Business
LUX* Resorts honoured as Best Website at Travel D’Or Awards

LUX* Resorts & Hotels has been honoured at the 11th edition of the Travel D’Or Awards held in Paris, having received the 2018 Best Website Award.
A great deal of time and effort has been invested in web developments and, for those involved, there is nothing like the satisfaction that comes from external recognition. LUX* has concentrated on evoking the brand’s special atmosphere and personality through its digital platform to emphasise how its resorts and hotels provide holiday experiences that are exceptional.
Much of the LUX* team, not least the website developers, seeks to encourage online visits and engagement so that people can plan and book their next stay at LUX* with ease and inspiration. The user-friendly online platform makes access as easy from a phone as a desktop computer. Innovative features include a new dynamic booking engine which allows guests to book flights, stays and packages with help and guidance from live chat services in French, English, Russian and Chinese. There is also a payment gateway facilitating instant payments, a live social-media stream, guests’ comments, explore future openings and much more.
“LUX*’s online distribution is at the core of our commercial strategy. I am extremely grateful to the web development team and online marketing team for all the efforts put into creating our award-winning website, and appreciative of our exceptional operational team for delivering consistently extraordinary guest experiences in each of our resorts,” Julian Hagger, Executive Vice President at LUX* APAC Operations and Global S&M, was quoted in a statement, as saying.
“It’s wonderful to see our team members’ work, dedication and innovative ideas recognised in this way. It’s this magic which enables us to convey through our website how each of our hotels is so very special.”
The homepage now features an atmospheric video inviting guests into the LUX* world and get a sense of just how fantastic the look and feel of each LUX* property is, as well as links to each resort and hotel’s landing pages. These display up-to-date images, social media news and feeds from 13 different review and travel websites such as Expedia, Booking.com, Agoda and Google. There are more than 360 videos of the rooms, suites and villas on all the resorts web pages.
For the last 11 years, The Travel D’Or have been rewarding the best communication activities and travel initiatives in the travel industry. The members of the selection committee are high profile professionals able to identify and appreciate quality and creativity. The criteria for determining the winners include accessibility, referencing, the relevance of content, the originality of the strategy, aesthetics, graphic design and user-friendliness.
Mauritius-based hotel chain LUX* runs two resorts in Maldives: LUX* South Ari Atoll and the recently opened LUX* North Male Atoll.
Cutting-edge designer villas and world-class dining can be found only a 30-minute seaplane flight away from the main Velana International Airport, making LUX* South Ari Atoll one of the most exciting resorts in the Maldives.
With 187 private villas dotted at the water’s edge along four kilometres of powder fine beach or perched on stilts above a crystal clear lagoon, these spacious pavilions and villas bring an entirely original vibe of coastal, beach house chic to the Maldives.
Excellent eating and drinking is always a cut above the rest at LUX*, and at LUX* South Ari Atoll, there is authentic South East Asian street food in the Maldives’ only over-the-water gourmet night market and world-class Chinese cuisine at East, along with the Japanese restaurant Umami, which offers live teppanyaki and dazzling selection of sakés.
While the resort has a PADI-certified dive centre, two infinity pools, a floodlit tennis court, a fitness centre and a renowned spa which hosts a wellness concierge and a menu of indulgent treatments, what sets the property apart from its neighbours are surprises, or better known as #ReasonstogoLUX. Designed to create lasting memories for guests, these ‘reasons’ can range from island-roasted coffee in Café LUX* to impromptu movie screenings at cinema paradise and the chance to hang your wishes on the Tree of Wishes.
A short transfer from Male by speedboat, the intimate resort of LUX* North Male Atoll is a visual feast of nautical forms and tones. A next-level resort that sweeps away the thatched-roofed Maldivian footprint of old with a dazzling paradise of penthouse villas and spectacularly designed spaces to play, relax and retreat. Harnessing the fresh vision of Singapore design house Miaja, each of the 67 double storey residences and rooftop features a private pool blending superyacht panache with a vibrant South Beach pulse with four elegant eateries and two bars.
For the first time in the Maldives, each residence is crowned with a magnificent private rooftop relaxing area. There’s a wealth of ways to relax or raise your game, and the invitations to adventure are endless. Guests will find two swimming pools, a translucent overwater LUX* ME Spa, world-renowned diving, high adrenaline water sports, private yacht voyages, tennis and beach volleyball courts. A uniquely exclusive paradise retreat — where breezy island living meets jet-set chic — LUX* North Male Atoll is luxury beyond boundaries.
Business
‘Get Charged and Win’ promotion: Four draws, countless winners, more to go

