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Tourism Statistics: China Continues to Dominate the Market

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Maldives Promotion House – According to the Ministry of Tourism, Arts and Culture, statistics show that over half a million tourists visited Maldives during the first seven months of this year.

Statistics show that the number of tourists to Maldives between January and July 2011, has an 18.3 percent increase. Which means that 520,483 tourists visited Maldives this year, compared to the 439,864 tourists in the same period of last year.

Tourist arrivals to the Maldives in July alone increased by 26.7 percent compared to the same period of last year. This is a staggering increase of 72,516 tourists. However China still dominates the tourism market with 103,734 tourists in the first seven months of the year. This accounts for 19.9 percent of the total arrivals. This is an increase of 65.6 percent from January to July 2011.

UK has also been seconded as a contributor to the Maldives tourism industry with 60,021 tourists and Italy follows on the third with 53,493 tourists. Thus 11.7 percent of total arrivals are from UK, which is a 6.1 percent decrease, and 10.3 percent are from Italy, which is a 3.8 percent decrease.

During the past seven months, Maldivian resorts operated 24,156 beds, while the tourists spent an average of 7.2 days in the country. The average occupancy rate of the resorts remained at 80.1 percent.

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Avani+ Fares Maldives Resort appoints Thaaif Ahmed appointed as Director of Sales & Marketing

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 Avani+ Fares Maldives Resort, part of Minor Hotels, has announced the appointment of Thaaif Ahmed as the Director of Sales & Marketing, effective 1 May 2024. 

Thaaif brings nearly two decades of experience in the hospitality industry, with a significant portfolio  of roles within Minor Hotels. His career includes serving as the Director of Sales at NH Collection  Maldives, where he played a pivotal role in driving revenue growth and fostering strategic  partnerships. 

Throughout his tenure, Thaaif has demonstrated exceptional leadership capabilities and a profound  understanding of the industry landscape. His strategic prowess and collaborative approach have  consistently delivered outstanding results, making him a respected figure within the organisation. 

In his previous capacity as Cluster Director of Sales, overseeing Anantara Dhigu Resort Maldives,  Anantara Veli Resort Maldives, and Naladhu Private Island, Thaaif contributed to the success and  growth of the brand.  

As he assumes the role of Director of Sales & Marketing at Avani+ Fares Maldives Resort, Thaaif is  poised to leverage his wealth of experience and expertise to drive brand positioning, enhance  revenue streams, and elevate the overall guest experience. His appointment underscores the  resort’s commitment to excellence and innovation in the hospitality sector. 

Please join Stuart De San Nicolas, Cluster General Manager of Anantara Kihavah, Avani+ Fares and  NH Collection Havodda plus Riaan Drever, General Manager of Fares in congratulating Thaaif on his  well-deserved promotion. We also express our gratitude to Paul Counihan, for his support during our  pre-opening and opening stages. Paul will transition to focus on Anantara Kihavah, our sister  property in Baa Atoll, while Thaaif assumes leadership at Avani+ Fares Maldives. 

Set on the natural tropical island of Fares and surrounded by the UNESCO Biosphere Reserve’s deep  blue hues, the resort offers an abundance of aquatic adventures as well as pristine sandy beaches  for pure relaxation. With 176 stylish villas, pavilions, and studios, Avani+ Fares welcomes couples  and honeymooners, as well as families and groups, with a focus on multi-room accommodation. 

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Seaside Finolhu Baa Atoll Maldives appoints Warren Moore as Executive Chef

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Seaside Finolhu Baa Atoll Maldives has announced the appointment of Warren Moore as the resort’s new Executive Chef. 

Chef Warren Moore hailing from South Africa, brings with him a wealth of experience and expertise,  having earned his Culinary Degree at City and Guilds Culinary Institute. With over 25 years of  distinguished service in the Restaurant and Hospitality Industry, Chef Warren is poised to elevate the  culinary offerings at Seaside Finolhu to new heights. 

In his previous role, Chef Warren served as Executive Chef at Jawakara Maldives, where he showcased  his culinary prowess and leadership skills. Prior to that, he spent seven years honing his craft within  various properties of the esteemed Crown and Champa Resorts Group. His culinary journey has taken  him across continents, including stints in South Africa, Mozambique, London, and the United States. 

As the Executive Chef at Seaside Finolhu, Chef Warren will oversee all culinary operations, ensuring  the highest standards of hygiene and food quality are maintained. His responsibilities include  supervising daily kitchen operations, managing food production, and leading kitchen staff with a focus  on excellence and innovation.

“We are thrilled to welcome Chef Warren Moore to our team at Seaside Finolhu,” said Steven Phillips  General Manager of Seaside Finolhu Baa Atoll Maldives. “His extensive experience and passion for  culinary excellence will undoubtedly enhance the dining experience for our guests and further solidify  our reputation as a gastronomic heaven in the Maldives.” 

With Chef Warren Moore at the helm, Seaside Finolhu looks forward to delivering unforgettable  culinary experiences that celebrate the rich flavours of the Maldives and beyond. 

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W Maldives promotes Ahmed Zahir and Ismail Saeed to key management positions

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W Maldives has announced the well-deserved promotions of two of its dedicated team members, Ahmed Zahir and Ismail Saeed, effective April 15th, 2024.

Ahmed Zahir, known as Coacha, has been promoted from Welcome Manager to Rooms Division Manager. Coacha’s journey at W Maldives began in December 2010 as a Welcome Agent. Over the past 13 years, he has consistently demonstrated a commitment to excellence, holding various roles within the Welcome department.

Known for his dedication to providing exceptional guest experiences and his outstanding interpersonal skills, Coacha is a true asset to the W Maldives team. His experience extends beyond the resort, having served as a task force member at the St. Regis Red Sea and as a pre-opening trainer. He is also actively participating in the Marriott Kurimagu Program, a program designed to cultivate Maldivian leadership in the hospitality industry. With his extensive knowledge of Welcome operations, Coacha is perfectly suited for his new role as Rooms Division Manager.

Ismail Saeed, also known as Saito, has been promoted from Lounge Manager to Welcome Manager. Saito’s W Maldives story began in March 2010 as a Welcome Agent. He then transitioned to airport operations as a Lounge Ambassador in 2013. Throughout his tenure, Saito has displayed a strong commitment to personal growth, consistently developing his skillset. He has participated in a cross-exposure program at The Ritz-Carlton Maldives, Fari Islands, working in Housekeeping, and has also supported the resort’s Style operations in the past three months. This diverse experience across multiple departments makes Saito a perfect fit for his new role as Welcome Manager.

The appointments of Ahmed Zahir and Ismail Saeed underscore W Maldives’ commitment to nurturing talent and promoting from within. Both individuals bring a wealth of experience, dedication, and innovation to their respective roles, promising to further enhance the guest experience and uphold the resort’s reputation for excellence.

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