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2021 year for luxury travel?

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After a year that left us locked down and staring at the same four walls at home, Tripadvisor’s latest research reveals a new mindset to book luxury travel in 2021.

Based on global traveller search behaviours and sentiment data across six markets (United States, United Kingdom, Australia, Italy, Japan and Singapore), the message filters through; “people want to make this year count.”

Travel consumers, having sacrificed vacation time in 2020, are preparing to spend more on luxury accommodation and destinations.

“Out with the weekend backpacking and budget hotels, and in with the beachside villas and picture-perfect locations,” Tripadvisor says is now the dominant sentiment.

Despite the financial impact of Covid-19 hitting that intensified during the first three weeks of January, global travellers on Tripadvisor were searching for pricier trips than they had in the past two years (during the same period).

In fact, the average cost of a single future trip in 2021 that travellers globally are planning on Tripadvisor jumped 13 per cent since January 2019. In the UK and Singapore, that rises even more significantly, to 64 per cent and 45 per cent respectively since 2019.

When looking at the international destinations showing the biggest increase in hotel searches for trips planned in 2021, based on searches in the first two weeks of January (versus the same period in 2020), it is clear to see where some of those dollars may be going.

In APAC, travellers are longing for high-end trips to visit cities like Singapore, Bangkok and Dubai. While travellers in Brazil, Germany and Spain prefer the overwater bungalows and pristine waters of Bora Bora and the Maldives as they seek relaxation to melt away the worries of the past year.

These same trends can be seen in the destinations that are popping on the Tripadvisor travel wish list — spots people have been “saving” on Tripadvisor in the last 12 months.

Winners in the emerging destinations category of the 2021 Travelers’ Choice Best of the Best Awards for Destinations include the white sands and stunning volcanic landscapes of Martinique, the gastronomic delights of Armacao dos Buzios, and the bustling and vibrant Male in the heart of the Maldives.

Going deluxe

Some of the projected increased travel spend seen on Tripadvisor may not just be down to the type of destinations travellers are booking, but also the type of accommodation they are choosing, as more than one in ten (11 per cent) global travellers said that they plan to go luxe on accommodation in 2021.

In fact, of the six nations surveyed, travellers from Singapore and the US are the most likely to have already booked a luxury hotel stay in 2021 – almost one in five have already done so (19 per cent and 18 per cent respectively), compared to a global average of one in seven (14 per cent).

With more than a year of self-care to make up for, this is also true of recent search behaviour for luxury accommodation on Tripadvisor in January 2021.

Multiple trips

The 2021 travel splurge is not just apparent in the cost of each trip, but also the number of trips travellers plan to take throughout the year. More than a quarter of Singaporeans (28 per cent) surveyed said that they plan to take three or more international trips in 2021 – this is ahead of the global average of 24 per cent.

“If dipping your toes in the bath was the closest you came to a poolside break last year, then you are not alone,” said Tripadvisor senior research analyst Val Anthony.

“2020 was a year the world’s horizons narrowed by necessity, but that has only made travellers everywhere more determined than ever to spend big on adventure and exploration in 2021, and we are seeing that in the trips millions are planning around the world.”

Maldives reopened its borders to foreign tourists on July 15, 2020, after it remained suspended for a few months in the wake of the Covid-19 pandemic.

With the border reopening, 30-day free on-arrival visa is issued to all tourists with a confirmed booking for a stay at any registered tourist facility in the country.

There is no mandatory quarantine or testing on arrival, but tourists have to complete an online health declaration form and provide a negative PCR test result taken at least 96 hours prior to their departure.

Visitors with symptoms of the Covid-19 respiratory disease caused by the novel coronavirus or those travelling with someone who has similar symptoms are also tested at their own expense.

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Kandooma Maldives adds pickleball to recreational offerings

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Kandooma Maldives has introduced a new pickleball court, expanding its recreational facilities as the paddle sport continues to gain popularity worldwide.

Combining elements of tennis, badminton and table tennis, pickleball is a sport that is relatively easy to learn and suitable for players of different ages and abilities. The new facility allows guests to participate in singles or doubles matches, offering an additional recreational activity for families, couples and groups staying at the resort.

The pickleball court is open daily from 6am to 6pm, with paddles and balls available for guests to borrow from Reception.

Court reservations can be made through the resort’s Recreation or Front Office team. Each villa is entitled to one complimentary hour of court use per day.

The introduction of pickleball forms part of Kandooma Maldives’ efforts to expand its recreational offerings and provide guests with more opportunities to participate in sports and group activities during their stay.

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Awards

Heritance Aarah wins Gold in Leading All-Inclusive Resort category at SATA 2026

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Heritance Aarah has won Gold in the Leading All-Inclusive Hotel/Resort category at the South Asian Travel Awards (SATA) 2026, recognising its Premium All-Inclusive offering in the Maldives.

Located in Raa Atoll, Heritance Aarah offers beach and overwater accommodation alongside dining, wellness, marine activities and cultural experiences. The resort’s Premium All-Inclusive concept focuses on providing guests with a range of experiences and personalised services throughout their stay.

