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Adaaran Resorts Maldives defends Most Marketed Hotel Brand title at South Asian Travel Awards

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Adaaran Resorts Maldives has defended the award for the Most Marketed Hotel Brand in South Asia.

At the South Asian Travel Awards (SATA) 2018 gala held at The Taj Mahal Palace hotel in Mumbai on September 15, Adaaran Resorts Maldives’ Assistant Vice President for Sales Marketing Suresh Dissanayake and Group Sales and Marketing Manager Aditya Raj Singh received the visitors’ choice award.

Adaaran Resorts Maldives had won the same title last year.

Adaaran, a subsidiary of Sri Lankan blue chip conglomerate Aitken Spence, runs four resorts in the Maldives, including Adaaran Club Rannalhi, Adaaran Select Meedhupparu, Adaaran Select Hudhuranfushi and Adaaran Prestige Vadoo.

Adaaran Select Meedhupparu is a fabulous four-star property located in the northern Raa atoll. Surrounded by powder soft beaches and sublime turquoise lagoons, the award-winning resort invites guests to surrender to their senses and bask in the majesty of the tropical island surroundings. Guests can relax in the sumptuous Mandara Spa and try their hand at a number of exciting water sport activities, including scuba diving, windsurfing and water-skiing.

The island of Meedhupparu is also home to Adaaran Prestige Water Villas, a five-star resort with 20 luxury water villas.

Set in the South Male Atoll, Adaaran Club Rannalhi includes 100 standard bungalows , which are tastefully adorned with tropically themed furnishings and bedding, and 30 water bungalows that offer a luxurious experience comprising of a private sun deck overlooking the stunning aquamarine ocean. The resort features three spectacular dining venues and a host of recreational activities, including diving, snorkelling and water-skiing.

Located in North Male Atoll, Adaaran Select Hudhuranfushi is blessed with thriving vegetation and pristine waters, and offers 165 land villas and 37 ocean villas. Set in 83 acres of lush tropical beach on Lhohifushi island, the resort’s design enables it to blend into its surroundings.

Accessible by a short 15-minute speedboat ride from the main Velana International Airport, Adaaran Prestige Vadoo offers 50 water villas with private spas, plunge pools and a glass-bottomed bathroom lounge with a view of marine life. Guests can take a dip in the outdoor pool or spa pool or go for an in-room spa treatment.

Launched in 2016 by Maldives based event management company Highrise, SATA has been endorsed by regional tourism authorities and organisations, including the Federation of Chambers of Commerce and Industry in Sri Lanka (FCCISL), Colombo Chamber of Commerce (CCC), Maldives Marketing and Public Relations Corporation (MMPRC), Maldives Association of Travel Agents and Tour Operators (MATATO), Confederation of Associated Tour Operators (India), Association of Travel Agents (ATA) Maldives, Association of Travel and Tour Operators India (ATTOI), Association of Professionals in Tourism (APT, India), Kerala Hotel General Managers Club (KHGMC), Nepal Tourism Board (NTB) and Liveaboard Association of Maldives (LAM).

SATA is the first ever regional travel awards endorsed by multi national associations, providing the tourism sector of the South Asian region with recognition towards their facilities and service excellence. It aims to encourage and raise service standards in the region’s tourism industry.

A record 500 plus nominations from the Maldives, India, Sri Lanka, Bhutan and Nepal were received for the 36 categories in 10 segments included in this year’s edition of SATA.

This year’s evaluation process was carried out in the most vibrant cities in each country: Maldives capital Male, Sri Lankan capital Colombo, south Indian city of Bangalore, Indian capital New Delhi, Nepalese capital Kathmandu, and the Bhutanese town of Paro. The evaluation was carried out by an all-women jury, which comprised Amal Goonetilleke from Sri Lanka, Rinku Madan from India and Hinna Khalid from Maldives.

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Maldives celebrates arrival of 2024’s 1 millionth tourist

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Maldives on Thursday welcomed the one millionth tourist to visit this year.

