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Maldives China Tourism Association announces first roadshow in China to boost tourism

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The Maldives China Tourism Association (MVCTA), a non-governmental and non-profit organization dedicated to promoting tourism in the Maldives to the Chinese market, has announced its upcoming roadshow in China. Founded in 2023 and registered in the Maldives, the MVCTA aims to provide information about the Maldives as a destination to the Chinese public and strengthen ties between the travel industries of China and the Maldives.

The MVCTA’s efforts include participating in regional travel exhibitions and roadshows, advertising and promotions, organizing familiarization trips for the travel trade and media, and maintaining contacts with government tourism bodies, travel agencies, and associations in China. By working together with various stakeholders, the association strives to advance the Maldives’ travel and tourism industry and enhance the country’s tourism image in the Chinese market.

To further their promotional activities, the MVCTA is pleased to announce its first roadshow in China, scheduled to take place in September 2023. The roadshow will span four cities, namely Shanghai, Shenzhen, Chengdu, and Beijing, from the 15th to the 21st of September. This significant event aims to showcase the unique attractions and experiences the Maldives has to offer to Chinese travelers.

The MVCTA’s roadshow in China presents an excellent opportunity for Chinese travelers to discover the allure of this tropical paradise. As the association embarks on its inaugural roadshow, it anticipates a successful event that will contribute to the growth and development of tourism between China and the Maldives.

Following the resumption of outbound travel from China in January 2023, the Maldives has seen a significant resurgence in Chinese tourist arrivals. Prior to the global impact of the Covid-19 pandemic, China held the top position as the leading inbound market for the Maldives. Although currently ranked as the sixth largest source market, Chinese arrivals have already accounted for 5.8% of the total tourist influx to the Maldives, with an impressive 48,668 Chinese tourists visiting by June 6th, 2023. These figures are expected to surge further in the coming years, as China’s appetite for international travel continues to grow, cementing its crucial role in the Maldives’ thriving tourism industry.

For further information, email to pr@mvcta.com

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JEN Maldives Malé by Shangri-La unveils Oro’s 100% Arabica Rose Coffee

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JEN Maldives Malé by Shangri-La has introduced a special coffee to their collection – Oro’s 100% Arabica Rose Coffee. This latest addition to the menu of Jen’s Kitchen On-the-Go aims to provide coffee lovers with the unique and delicate taste of Oro’s Arabica Rose.

The hotel was alive with excitement on Thursday evening with the launch of Oro’s 100% Arabica rose. Media personnel and coffee enthusiasts were treated to an exclusive tasting experience of freshly brewed Arabica Rose Coffee along with some tasty finger foods.

The highlight of the evening was a lucky draw giveaway, extending an invitation for all the guests to participate and win a Skechers Maldives voucher and coffee voucher from Jen’s Kitchen On-the-Go.

Oro’s Arabica Rose Coffee is now available at Jen’s Kitchen on-the-go. It is the perfect spot to refuel with coffee, tea, freshly squeezed juices, or a light bite. Customers can now enroll to become a Shangri-La Circle Member and earn points with every purchase at Jen’s Kitchen On- the-Go and enjoy the rewards at Shangri-La Hotels & Resorts worldwide.

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Master Baker Steven to conduct IREKS Baking Art & Science training in Maldives

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The return of IREKS Master Baker to the Maldives brings exciting news for the local baking community.

Kuala Lumpur-based Master Baker – Chef Steven Selvamuthu, will be conducting pro-bono culinary demonstrations and extensive training sessions from 19th August to 7th September, 2023. Bakers and Pastry Chefs in resorts and HORECA institutions can look forward to enhancing their skills and knowledge under his guidance.

Steven’s expertise in pastries, acquired through training in Gelato University in Italy and a Chocolate Master program in Switzerland, has been instrumental in providing the best solutions to IREKS’ customers in the Maldives.

