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Taj Hotels introduces multilingual website

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Indian hospitality giant Taj Hotels Palaces Resorts Safaris has launched its multilingual website that provides information in four additional languages: Spanish, German, French and Simplified Chinese.

In addition to tajhotels.com, the new language-specific domains – tajhotels.frtajhotels.detajhotels.estaj-hotels.cn and tajhotels.co.uk – have been built with a fully-responsive design that will make the online search experience simpler across all platforms for travellers looking to experience true Indian hospitality. Providing detailed information on rooms, hotel offers, destinations, services, and the Taj InnerCircle loyalty programme, the site invites travellers to explore the world with Taj.

Initially available across 45 hotels, Taj’s multilingual website facility will soon encompass all 99 hotels to reach a wider audience globally. In keeping with its tradition of addressing every guest’s need, the Taj website ensures ease of search and booking for guests, in a language of their choice.

“With the launch of our multilingual website, we are not only welcoming our guests from across the world, but also showcasing our products and services in languages they prefer. The customised local content and language specific domains will help Taj Hotels boost its presence across markets and gain relevance in both organic and paid searches, while enhancing our international revenue from these important feeder markets. It will also support our travel operator partners based in these countries as they will now be able to showcase some of our best products in local languages,” Chinmai Sharma, Chief Revenue Officer at Taj, was quoted as saying, in an announcement.

Established in 1903, Taj is one of Asia’s largest and finest group of hotels, comprising 99 hotels in 61 locations across the globe, including presence in IndiaNorth AmericaUnited KingdomAfricaMiddle EastMalaysiaSri LankaMaldivesBhutan and Nepal.

Vivanta by Taj Coral Reef Maldives. PHOTO/ TAJ

In the Maldives, Taj runs two resorts: Taj Exotica Resort and Spa Maldives, and Vivanta by Taj – Coral Reef Maldives.

A 15-minute speedboat ride from the Maldives main airport brings you to the idyllic resort of Taj Exotica, surrounded by the azure waters of the Indian Ocean.

Set delicately over the lagoon, this postcard-perfect getaway offers 64 sea-view villas and suites that are luxurious and lavish, yet maintain a fine balance with nature. Featuring private sundecks and balconies, the large villas are decorated with fine wood furnishings and warm colours. The resort’s world-famous, award-winning presidential suite is, arguably, one of the most beautiful places on Earth.

Savour the best from the culinary world with carefully selected ingredients sourced both locally and globally to please your palate. Enjoy the freshest of seafood at Deep End or choose from the extensive carefully crafted menu at 24 Degrees, where you experience a performance of art assembled on your plate at the theatrical Teppanyaki kitchen. Sip leisurely on your cocktails at the Equator Bar as you take in the awe-inspiring views of fiery Indian Ocean sunsets.

A wide range of water sports, including diving, fishing and windsurfing are available at Taj Exotica. Alternatively, relax with soothing spa treatments at Jiva Grande Spa.

The multi award-winning Jiva Grande Spa at Taj Exotica combines the calm and stillness that the serene atmosphere of the Maldives provides with signature treatments, allowing guests to have a holiday that will linger in their mind long after they have left.

Through an in-depth understanding of traditional Indian practices and ancient rituals, expert therapists at the Jiva Grande Spa have created an exclusive range of signature experiences with a royal touch, including those that promote health and wellness as well as beauty.

Vivanta by Taj Coral Reef is a picturesque island hideaway, which combines modern luxury comforts with unspoiled natural beauty.

The resort offers a variety of excellent amenities, with a mouth-watering selection of dining options, including Open – The Grill, an alfresco dining experience overlooking the lagoon, with an interactive Teppanyaki counter.

Vivanta by Taj Coral Reef is a diver’s dream, with diving sites and its own reef and shipwreck to explore. For those who prefer to stay on land, the view of the lagoon dotted with water villas is mesmerising.

Events

Maldives Association of Tourism Industry (MATI) holds its 34th Annual General Meeting

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The Maldives Association of Tourism Industry (MATI) held its 34th Annual General Meeting at Kurumba Maldives today, with a total of 100 members in attendance. 

The day’s events began with a welcome address from the Chairman of MATI, Mr. Mohamed Umar, who also presided over the session. The agenda included an address from the Secretary General, Mr. Ahmed Nazeer, the review and approval of the minutes of the 33rd AGM, the review and adoption of the Annual Report and Financial Reports for 2023, the approval of the 2024 budget, the appointment of auditors for 2024, the welcoming of new members and election of executive board members to the two vacant positions (by-election).

In the member discussion session, the following topics were covered: the Government’s aim to reach net-zero emissions by 2023 and renewable energy generation in the Tourism Industry, new terminal of Velana International Airport and developments, employment challenges, the Industrial Relations Act and trade unions, environmental conservation and the significance of creating and executing efficient management plans for protected areas like the South Ari Marine Protected Area (SAMPA).