The ‘Get Charged and Win’ promotion, which launched with great fanfare on June 23, continues to captivate audiences across the nation with its promise of incredible prizes and adrenaline-pumping excitement. As Coca-Cola moves forward, the company has announced not one, but four draws that have rewarded lucky winners with exciting prizes!
The ‘Get Charged and Win’ promotion has been a huge success, with dozens of lucky winners taking home amazing prizes, such as Benelli motorbikes, helmets, and Charged drink cases. The promotion, which started on June 23, has been attracting customers from all over the Maldives, who have been enjoying the refreshing taste of Charged caffeinated beverage and the thrill of scratching their cards to reveal their codes.
So far, four draws have taken place, each one broadcasted live on Television Maldives (TVM) at 9:30pm. The winners of the Benelli motorbikes were Mohamed Adam, MD Musharraf, Mohamed Rasel Hossain and Ahmed Zahir who were ecstatic to receive their prizes and thanked Charged for making their dreams come true. The winners of the helmets and drink cases were also delighted with their rewards and encouraged others to join the promotion.
But don’t worry if you haven’t won yet, because there are still more chances to win! The ‘Get Charged and Win’ promotion is not over yet. That means you still have time to grab your favourite Charged drink, scratch your card, and send your code to 2626 via SMS.
As the exciting journey continues, there are two main draws left in this thrilling event, scheduled for September 24 and October 20. You could be the next lucky winner of a Benelli Leoncino 250 motorbike! But the excitement doesn’t stop there; be sure to keep an eye out for the daily draws, with winners announced regularly on the @ChargedMaldives Instagram page. You could stand a chance to win a Charged branded helmet, or a Charged drink case.
Charged, a ground-breaking addition to Coca-Cola Maldives’ beverage portfolio, is available in 250 ml, in 100% recyclable aluminium cans, in line with our packaging strategy to use 100% recyclable packaging material. The caffeinated beverage is now widely available at major retail outlets, hotels, restaurants, and cafes throughout the Maldives.
Business
JEN Maldives Malé by Shangri-La unveils Oro’s 100% Arabica Rose Coffee

JEN Maldives Malé by Shangri-La has introduced a special coffee to their collection – Oro’s 100% Arabica Rose Coffee. This latest addition to the menu of Jen’s Kitchen On-the-Go aims to provide coffee lovers with the unique and delicate taste of Oro’s Arabica Rose.
The hotel was alive with excitement on Thursday evening with the launch of Oro’s 100% Arabica rose. Media personnel and coffee enthusiasts were treated to an exclusive tasting experience of freshly brewed Arabica Rose Coffee along with some tasty finger foods.
The highlight of the evening was a lucky draw giveaway, extending an invitation for all the guests to participate and win a Skechers Maldives voucher and coffee voucher from Jen’s Kitchen On-the-Go.
Oro’s Arabica Rose Coffee is now available at Jen’s Kitchen on-the-go. It is the perfect spot to refuel with coffee, tea, freshly squeezed juices, or a light bite. Customers can now enroll to become a Shangri-La Circle Member and earn points with every purchase at Jen’s Kitchen On- the-Go and enjoy the rewards at Shangri-La Hotels & Resorts worldwide.
Business
Master Baker Steven to conduct IREKS Baking Art & Science training in Maldives

The return of IREKS Master Baker to the Maldives brings exciting news for the local baking community.
Kuala Lumpur-based Master Baker – Chef Steven Selvamuthu, will be conducting pro-bono culinary demonstrations and extensive training sessions from 19th August to 7th September, 2023. Bakers and Pastry Chefs in resorts and HORECA institutions can look forward to enhancing their skills and knowledge under his guidance.
Steven’s expertise in pastries, acquired through training in Gelato University in Italy and a Chocolate Master program in Switzerland, has been instrumental in providing the best solutions to IREKS’ customers in the Maldives.
IREKS, the renowned German company, is a global player in the industry, celebrated for their expertise in developing innovative baking ingredients and catering to the preferences of the health-conscious and quality-driven generation. IREKS provides high-quality bakery flour and ingredients, including baking improvers, specialty bread mixes, gluten-free mixes, vegan mixes, and confectionary mixes. With a growing awareness of the impact of food production on people and the environment, IREKS offers a diverse range of organic baking improvers and mixes for the efficient production of various organic quality baked goods. They exclusively source raw materials from controlled organic cultivation.
In addition to its range of flour mixes focused on multiple baking needs, IREKS also offers a wide “Free-from” range, accommodating various dietary preferences such as lactose-free, palm oil-free, additive-free, egg-free, sugar-free, or vegan options.
In particular, IREKS has been providing a comprehensive Gluten-Free range since 1995. Gluten, a protein that provides structure, is essential for making grains bakeable, and it would be a challenge to bake without its presence. At the same time, gluten-free baked goods are growing in demand – even from those who do not suffer from medical conditions (e.g.: celiac disease). In order to meet the high safety requirements in this specialised production process, gluten-free ingredients are carefully and meticulously selected and processed at IREKS’s state-of-the-art facilities in Germany.
So, this powerhouse of the baking profession, Master Baker Steven, will share his vast expertise with the resort bakers’ community during these demonstration sessions. Should you wish to participate in a training session, please contact Bestbuy Maldives.
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