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LUX* Resorts honoured as Best Website at Travel D’Or Awards

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LUX* Resorts & Hotels has been honoured at the 11th edition of the Travel D’Or Awards held in Paris, having received the 2018 Best Website Award.

A great deal of time and effort has been invested in web developments and, for those involved, there is nothing like the satisfaction that comes from external recognition. LUX* has concentrated on evoking the brand’s special atmosphere and personality through its digital platform to emphasise how its resorts and hotels provide holiday experiences that are exceptional.

Much of the LUX* team, not least the website developers, seeks to encourage online visits and engagement so that people can plan and book their next stay at LUX* with ease and inspiration. The user-friendly online platform makes access as easy from a phone as a desktop computer. Innovative features include a new dynamic booking engine which allows guests to book flights, stays and packages with help and guidance from live chat services in French, English, Russian and Chinese. There is also a payment gateway facilitating instant payments, a live social-media stream, guests’ comments, explore future openings and much more.

“LUX*’s online distribution is at the core of our commercial strategy. I am extremely grateful to the web development team and online marketing team for all the efforts put into creating our award-winning website, and appreciative of our exceptional operational team for delivering consistently extraordinary guest experiences in each of our resorts,” Julian Hagger, Executive Vice President at LUX* APAC Operations and Global S&M, was quoted in a statement, as saying.

“It’s wonderful to see our team members’ work, dedication and innovative ideas recognised in this way. It’s this magic which enables us to convey through our website how each of our hotels is so very special.”

The homepage now features an atmospheric video inviting guests into the LUX* world and get a sense of just how fantastic the look and feel of each LUX* property is, as well as links to each resort and hotel’s landing pages. These display up-to-date images, social media news and feeds from 13 different review and travel websites such as Expedia, Booking.com, Agoda and Google. There are more than 360 videos of the rooms, suites and villas on all the resorts web pages.

For the last 11 years, The Travel D’Or have been rewarding the best communication activities and travel initiatives in the travel industry. The members of the selection committee are high profile professionals able to identify and appreciate quality and creativity. The criteria for determining the winners include accessibility, referencing, the relevance of content, the originality of the strategy, aesthetics, graphic design and user-friendliness.

Mauritius-based hotel chain LUX* runs two resorts in Maldives: LUX* South Ari Atoll and the recently opened LUX* North Male Atoll.

Cutting-edge designer villas and world-class dining can be found only a 30-minute seaplane flight away from the main Velana International Airport, making LUX* South Ari Atoll one of the most exciting resorts in the Maldives.

With 187 private villas dotted at the water’s edge along four kilometres of powder fine beach or perched on stilts above a crystal clear lagoon, these spacious pavilions and villas bring an entirely original vibe of coastal, beach house chic to the Maldives.

Excellent eating and drinking is always a cut above the rest at LUX*, and at LUX* South Ari Atoll, there is authentic South East Asian street food in the Maldives’ only over-the-water gourmet night market and world-class Chinese cuisine at East, along with the Japanese restaurant Umami, which offers live teppanyaki and dazzling selection of sakés.

While the resort has a PADI-certified dive centre, two infinity pools, a floodlit tennis court, a fitness centre and a renowned spa which hosts a wellness concierge and a menu of indulgent treatments, what sets the property apart from its neighbours are surprises, or better known as #ReasonstogoLUX. Designed to create lasting memories for guests, these ‘reasons’ can range from island-roasted coffee in Café LUX* to impromptu movie screenings at cinema paradise and the chance to hang your wishes on the Tree of Wishes.

A short transfer from Male by speedboat, the intimate resort of LUX* North Male Atoll is a visual feast of nautical forms and tones. A next-level resort that sweeps away the thatched-roofed Maldivian footprint of old with a dazzling paradise of penthouse villas and spectacularly designed spaces to play, relax and retreat. Harnessing the fresh vision of Singapore design house Miaja, each of the 67 double storey residences and rooftop features a private pool blending superyacht panache with a vibrant South Beach pulse with four elegant eateries and two bars.

For the first time in the Maldives, each residence is crowned with a magnificent private rooftop relaxing area. There’s a wealth of ways to relax or raise your game, and the invitations to adventure are endless. Guests will find two swimming pools, a translucent overwater LUX* ME Spa, world-renowned diving, high adrenaline water sports, private yacht voyages, tennis and beach volleyball courts. A uniquely exclusive paradise retreat — where breezy island living meets jet-set chic — LUX* North Male Atoll is luxury beyond boundaries.

Events

Maldives Association of Tourism Industry (MATI) holds its 34th Annual General Meeting

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The Maldives Association of Tourism Industry (MATI) held its 34th Annual General Meeting at Kurumba Maldives today, with a total of 100 members in attendance. 

The day’s events began with a welcome address from the Chairman of MATI, Mr. Mohamed Umar, who also presided over the session. The agenda included an address from the Secretary General, Mr. Ahmed Nazeer, the review and approval of the minutes of the 33rd AGM, the review and adoption of the Annual Report and Financial Reports for 2023, the approval of the 2024 budget, the appointment of auditors for 2024, the welcoming of new members and election of executive board members to the two vacant positions (by-election).

