Maldives has showcased its tourism products at FESPO, the largest Swiss holiday and travel fair.
In a statement, Maldives Marketing and Public Relations Corporation (MMPRC) said its officials together with 19 participants from 12 companies of the tourism industry are representing the Maldives at the fair, being held from Thursday to Sunday in Zurich, Switzerland. The Maldives delegation is headed by Dr Hala Hameed, the Maldives ambassador to Switzerland and to the UN offices in Geneva, and Hussain Lirar, the deputy tourism minister, it added.
According to MMPRC, resorts, guesthouses, liveaboards and other tourism related companies are representing the Maldives in a 36 square metre area at the Schell scheme stand 6.028, showcasing the beautiful unique sceneries of the destination. The destination is being directly promoted in different media platforms during FESPO, with a target to expand the market further, it said.
“Promotional activities which will attract the visitors will be conducted during this four-day exhibition to attract the maximum number of visitors. In addition to this, discussions will be carried out with the major travel trade media and operators from the market for possible joint promotional campaigns which can be conducted throughout the year,” the statement read.
“FESPO is a great platform to approach the Swiss Market as well as the German speaking nationalities.”
Now in its 28th year, the Fespo in Zurich offers its visitors information about adventurous, exciting, relaxing and unique holidays. In 2016, 650 exhibitors showcased their products and attractive offers to an audience of more than 63,000 visitors.
Majority of Swiss travellers to the Maldives are repeat visitors, and Switzerland has been highlighted as one of the most potential markets for Maldives in terms of visitor arrivals.
Arrivals to the Maldives from the Swiss market has increased to 3.1 percent, with a total of 32,651 by the end of December 2017. Switzerland has a market share of 2.3 percent, and this percentage is expected to increase with the representation of the Maldives at FESPO this year.
Villa Resorts hosts over 200 travel agents from India to showcase its transformation
Villa Resorts, a leading Maldivian resort group, recently hosted a series of events for over 200 travel agents from India.
The events were held to highlight the company’s recent rebranding and to familiarise travel agents with the significant changes made as part of its strategic Blue Ocean Shift.
Villa Resorts has a significant market presence in India, and the events were part of the company’s ongoing efforts to work closely with its partners to showcase its transformation and enhancements in its products and services.
The familiarisation events drew over 200 participants, making it one of the largest series of events for travel agents ever hosted by a Maldivian resort group.
Villa Resorts plans to continue hosting similar events throughout the coming year to promote its growing portfolio of resorts to the Indian market.
‘Get Charged and Win’ promotion: Four draws, countless winners, more to go
The ‘Get Charged and Win’ promotion, which launched with great fanfare on June 23, continues to captivate audiences across the nation with its promise of incredible prizes and adrenaline-pumping excitement. As Coca-Cola moves forward, the company has announced not one, but four draws that have rewarded lucky winners with exciting prizes!
The ‘Get Charged and Win’ promotion has been a huge success, with dozens of lucky winners taking home amazing prizes, such as Benelli motorbikes, helmets, and Charged drink cases. The promotion, which started on June 23, has been attracting customers from all over the Maldives, who have been enjoying the refreshing taste of Charged caffeinated beverage and the thrill of scratching their cards to reveal their codes.
So far, four draws have taken place, each one broadcasted live on Television Maldives (TVM) at 9:30pm. The winners of the Benelli motorbikes were Mohamed Adam, MD Musharraf, Mohamed Rasel Hossain and Ahmed Zahir who were ecstatic to receive their prizes and thanked Charged for making their dreams come true. The winners of the helmets and drink cases were also delighted with their rewards and encouraged others to join the promotion.
But don’t worry if you haven’t won yet, because there are still more chances to win! The ‘Get Charged and Win’ promotion is not over yet. That means you still have time to grab your favourite Charged drink, scratch your card, and send your code to 2626 via SMS.
As the exciting journey continues, there are two main draws left in this thrilling event, scheduled for September 24 and October 20. You could be the next lucky winner of a Benelli Leoncino 250 motorbike! But the excitement doesn’t stop there; be sure to keep an eye out for the daily draws, with winners announced regularly on the @ChargedMaldives Instagram page. You could stand a chance to win a Charged branded helmet, or a Charged drink case.
Charged, a ground-breaking addition to Coca-Cola Maldives’ beverage portfolio, is available in 250 ml, in 100% recyclable aluminium cans, in line with our packaging strategy to use 100% recyclable packaging material. The caffeinated beverage is now widely available at major retail outlets, hotels, restaurants, and cafes throughout the Maldives.
JEN Maldives Malé by Shangri-La unveils Oro’s 100% Arabica Rose Coffee
JEN Maldives Malé by Shangri-La has introduced a special coffee to their collection – Oro’s 100% Arabica Rose Coffee. This latest addition to the menu of Jen’s Kitchen On-the-Go aims to provide coffee lovers with the unique and delicate taste of Oro’s Arabica Rose.
The hotel was alive with excitement on Thursday evening with the launch of Oro’s 100% Arabica rose. Media personnel and coffee enthusiasts were treated to an exclusive tasting experience of freshly brewed Arabica Rose Coffee along with some tasty finger foods.
The highlight of the evening was a lucky draw giveaway, extending an invitation for all the guests to participate and win a Skechers Maldives voucher and coffee voucher from Jen’s Kitchen On-the-Go.
Oro’s Arabica Rose Coffee is now available at Jen’s Kitchen on-the-go. It is the perfect spot to refuel with coffee, tea, freshly squeezed juices, or a light bite. Customers can now enroll to become a Shangri-La Circle Member and earn points with every purchase at Jen’s Kitchen On- the-Go and enjoy the rewards at Shangri-La Hotels & Resorts worldwide.
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