Atmosphere marks five years of unmatched hospitality

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VARU by Atmosphere, an iconic private island resort in the Maldives, celebrated its five-year anniversary this week, marking five years of hospitality, culture, and luxury inspired by the core philosophy of the Joy of Giving. The Naturally Maldivian resort hosted key stakeholders, including the island’s owners, corporate leadership, and colleagues, for an evening of grand celebrations featuring cultural performances, awards, and diverse culinary experiences.

Since its opening in 2019, VARU by Atmosphere has established itself as a sanctuary for travellers seeking to explore the Maldives’ rich cultural heritage while enjoying heartfelt hospitality. Guests at the resort experience the beauty of the turquoise lagoon and immerse themselves in the relaxed island lifestyle of this picturesque Indian Ocean destination. A standout feature of the resort is the award-winning Kaagé restaurant, which highlights authentic Maldivian cuisine, celebrating local ingredients, flavors, and culinary traditions.

Reflecting on the milestone, Mei P. Pun, General Manager of VARU by Atmosphere, noted the significance of the resort’s name, saying, “In Dhivehi, the Maldivian dialect, VARU translates to living life in abundance, strength, resilience, and above all, authenticity. For us, hospitality is about sharing the soul of the Maldives with every visitor, a mission made possible by the dedicated team. Their passion, warm smiles, and unwavering energy resonate with guests, many of whom return time and again.”

Part of the Atmosphere Hotels & Resorts brand, VARU by Atmosphere is a contemporary 5-star resort offering a luxurious island experience with 108 villas situated along white sandy beaches, crystal-clear turquoise lagoons, and three jetties featuring spacious over-water accommodations. Guests benefit from the exclusive VARU Plan™, a comprehensive holiday package that includes diverse dining options, spa experiences, daily activities, and excursions designed to enrich their stay.

Situated on the North-West edge of Malé Atoll, the resort is easily accessible via a 40-minute speedboat ride from Velana International Airport. It boasts four restaurants and two bars, ensuring a wide range of culinary options, alongside premium facilities such as a dive school, water sports centre, overwater ELE|NA spa complex, gym, kids’ club, ocean excursions, and daily complimentary snorkelling trips to explore the vibrant underwater world.

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