IREKS, the renowned German company, is a global player in the industry, celebrated for their expertise in developing innovative baking ingredients and catering to the preferences of the health-conscious and quality-driven generation. IREKS provides high-quality bakery flour and ingredients, including baking improvers, specialty bread mixes, gluten-free mixes, vegan mixes, and confectionary mixes. With a growing awareness of the impact of food production on people and the environment, IREKS offers a diverse range of organic baking improvers and mixes for the efficient production of various organic quality baked goods. They exclusively source raw materials from controlled organic cultivation.

In addition to its range of flour mixes focused on multiple baking needs, IREKS also offers a wide “Free-from” range, accommodating various dietary preferences such as lactose-free, palm oil-free, additive-free, egg-free, sugar-free, or vegan options.

In particular, IREKS has been providing a comprehensive Gluten-Free range since 1995. Gluten, a protein that provides structure, is essential for making grains bakeable, and it would be a challenge to bake without its presence. At the same time, gluten-free baked goods are growing in demand – even from those who do not suffer from medical conditions (e.g.: celiac disease). In order to meet the high safety requirements in this specialised production process, gluten-free ingredients are carefully and meticulously selected and processed at IREKS’s state-of-the-art facilities in Germany.

So, this powerhouse of the baking profession, Master Baker Steven, will share his vast expertise with the resort bakers’ community during these demonstration sessions. Should you wish to participate in a training session, please contact Bestbuy Maldives.

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Energising beats and thrilling vibes await at ‘Charged Nights’ music shows

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Prepare for an electrifying experience that will leave you buzzing with excitement! Charged, the revolutionary addition to Coca-Cola Maldives’ beverage portfolio, has announced a series of music shows that will redefine your entertainment expectations. Introducing Charged Nights – a captivating fusion of music, energy, and unforgettable moments.

Mark your calendars for an unforgettable August as Charged Nights takes over three incredible venues, transforming them into hubs of pulsating energy and rhythm.

August 11 – Artificial Beach

An evening of pure magic awaits as we kick off the Charged Nights’ extravaganza at Artificial Beach. Get ready to groove to the rhythms of Habeys Boduberu, and Falih Adam and Band. And keep the dance floor alive with the beats of our electrifying DJ!

August 18 – Social Centre

The energy continues to surge at Social Centre with another thrilling ‘Charged Nights’ show. Get ready to be captivated by the performances of Habeys Boduberu, and Falih Adam and Band. And let loose as our DJ spins tracks that’ll keep you moving all night long!

August 25 – Central Park, Hulhumale

Wrap up August with an explosion of music and excitement at Central Park, Hulhumale. Brace yourself for the talents of Raveo, Equatic Vibe, and Sky Rock. And let our DJ elevate your spirits with beats that resonate with your soul!

But that’s not all – each venue will feature Charged drink stalls, ensuring you stay energized and immersed in the action throughout the show.

Whether you’re a music enthusiast, a dance lover, or simply seeking an extraordinary night out, ‘Charged Nights’ promises an unparalleled blend of entertainment that will leave you craving for more. Join us in this spectacular celebration of music, camaraderie, and the exhilarating spirit of Charged!

The Charged Nights series complements the ongoing ‘Get Charged and Win’! The exhilaration of winning incredible prizes, like more Benelli motorbikes, helmets, and drink cases, is within your reach. Participating is easy – simply grab your favourite Charged caffeinated beverage, ask for a scratch card, and send the hidden code on the scratch card to 2626 via SMS. Who knows, you might be the next name to light up the screen as a proud winner in our upcoming draws on 19, and September 2 and 16 – all taking place live at 9:30pm on the nation’s favourite channel, Television Maldives (TVM).

Charged, an addition to Coca-Cola Maldives’ beverage portfolio, is available in 250 ml, in 100% recyclable aluminium cans, in line with our packaging strategy to use 100% recyclable packaging material. The caffeinated beverage is now widely available at major retail outlets, hotels, restaurants, and cafes throughout the Maldives.

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