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Maldives beats revised forecast, welcomes record 1.67 mln tourists in 2019

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Maldives concluded 2019 with a record 1.67 million tourists, surpassing the destination’s own revised forecast for the year, the official tourism promotion body has announced.

Government had in June revised its forecast for the number of tourists visiting the island nation in 2019, increasing the estimate to a record 1.6 million.

The Maldives had in November welcomed the 1.5 millionth tourist of the year, reaching the destination’s initial target for tourist arrivals for the year 38 days ahead of schedule.

At a ceremony held at the main Velana International Airport Tuesday morning to welcome the first tourist of 2020, Thoyyib Mohamed, Managing Director of Maldives Marketing and Public Relations Corporation (MMPRC) said tourist arrivals reached a record 1.67 million by year-end.

“We are satisfied with the marketing activities we did last year. I expect to see the outcome of those activities in the coming days. We are targeting to achieve more in 2020,” Thoyyib said.

In 2019, MMPRC carried out more than 130 events, including fairs, roadshows, media fam trips and joint campaigns, to facilitate in achieving the arrival numbers target.

The Maldives welcomed 1.4 million tourists in 2018. It was a 6.8 per cent increase from the 1,389,542 tourists that chose to holiday in the Maldives in 2017.

Meanwhile, the government has announced an ambitious target of attracting at least two million tourists to the popular Indian Ocean holiday destination in 2020.

The government aims to attract 2.5 million tourist arrivals per year by the end of its first five-year term in 2023.

To achieve this target, the government had added MVR 50 million (USD 3.23 million) to the annual marketing budget of the tourism ministry.

In the state budget for 2020, the government had allocated MVR 154.2 million (USD 9.98 million) for tourism promotion — up from the MVR 104.2 million (USD 6.7 million) in 2019, and MVR 34.73 million (USD 2.2 million) each in 2018 and 2017.

However, challenges remain as the world-famous holiday destination struggles to match demand with a rapid increase in bed capacity.

Over the past few years, dozens of uninhabited islands have been leased to local and foreign resort developers. Several international brands have entered into the market, increasing the number of resorts to more than 150. That number is set to increase as another 20 resorts are expected to open over the next two years.

Along with the new resort openings come the challenge of increasing demand from budget travellers who choose guesthouses over luxury resorts that the Maldives is known for. The guesthouse sector has rapidly expanded with over 500 guesthouses in operation today.

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New Year’s Eve Gala at JEN Maldives Malé by Shangri-La to feature live performance by Nasooh

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JEN Maldives Malé by Shangri-La is preparing to host a vibrant New Year’s Eve Gala Night on 31 December 2025, inviting guests to welcome 2026 with an evening of fine dining, live entertainment, and festive celebration.

The event will be headlined by Mohamed Nasooh, one of the Maldives’ emerging musical talents whose voice has earned national recognition. Nasooh first rose to prominence as a former vocalist of the popular band 2ofus, which represented the Maldives internationally and achieved notable success as the 2nd Runner-Up at the Battle of the Bands International. His growing popularity on TikTok, combined with his expressive vocal performances, has made him a well-loved figure among audiences of all ages.

Guests attending the New Year’s Eve Gala Night can look forward to a memorable live performance from Nasooh, who will bring his distinctive vocal style and stage presence to the celebration as the country ushers in a new year.

Adding to the excitement, the evening will also include a special grand prize, with details set to be announced soon. The announcement has already generated anticipation and is expected to be a highlight of the event.

The Gala Night will offer an elegant dining experience and a festive atmosphere, providing an inviting setting for families, couples, and friends wishing to celebrate the start of 2026 in style. The full programme and menu will be shared in the coming days.

JEN Maldives Malé by Shangri-La welcomes guests to join this exceptional evening—an occasion filled with music, flavour, and celebration marking the arrival of the new year.