Following the official proceedings, the Minister of Tourism Hon. Ibrahim Faisal and the Minister of Economic Development and Trade Hon. Mohamed Saeed joined the forum. The Ministers provided remarks and engaged in a Member Q&A session. This session provided members with the chance to directly engage with the Ministers and delve into crucial industry topics. The queries focused on the Economic Outlook, forthcoming development plans and  immediate challenges and issues affecting the Tourism Industry.

A video presentation was also showcased that delved into the extensive work undertaken by MATI in 2023. The video also touched upon the Tourism Industry’s performance over the past 5 years, as well as the current and projected human resource capacity of the sector.

In his closing remarks, the Secretary General highlighted the importance of collaborative efforts in addressing industry challenges and called for greater unison amongst industry stakeholders, ending with an acknowledgement of the promising start to the year in terms of arrivals.

Executive Board Members elected to the 2 vacant positions (by-election):

  1. Ibrahim Shareef, CEO and Managing Director of Maldives Airports Company Limited
  2. Renato De Olivera, General Manager of The Ritz-Carlton Maldives, Fari Islands and representative of Marriott International
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Business

Unlocking power of travel storytelling at Travel Creators Exchange 2024

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Join us for the Travel Creators Exchange 2024, taking place on February 1, 2024, at the Hotel Jen in Male’, Maldives.

This dynamic event provides a platform for networking and collaboration among Maldives-based travel creators, fostering connections, idea-sharing, and the establishment of lasting partnerships to expand opportunities and monetise content.

Our lineup of distinguished speakers includes:

  • Zihuny Rasheed, Deputy Managing Director of MMPRC, will present on “Power of Digital Storytelling: Collaborative Strategies for Destination Promotion.” MMPRC actively markets the Maldives globally, utilising a comprehensive approach that includes travel trade shows, roadshows, digital marketing, and more.
  • Amjad Thaufeeg, Commercial Director of Kuda Villingili Maldives Resort, brings over 23 years of hospitality industry experience. He will discuss “The Role of Content in Tourism Marketing,” drawing on expertise in revenue, customer service, sales & marketing, and human capital development.
  • Suresh Dissanayake, Assistant Vice President of Sales & Marketing of Heritance Aarah & Adaaran Resorts, with nearly two decades of experience, will shed light on “What does a Sales and Marketing Director Do?” He brings extensive luxury hospitality experience and a proven track record in sales, distribution, and marketing.
  • Vishal Amir Ahmed, a versatile cinematographer and content creator, will explore “Who is a Content Creator.” Currently associated with Various Arts Studio, he specialises in providing multimedia solutions to various clients.

Organised by Maldives Insider, Maldives Virtual Tour, Travel Trade Maldives, and Hotelier Maldives, this collaborative effort aims to empower Maldives-based travel content creators and elevate the Maldives as a premier destination for captivating travel storytelling.

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Acclaimed contemporary artist Ana Pušica explores perpetuality and community at Patina Maldives

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Ana Pušica Kramer, an internationally  acclaimed contemporary artist, joins Patina Maldives for an exclusive  art residency in the now infamous Fari Art Atelier. From January 22 to  February 22, 2024, Ana Pušica will grace the shores of the Fari Islands,  weaving a vibrant narrative of colour and emotion across her larger  than-life canvases. 

Her artistry transcends boundaries, melding abstraction and figuration into awe-inspiring masterpieces. Having exhibited globally, from New York to Beijing, Ana’s paintings are a physical, intuitive act rooted in movement.  Described as a “beautiful fluorescent thunderstorm,” Ana’s art explores light and colour, capturing the energy of life itself. 

The Fari Art Atelier which has previously hosted the likes of Daniel Arsham, Chris Stamp and David Nott, will be transformed into Ana’s studio and gallery showcasing her enthralling artworks—a mesmerising journey through poetry, memory, and the vibrant interplay of colour. Guests at Patina are invited to delve into Ana’s world, where each stroke reveals layers of meaning, evoking sensations of intense lightness and boundless interpretation. 

At Patina Maldives, Ana will immerse herself in a month-long residency, inviting the Patina Malidves community or guests and team to witness her artistic fervour firsthand. Guests will have the rare opportunity not only to observe her creative process but also to engage with and create art alongside this luminary.

Experience artistry at its most exclusive

Art Exhibition
Experience Ana’s captivating exploration of colour and emotion in her spellbinding artworks displayed at the Fari Atelier.

Art Workshops: Message in a Bottle
As part of a collaborative artwork, Ana invites Patina guests to participate in short workshops, actively contributing to the creation of a permanent installation at Patina Maldives.

Open Studio Session
Join Ana for an exclusive open studio session, offering guests a behind the-scenes look at her creative process.

Ana Pušica residency package
Discover a world where creativity knows no bounds as Ana Pušica, the maestro of contemporary art, transforms Patina Maldives into an immersive canvas of inspiration.

Book now to secure your experience.
For more information and reservations, please visit Patina Maldives or contact
reservations.maldives@patinahotels.com

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