The “World’s Biggest Giveaway,” the largest global campaign for 2025 organised by the Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives), has officially kicked off on Wednesday. Announced at World Travel Mart (WTM) London on November 5th, 2024, this year-long initiative will award 52 free holidays, one for each week of 2025, starting from 1st January 2025.

This exciting campaign will unfold through a series of monthly social media contests on Visit Maldives’ platforms. Each month, four lucky winners will be drawn, receiving incredible raffle prizes. These 52 contests will showcase the Maldives’ diverse offerings, from pristine beaches and vibrant culture to thrilling diving adventures and luxurious retreats, with special focus on the different segments such as romance, luxury, family, diving and other appealing segments that the Maldives is renowned for.

The World’s Biggest Giveaway Campaign aims to elevate the Maldives’ global standing as a premier travel destination by attracting a community of travel enthusiasts through active social media participation. This global initiative invites individuals worldwide to participate, offering them the chance to explore the Maldives’ unique attractions, experience its diverse offerings firsthand, and contribute to promoting the Maldives as a year-round destination. Simultaneously, it aims to provide potential visitors with valuable insights into the Maldives’ diverse tourism offerings to increase bookings further.

Visit Maldives is dedicated to retaining the Maldives’ position as the World’s Leading Destination. The overall goal for 2025 is to ensure consistent quarterly activity in the top 25 markets, supplemented by major summer campaigns and a robust public relations push. Visit Maldives is actively seeking to cultivate strong industry partnerships in 2025 to achieve collective success across all our initiatives.

Patina Maldives, Fari Islands, continues to redefine sustainable luxury with the hosting of an extraordinary Net Zero Dinner at Roots, its signature plant-based restaurant. This festive celebration showcased a perfect harmony of innovation, creativity, and eco-consciousness, setting a new benchmark for sustainable dining experiences.

The evening’s ambiance was thoughtfully curated, with minimal use of electricity during both preparation and the event itself. Candlelight illuminated the restaurant with a warm glow, thanks to handmade cylinders crafted from recycled glass bottles. Guests were welcomed through an artistic entrance constructed entirely from driftwood washed ashore, celebrating the natural beauty of the island.

Guests enjoyed a meticulously crafted 7-course plant-based fine dining menu, conceived by Patina Maldives’ Director of Culinary, John Bakker. The Net Zero menu was inspired by locally available produce that is indigenous to the Maldives, with much of it harvested directly from the Fari Islands itself. Each dish reflected his vision of redefining plant-based cuisine, blending innovation with sustainability. The menu received glowing reviews from guests, who described it as visually stunning, excitingly creative, and surprisingly filling.

John Bakker shared his inspiration for the evening, saying, “The Net Zero Dinner was our opportunity to challenge the boundaries of plant-based fine dining. Each dish was designed to evoke joy and indulgence while honoring the environment, embodying the principles of sustainability that are core to Patina Maldives.”

Adding to the enchantment of the evening, renowned singer Portia graced the event with her powerful voice, captivating the audience and creating an unforgettable atmosphere.

The Net Zero Dinner is a testament to Patina Maldives’ dedication to its sustainability initiatives, which include renewable energy, zero-waste kitchens, and circular economy practices. By infusing these principles into its festive celebrations, Patina Maldives demonstrates that luxury hospitality can lead the way in environmental stewardship.

Ayada Maldives has announced the launch of its sleek new speedboat, the Gulf Craft Touring 48, offering guests an elevated arrival experience like no other. Combining cutting-edge design, enhanced comfort, and faster travel times, the latest addition redefines luxury and sets the stage for unforgettable escapes in paradise.

From the moment you step aboard, the journey becomes as memorable as the destination itself. With its fully air-conditioned interior whilst also cutting down the transfer times, this boat is designed for discerning travellers, ensuring you spend less time in transit and more time basking in the beauty of Ayada Maldives. It ensures a seamless blend of style and sophistication, creating first impressions that last a lifetime.

Ayada Maldives understands that luxury is not just about what you see and feel, but also about the peace of mind that comes with uncompromising safety and reliability. Rest assured, the speedboat is equipped with state-of-the-art safety features and maintained to the highest standards, ensuring your journey is not only unforgettable but also worry-free.

Your Ayada Maldives adventure begins before you even set foot on the island’s pristine shores. With the new speedboat, paradise is now closer than ever.

To find out more, visit the resort’s website or follow them on Facebook, Instagram or X.