Stasshani Jayawardena, Chairperson of Aitken Spence Hotel Holdings PLC, attributed the achievement to the resort’s team.

“This award is a tribute to our team, whose commitment to creating exceptional guest experiences brings together the very best of Heritance Aarah while celebrating the beauty and character of the Maldives,” Jayawardena said.

Susith Jayawickrama, Managing Director of Aitken Spence Hotel Holdings PLC, said the award recognised the resort’s approach to hospitality and the efforts of its employees.

“This recognition is a proud moment for everyone at Heritance Aarah. Our Premium All-Inclusive experience has always been about going beyond the expected, delivering thoughtful service, exceptional dining, and moments that profoundly connect our guests with the Maldives. This award is a reflection of the passion, commitment and consistency of our team, who continue to raise the bar every day,” Jayawickrama said.

Dining forms a central part of the resort’s offering, with seven restaurants and five bars serving international and Mediterranean cuisine, seafood and overwater dining experiences.

Among its dining venues is Ambula, which combines Sri Lankan and Maldivian culinary traditions through a specially developed menu. Ralu Lounge features one of the largest rum collections in the Maldives.

The resort has also introduced new dining concepts, including Fehi Raha, a garden-to-table experience set within its organic garden. The concept incorporates seasonal produce grown on the island into its menus.

For families, the Ufa Ghadhiya ice cream truck offers ice cream, sundaes and tropical popsicles.

Beyond dining, Heritance Aarah provides a range of recreational and wellness activities, including snorkelling, diving and ocean excursions in Raa Atoll. Guests can also access treatments at IASO Medi Spa and explore Maldivian traditions, craftsmanship and cultural heritage through the resort’s Maldivian Village.

The resort’s adults-only Ocean Suite Wing caters to couples seeking greater privacy, offering overwater accommodation, butler service, private leisure spaces and exclusive dining options. The main island accommodates couples, families and multigenerational travellers.

According to the resort, the SATA 2026 recognition reflects the contribution of its employees across culinary operations, wellness, guest services and recreational activities, as well as its continued focus on developing its Premium All-Inclusive offering.

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Awards

Alila Kothaifaru Maldives secures Best Resort of the Year title at AHA Asia Hotel Awards

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Alila Kothaifaru Maldives has been named Best Resort of the Year at the 2026 AHA Asia Hotel Awards, held at Capella Bangkok in Thailand. The recognition places the resort among leading hospitality properties across Asia, acknowledging its approach to luxury hospitality, guest experiences, design and service.

The award was presented during the 15th edition of the ceremony, which marked a milestone in the programme’s history. Established in 2010 by LIFESTYLE Magazine as the CHA China Hotel Awards, the programme expanded in 2026 to become the AHA Asia Hotel Awards, bringing together hotels and resorts from across the region.

The decision to host the gala in Bangkok for the first time reflected the programme’s broader ambition to recognise achievements in hospitality beyond China. The ceremony brought together hospitality leaders and industry representatives to celebrate achievements in luxury accommodation, resort experiences, design, wellness and service.

Alila Kothaifaru Maldives received the Best Resort of the Year award in recognition of its approach to providing guest experiences that combine contemporary design, personalised service and a connection to the island’s natural surroundings.

“To receive this recognition alongside some of Asia’s most respected hospitality names is a proud moment for all of us at Alila Kothaifaru Maldives,” said Thomas Weber, General Manager.

“Our island has its own character, and we have always believed that the most meaningful experiences come from allowing guests to discover it at their own pace. This award belongs to our team, whose care, dedication and genuine warmth bring that philosophy to life every day. We are equally grateful to our guests for choosing to share their time and special moments with us.”

Located in Raa Atoll, Alila Kothaifaru Maldives features 41 beachfront villas, 36 overwater villas, three two-bedroom beach villas and the Boduge Residence. Each accommodation category includes a private pool, with designs intended to offer privacy while maintaining a connection to the island’s landscape and surrounding Indian Ocean.

The resort offers a range of experiences centred on its location, including guided house reef exploration with marine experts, underwater activities and opportunities to learn about Maldivian traditions through cultural programmes.

Its dining experiences include seafood and international cuisine, as well as private dining arrangements on The Shack, a secluded sand cay. Spa Alila offers treatments and wellness programmes designed around relaxation and wellbeing.

“An award such as this reflects the dedication of many people working together, often through the smallest details that guests may never see,” said Jamal Ahmed, Resort Manager.

“We take great pride in creating an atmosphere where service feels personal and unforced, and where every guest feels genuinely welcomed. It is especially rewarding to see the efforts of our colleagues recognised on a regional stage.”

The latest recognition follows another achievement for Alila Kothaifaru Maldives in 2026, when the resort received the Tripadvisor Travellers’ Choice Award. The accolade places the property among the top 10 per cent of hotels worldwide based on traveller reviews and ratings.

The two awards recognise the resort’s performance from both industry and guest perspectives, reflecting its focus on service standards, guest satisfaction and experiences connected to the Maldivian environment.

Alila Kothaifaru Maldives continues to focus on delivering personalised hospitality, maintaining service standards and developing experiences that allow guests to explore the natural and cultural attractions of the Maldives.

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