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Blue Mind Theory brought to life at InterContinental Maldives Maamunagau

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InterContinental Maldives Maamunagau Resort, located amid the clear waters of Raa Atoll, has introduced an experiential interpretation of the Blue Mind Theory through a new tailored package. The scientifically rooted concept suggests that being near, in, on, or under water can enhance happiness, calmness, and a sense of connection, while also boosting creativity and reducing stress. According to a UK survey by the Ocean Conservation Trust, 94% of participants reported improvements to their wellbeing after interacting with the ocean.

The resort offers direct access to one of the Maldives’ most vibrant marine environments and has curated a selection of wellness, adventure, and relaxation experiences aligned with the restorative principles of the Blue Mind Theory. Situated within the Maldives’ largest natural lagoon, its colourful house reef is home to blacktip reef sharks, turtles, and manta rays. As a key partner of The Manta Trust, InterContinental Maldives provides opportunities for guests to swim with manta rays in their natural habitat and learn about conservation efforts guided by experts.

Insights from The Manta Trust help illustrate the theory in practice. Meral Hafeez, Project Manager at the organisation, observes that encountering manta rays for the first time often brings a profound emotional response: “Time seems to slow down, fear is replaced with wonder, and what remains is a palpable sense of joy. Much of this stems from the grandeur the sea evokes – you are constantly humbled by its immensity. Feeling a sense of awe increases wellbeing and deepens our connection to the world.”

Drawing on this specialist knowledge, the resort’s Blue Mind package includes overwater meditation, guided seaside yoga, tailored treatments at AVI Spa, snorkelling sessions with The Manta Trust, and a private dinner under the stars. Guided yoga and meditation sessions held at dawn and dusk promote mindfulness while synchronising with the natural rhythm of the ocean. AVI Spa offers treatments inspired by marine elements and water-based techniques to reduce anxiety, restore balance, and support circadian wellbeing.

Guests may also choose a five-course dinner with champagne on a remote sandbank, offering a uniquely tranquil setting surrounded entirely by the Indian Ocean. The resort’s secluded location enhances its suitability for practising the principles of the Blue Mind Theory, supported by ongoing involvement from The Manta Trust.

Residence rates begin at USD 4,745++ per night, inclusive of a variety of tailored experiences.

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Noku Maldives unveils long-term Sea Turtle Conservation Programme

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Noku Maldives, Vignette Collection, has announced the launch of a dedicated Sea Turtle Conservation Programme, developed in partnership with the Atoll Marine Conservation Centre (AMCC). Beginning on 25 November 2025, this long-term initiative strengthens the resort’s commitment to the Vignette Collection pillar Means for Good, reflecting a considered approach to environmental stewardship and responsible hospitality.

The waters surrounding Noku Maldives support a naturally thriving ecosystem, characterised by extensive seagrass meadows, coral-rich shallows, and warm lagoons that provide an essential refuge for sea turtles. In recent years, the island has recorded multiple nesting events along its shores — a rare and significant indicator of the health of its marine environment. The new programme aims to safeguard and enhance this natural heritage.

As part of the collaboration, a full-time AMCC marine biologist will be stationed on the island to lead a comprehensive portfolio of conservation activities. This will include monitoring the local sea turtle population, assessing reef and coral health, supporting long-term scientific research, and conducting fieldwork and outreach initiatives across neighbouring islands.

The programme will also enhance guest engagement through educational talks, guided snorkelling experiences, and hands-on conservation workshops, offering visitors the opportunity to connect with the underwater world in an enriching and meaningful way.

The initiative complements Noku Maldives’ growing suite of Means for Good activities, which already include reef conservation studies, coral restoration projects, cultural experiences, and community-led programmes. Together, these efforts underpin the resort’s commitment to delivering stays that are rooted in authenticity, responsibility, and deep respect for the natural environment.

“Our lagoon has always been a peaceful refuge for sea turtles and marine life,” said Hussain Shahid, General Manager of Noku Maldives. “This partnership with AMCC reflects our dedication to protecting these waters and ensuring they continue to flourish. By bringing conservation, community involvement, and guest education together, we hope to create meaningful and lasting impact for the atoll.”

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