In the member discussion session, the following topics were covered: the Government’s aim to reach net-zero emissions by 2023 and renewable energy generation in the Tourism Industry, new terminal of Velana International Airport and developments, employment challenges, the Industrial Relations Act and trade unions, environmental conservation and the significance of creating and executing efficient management plans for protected areas like the South Ari Marine Protected Area (SAMPA).

Following the official proceedings, the Minister of Tourism Hon. Ibrahim Faisal and the Minister of Economic Development and Trade Hon. Mohamed Saeed joined the forum. The Ministers provided remarks and engaged in a Member Q&A session. This session provided members with the chance to directly engage with the Ministers and delve into crucial industry topics. The queries focused on the Economic Outlook, forthcoming development plans and  immediate challenges and issues affecting the Tourism Industry.

A video presentation was also showcased that delved into the extensive work undertaken by MATI in 2023. The video also touched upon the Tourism Industry’s performance over the past 5 years, as well as the current and projected human resource capacity of the sector.

In his closing remarks, the Secretary General highlighted the importance of collaborative efforts in addressing industry challenges and called for greater unison amongst industry stakeholders, ending with an acknowledgement of the promising start to the year in terms of arrivals.

Executive Board Members elected to the 2 vacant positions (by-election):

  1. Ibrahim Shareef, CEO and Managing Director of Maldives Airports Company Limited
  2. Renato De Olivera, General Manager of The Ritz-Carlton Maldives, Fari Islands and representative of Marriott International
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Unlocking power of travel storytelling at Travel Creators Exchange 2024

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Join us for the Travel Creators Exchange 2024, taking place on February 1, 2024, at the Hotel Jen in Male’, Maldives.

This dynamic event provides a platform for networking and collaboration among Maldives-based travel creators, fostering connections, idea-sharing, and the establishment of lasting partnerships to expand opportunities and monetise content.

Our lineup of distinguished speakers includes:

  • Zihuny Rasheed, Deputy Managing Director of MMPRC, will present on “Power of Digital Storytelling: Collaborative Strategies for Destination Promotion.” MMPRC actively markets the Maldives globally, utilising a comprehensive approach that includes travel trade shows, roadshows, digital marketing, and more.
  • Amjad Thaufeeg, Commercial Director of Kuda Villingili Maldives Resort, brings over 23 years of hospitality industry experience. He will discuss “The Role of Content in Tourism Marketing,” drawing on expertise in revenue, customer service, sales & marketing, and human capital development.
  • Suresh Dissanayake, Assistant Vice President of Sales & Marketing of Heritance Aarah & Adaaran Resorts, with nearly two decades of experience, will shed light on “What does a Sales and Marketing Director Do?” He brings extensive luxury hospitality experience and a proven track record in sales, distribution, and marketing.
  • Vishal Amir Ahmed, a versatile cinematographer and content creator, will explore “Who is a Content Creator.” Currently associated with Various Arts Studio, he specialises in providing multimedia solutions to various clients.

Organised by Maldives Insider, Maldives Virtual Tour, Travel Trade Maldives, and Hotelier Maldives, this collaborative effort aims to empower Maldives-based travel content creators and elevate the Maldives as a premier destination for captivating travel storytelling.

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Acclaimed contemporary artist Ana Pušica explores perpetuality and community at Patina Maldives

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Ana Pušica Kramer, an internationally  acclaimed contemporary artist, joins Patina Maldives for an exclusive  art residency in the now infamous Fari Art Atelier. From January 22 to  February 22, 2024, Ana Pušica will grace the shores of the Fari Islands,  weaving a vibrant narrative of colour and emotion across her larger  than-life canvases. 

Her artistry transcends boundaries, melding abstraction and figuration into awe-inspiring masterpieces. Having exhibited globally, from New York to Beijing, Ana’s paintings are a physical, intuitive act rooted in movement.  Described as a “beautiful fluorescent thunderstorm,” Ana’s art explores light and colour, capturing the energy of life itself. 

The Fari Art Atelier which has previously hosted the likes of Daniel Arsham, Chris Stamp and David Nott, will be transformed into Ana’s studio and gallery showcasing her enthralling artworks—a mesmerising journey through poetry, memory, and the vibrant interplay of colour. Guests at Patina are invited to delve into Ana’s world, where each stroke reveals layers of meaning, evoking sensations of intense lightness and boundless interpretation. 

At Patina Maldives, Ana will immerse herself in a month-long residency, inviting the Patina Malidves community or guests and team to witness her artistic fervour firsthand. Guests will have the rare opportunity not only to observe her creative process but also to engage with and create art alongside this luminary.

Experience artistry at its most exclusive

Art Exhibition
Experience Ana’s captivating exploration of colour and emotion in her spellbinding artworks displayed at the Fari Atelier.

Art Workshops: Message in a Bottle
As part of a collaborative artwork, Ana invites Patina guests to participate in short workshops, actively contributing to the creation of a permanent installation at Patina Maldives.

Open Studio Session
Join Ana for an exclusive open studio session, offering guests a behind the-scenes look at her creative process.

Ana Pušica residency package
Discover a world where creativity knows no bounds as Ana Pušica, the maestro of contemporary art, transforms Patina Maldives into an immersive canvas of inspiration.

Book now to secure your experience.
For more information and reservations, please visit Patina Maldives or contact
reservations.maldives@patinahotels.com

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