MMPRC opens registration for WTM London

Maldives Marketing and Public Relations Corporation (MMPRC) has opened registration for the upcoming World Travel Market (WTM) in London.

In a circular, MMPRC invited interested parties to fill in a co-exhibitor registration form and send it to its office along with the payment by September 20.

Registration costs USD 1,060 for resorts, hotels, and foreign travel agents and tour operators. Safari vessels, guesthouses, local travel agents, dive operators, transfer companies and picnic islands have to pay USD 530 for the registration.

According to MMPRC, the registration fee covers two representatives per company. A fee of USD 212 should be paid for each additional representative, it added.

WTM London, which is set to be held from November 6-8 this year, is the leading global event for the travel industry, generating more than USD 3.7 billion of business contracts between attendees. Now in its 37th year, this show attracts a global audience that shape the travel industry.

Over three days, the travel industry comes together as almost 5,000 exhibiting destinations, technology and private sector companies to find and network with 51,000 travel professionals, key industry buyers, journalists, digital influencers, students and tourism ministers.

This vibrant event offers the opportunity to discover the world under one roof, and be inspired by industry leaders discussing trends, issues and innovations in the travel industry.

The Maldives is a regular exhibitor at WTM London.

Europe is the single biggest source market for the Maldives tourism industry with a share of over 50 percent of total arrivals. According to official figures, the European marked observed an year on year increase of 10.7 percent in the first half of this year, with arrivals increasing to 320,162 from 289,234.

Britain is a major European source market, as more than 100,000 British travellers visited the Maldives last year — a 9.8 percent increase from the year before. That growth has continued this year, as 51,737 Brits visited the Maldives in the first six months of the year — a 0.4 percent increase from the 51,536 in the same period of last year.

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