The one millionth tourist is a Thai named Sutapa Amonwivat, who arrived from Singapore with her husband and two children. This is her second visit to Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) and the Ministry of Tourism gave a warm welcome to Sutapa at the Velana International Airport (VIA) Thursday afternoon. She was welcomed at the VIA by tourism minister Ibrahim Faisal, MMPRC Managing Director Ibrahim Shiury and senior officials of various relevant agencies.

After welcoming her with traditional offerings, she was presented with various gifts by the ministry, MMPRC, customs, immigration, Maldives Association of Travel Agents and Tour Operators (MATATO) and Trans Maldivian Airways (TMA).

Maldives reached one million tourists in June, three weeks earlier than last year. The number of tourists reached one million on July 16, 2023.

Maldives expects to reach 2 million tourists this year.

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New air route connects Chongqing to Maldives

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Chongqing Airlines on Monday began its inaugural flights to Maldives.

The Chongqing-Male route, scheduled three times a week, is expected to strengthen the bonds between China and the Maldives, opening up exciting new opportunities for tourism and cultural exchange.

The inaugural flight was welcomed upon its arrival at Velana International Airport (VIA) in Maldives, where local officials and tourism representatives expressed their enthusiasm for this new development.

“We warmly welcome our friends from China to our beautiful islands. This new connection strengthens our bonds and opens up new opportunities for tourism,” the tourism ministry said on X.

Maldives currently welcomes four airlines from China, including China Eastern, Beijing Capital Airlines, Xiamen Airlines.

In January, Maldives government urged tourism stakeholders in both Maldives and China to ramp up efforts to restore China’s position as the primary source market for Maldives tourism, a status held before the onset of Covid-19.

China, being the largest source market for Maldives tourism before the pandemic, saw a resumption of tourist arrivals from January 2023 after a three-year hiatus due to the pandemic. In 2023, the Maldives welcomed 187,118 Chinese tourists, marking a significant recovery in numbers. This year, the Maldives has welcomed the most number of tourists from China, with over 107,940 or 11.5 percent of total arrivals by June 12. 

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CROSSROADS Maldives Introduces Weixin Pay at resorts for seamless guest experience

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CROSSROADS Maldives has introduced WeChat Pay, widely known as Weixin Pay in China, across its world-class resorts, SAii Lagoon Maldives, Curio Collection by Hilton, and Hard Rock Hotel Maldives. This payment option is made available to enhance the convenience and overall experience for guests from China, making their stay in the Maldives more enjoyable and hassle-free.

Understanding the needs of the diverse guests, CROSSROADS Maldives has integrated WeChat Pay into operations, allowing guests from China to easily and securely conduct transactions using a payment method familiar to them. The introduction of WeChat Pay is a testament to CROSSROADS Maldives’ dedication to enhancing guest satisfaction by offering exceptional experiences at every turn. What is also expected through this initiative is that the guests could benefit from better foreign exchange rates, translating to better savings on their expenditures during their stay.

The option is available for guests in-house conveniently at both resorts as well as across the Marina at CROSSROADS Maldives where a wider variety of unparalleled dining and retail experiences are available for all guests. The day visitors from China will also therefore equally benefit from this new introduction at the Maldives’ premier multi-island integrated leisure destination.

SAii Lagoon Maldives, Curio Collection by Hilton, is a vibrant tropical escape that offers unique and locally inspired experiences. The resort features spacious rooms and villas, a variety of dining options, and an array of recreational activities designed to cater to the desires of modern travellers. Guests can escape to the island’s SAiisational natural beauty, enjoy water sports, and indulge in spa treatments, all while relishing the personalised service that defines Hilton’s Curio Collection.

Hard Rock Hotel Maldives brings the iconic Hard Rock spirit to the tranquil shores of the Maldives. This family-friendly resort offers a perfect blend of relaxation and entertainment, featuring music-inspired experiences, live performances, and the brand’s signature amenities. With luxurious accommodations, diverse dining options, and a plethora of activities for all ages, Hard Rock Hotel Maldives ensures an unforgettable holiday experience for every guest.

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