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Atmosphere Core reveals new brand to spur growth with 20 hotels in 2 years

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Atmosphere Core, a new identity for the registered company Atmosphere Core Private Limited, unveils its third brand – Atmosphere Hotels & Resorts. Migrating from the actual company name, Atmosphere Hotels & Resorts paves the way for refreshingly different destinations in South Asia while also blending in the company’s footprint in the Maldives.

The Atmosphere Hotels & Resorts brand will always be renowned for its big heart and a vision to create novel and memorable experiences for guests through every property. There will always be something new to unwrap; with an enriching experience awaiting to be discovered every time, while keeping authenticity as the brandʹs North Star, as its compass.

Atmosphere Core has an aggressive pipeline for future development across India. With OZEN MANSION KOLKATA opening in Q1 2024 and key signings to be announced soon as the company paves its way for a strong presence in the region.

Salil Panigrahi, the Managing Director at Atmosphere Core, says, “As a company, we are always evolving and innovating. Within 10 years, we have launched 8 resorts in the Maldives. Our new brand, Atmosphere Hotels & Resorts offers an abundance of choices both for travellers as well as property owners. And I am confident that with this enhanced Power Of Portfolio, we will accelerate our growth with 20 properties opening in the next 2 years.”

Atmosphere Hotels & Resorts brand achieves this rich diversity of experiences through seven well-defined sub-brand options giving property owners maximum flexibility while leveraging world class, turnkey solutions.

  • ATMOSPHERE offers a classic luxury experience highlighting the individuality of each resort. The current portfolio includes Atmosphere Kanifushi.
  • BY ATMOSPHERE offers a charming getaway with heart-warming hospitality. The current portfolio includes VARU By Atmosphere.

The AH&R sub-brand portfolio also includes AN ATMOSPHERE EXPERIENCE that will weave local culture and natural surroundings into the design, A SIGNATURE ATMOSPHERE for an enriching and elegant stay in iconic properties, and ELEMENTS OF NATURE BY ATMOSPHERE for tranquil wellness retreats. A conversion sub-brand, HERITAGE BY ATMOSPHERE will curate historical properties – from ancient havelis to colonial bungalows. AN URBAN ATMOSPHERE will feature authentic hotels and resorts located in the heart of the city.

Atmosphere Core: Bold new corporate identity

Complementing the brand launch is the announcement of the new company name — Atmosphere Core. One of the fastest-growing hospitality companies in South Asia, Atmosphere Core is known for operating with sincerity, while capitalising on its experience and intelligence to always stay ahead of competition through an innovative approach. Atmosphere Core includes three distinct brands, THE OZEN COLLECTION, Atmosphere Hotels & Resorts, and COLOURS OF OBLU.

The company is poised for strong growth in South Asia, with three THE OZEN COLLECTION properties in the pipeline. OZEN MANSION KOLKATA opening in Q1 2024 in India, OZEN PRIVÉ ATHIRI GILI set for Q4 2024 in the Maldives, and OZEN SECLUDED TANGALLE in Sri Lanka.

Atmosphere Core Brand Websites: ATMOSPHERE / THE OZEN COLLECTION / COLOURS OF OBLU

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Oktoberfest comes to shore at SO/ Maldives with bratwurst & beats

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This October, SO/ Maldives alters the world’s most iconic beer festival into a chic island activation, blending Bavarian tradition with the resort’s signature flair for fashion-led experiences. Guests are invited to trade their lederhosen for linen and toast to Oktoberfest in true Maldivian style with Bratwurst & Beats by the Beach, a one-night-only beachfront celebration at Lazuli Beach Hut on Sunday, 5 October 2025, from 7 PM to 10 PM.

As the waves set the rhythm, the evening unfolds with a Bavarian-inspired BBQ featuring bratwurst fresh from the grill, golden pretzels, tangy sauerkraut, and all the authentic fixings paired with unlimited free-flowing beers. Once the sun melts into the horizon, a live DJ takes over, layering energetic beats with the island’s natural soundtrack. More than just a feast, the activation brings together community, culture, and celebration in a way only SO/ Maldives can deliver.

Nestled in the vibrant Emboodhoo Lagoon, SO/ Maldives is a private island playground where avant-garde design meets barefoot luxury. The resort’s 80 beachfront and overwater villas are crafted for open-plan living, each complete with a private pool and sweeping ocean views. Designed across eight categories, including spacious two- and three-bedroom villas, SO/ Maldives offers stylish sanctuaries for couples, families, and groups seeking a fashionable island escape.

The culinary journey at SO/ Maldives is as bold as its design. Guests can explore three distinct dining destinations: The Citronelle Club, an oceanfront venue serving Pan-Asian delights with a European twist; Lazuli Beach Club, a sun-kissed Mediterranean-inspired lounge radiating Côte d’Azur vibes; and Hadaba, the signature Levantine restaurant where smoky delicacies meet endless sea views.

Wellness and play are equally celebrated at the resort. Spa is a sanctuary of rejuvenation featuring Vichy rainforest showers, steam and sauna rooms, and a fitness sphere with panoramic ocean vistas. Families are drawn to The Nest Kids Club and The Zone games lounge, while explorers dive into the watersports hub for island adventures on and beneath the waves.

“Oktoberfest is all about bringing people together, and at SO/ Maldives we love adding our own fashionable twist,” said Olivier MOIES-DELVAL, General Manager of SO/ Maldives. “Imagine celebrating with bratwurst and beer on a white sandy beach, with music, laughter, and the Maldivian sunset it’s an Oktoberfest you’ll never forget.”

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Maldives secures top honour at World Spa Awards 2025

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The Maldives has once again been recognised as the leading spa destination in the region, having secured the title of Indian Ocean’s Best Spa Destination 2025 at the World Spa Awards.

The award reaffirms the Maldives’ standing as a wellness and spa destination, offering experiences that combine natural surroundings, luxury hospitality and holistic wellbeing. Alongside the national accolade, several Maldivian resorts were also honoured in various categories at this year’s ceremony.

The Maldives has a strong record at the World Spa Awards. In 2016, the country was named World’s Best Spa Destination for the first time, and regained the global title in 2018. In the same year, it was also awarded Indian Ocean’s Best Spa Destination, a title it has retained on multiple occasions, most recently in 2024 at the 10th Annual World Spa Awards. These consistent achievements highlight the Maldives’ role in leading wellness tourism, as it continues to attract visitors seeking relaxation and rejuvenation in a distinctive natural setting.

With wellness and experiential travel among the fastest-growing tourism segments worldwide, the Maldives continues to integrate wellness into its resorts, retreats and cultural experiences, further strengthening its global appeal.

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Barceló Nasandhura highlights holistic living during World Wellness Weekend

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Barceló Nasandhura marked World Wellness Weekend 2025 with a programme of rejuvenating experiences in collaboration with Wellness by Mandara. The celebration, held on Saturday, welcomed guests and visitors to a day centred on relaxation and self-care.

The schedule included a range of wellness-focused activities, from welcome drinks and skincare consultations to interactive sessions, product demonstrations, and giveaways, creating an engaging and restorative atmosphere for participants.

The event reflected Barceló Nasandhura’s commitment to encouraging a holistic lifestyle, providing both guests and the wider community with opportunities to take part in wellness-oriented experiences.

Wellness by Mandara, located within Barceló Nasandhura, is open daily from 10:00 AM to 10:00 PM. The spa offers a wide selection of treatments and therapies designed to relax, rejuvenate, and restore balance, alongside monthly promotions that provide exclusive offers on treatments and wellness experiences throughout the year.

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